Saudi Arabia, UAE, and Egypt Games Market Report 2024: Video Game Revenue is Projected to Grow by $1 Billion to 2027, Driven by PUBG, EA Sports FC, and Call of Duty - ResearchAndMarkets.com
The "MENA-3 Games Market Report" report from Niko Partners, Inc. has been added to ResearchAndMarkets.com's offering.
The gaming industry in the MENA-3 region has experienced significant growth over the past few years, and video game revenue is projected to add $1 billion since 2022 by 2027 to surpass $2.65 billion.
Fueled by increasing public and private investment in the games industry, high disposable income, and rising demand from its young population, MENA has quickly emerged as a notable region to watch in the global video games industry. This report is an essential guide to navigate your way in three leading markets in the region: Saudi Arabia, UAE, and Egypt.
This third annual MENA-3 video games market report includes a comprehensive market model and 5-year forecast through 2027 by games segment with key data on game publishers, games rankings, growth drivers, and trends. This includes detailed breakdowns for esports, product distribution, payments, financial transaction events, and regulations as well as qualitative and quantitative analysis on gamer demand, spending, and behavior, based on our survey of 1,160 gamers across the three countries.
Key takeaways from the analysis:
The MENA-3 video game market generated total revenue of $1.92 billion in 2023, up 7.8% YoY, rising to $2.65 billion in 2027 at a 5-year CAGR of 8.2%. Games markets in all 3 countries we track grew in 2023.
Total number of gamers reached 68.4 million in 2023, up 2.9% YoY, rising to 79.6 million in 2027 (5-year CAGR 3.7%).
71.5% of gamers in MENA-3 engage with esports in some capacity such as watching esports content, playing esports games, or competing in amateur or professional tournaments. Government support for esports is a major growth driver in the region.
Saudi Arabia (KSA) is the largest market by games revenue in MENA-3 and is considered the gaming powerhouse of the region, generating more than half the regional revenue in 2023.
Smartphones are both the most used devices for playing games in MENA-3 (87.2% of gamers) and have the highest average hours played each week (8.7 hours).
The top 3 most played IPs in the MENA-3 region (PUBG, EA Sports FC, and Call of Duty) are played by two-thirds of all gamers, based on the survey results.
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