The Only Thing More Impressive Than Superbird's Packaging Is the Taste of What's Inside
"'You have to taste this. It came out of a F----ing can!' When I overheard one server say this to another server at a recent event, I almost thought about making it our tagline," said Bil Carter, Senior Brand Manager for Superbird. Superbird's mission is to be the best damn tequila cocktails that just happen to come in a can.
Made to impress with bar-quality cocktails inside the best-looking cans in the business, Superbird is so good that it is already being used to:
- Share with friends you actually like (or make new ones)
- Impress a date
- Convince your house guests you are a mixologist (just hide the cans after you pour over ice)
- Win over your colleagues at the office party
- Provide bar-quality cocktails at a tailgate
- Let people know you have refined taste buds
Superbird Tequila Sodas ($21.99/8-pack) are just that: top-notch tequila with soda, for when you want something easy to drink and with a full agave flavor. Real tequila, zero sugar, zero carbs, and only 95 calories create the ultimate party starter in four electric expressions: pink grapefruit, lime, pineapple, and black cherry. They come in a shareable variety 8-pack (12oz cans; 5% ABV) and can be poured on the rocks or taken to go, wherever that party may be.
Superbird Tequila Cocktails ($11.99/4-pack) prove that bar-quality cocktails can indeed come out of a can. With both the full-flavored Tequila Paloma and Tequila Sunrise, you'll never have to memorize a cocktail recipe again. The Tequila Paloma is made with real tequila, grapefruit juice, agave nectar, and sparkling water, and comes in a convenient 4-pack (12oz cans; 5.9% ABV). The Tequila Sunrise is the perfect pick-me-up made with real tequila, tangerine and black cherry juice, agave nectar, and sparkling water in an accessible 4-pack (12oz cans; 5.9% ABV).
Superbird is the latest launch by Casa Komos Brands Group (CKBG), created by Richard Betts and Joe Marchese, maker of ultra-luxury, highest-rated Tequila Komos. The new line of RTDs complement Superbird's Premium 100% Blue Agave Tequila, available in three expressions: Blanco, Reposado, and the innovative Fuego, which is both delicious and spicy ($29.99-$32.99). Superbird Premium Tequila, Tequila Sodas and Tequila Cocktails can now be found in 38 states.
"We're thrilled to introduce new, expertly crafted options for tequila fans with Superbird Tequila Sodas and Tequila Cocktails," said Matthew Slosek, President of Superbird. "Superbird continues to shake up the tequila category with a superior product and a liquid that delivers a unique quality at a price that's unmatched. Our RTDs are particularly shareable and distinctly tequila-forward ? best enjoyed in groups or on the go," he added.
To put it simply ? Superbird makes the best tequila cocktails, period. They also happen to come in the best designed cans. Flock around and find out by visiting www.drinksuperbird.com and @drinksuperbird.
ABOUT CKBG
Founded by Richard Betts and Joe Marchese, Casa Komos Brands Group (CKBG) crafts brands that redefine categories. Their flagship and namesake Komos is currently the fastest-growing ultra-luxury tequila in the world and has become a global phenomenon, already in 29 countries in just its third year. The venture's portfolio also includes Superbird, a premium line of bottled tequila, ready-to-drink tequila sodas, and canned cocktails carefully crafted for any occasion; Doladira, an elevated aperitivo conceived at altitude and made at one of the best distilleries in the world; and, launching this spring, Stuzzi, made in Italy, a hot sauce in its most perfect form. Through the Komos Foundation, CKBG leads pioneering innovative sustainability initiatives in Tequila, Mexico, proving that it is possible to produce exceptional tequila while also protecting the environment and giving back to the community.
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