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Subjects: NEW PRODUCTS/SERVICES, LIFESTYLE, FASHION, MISCELLANEOUS, Environmental, Social, and Governance Criteria

SOLEtm launches the Jasper Chukka, a shoe to redefine what's possible using natural materials in footwear

Vancouver, BC, Jan. 23, 2024 (GLOBE NEWSWIRE) -- Canadian footwear company SOLE has released a limited edition shoe that features a suite of natural, sustainable materials including the debut of a new substitute for petroleum-based foam midsoles. 

SOLE's highly anticipated Jasper Chukka is designed to replicate the cozy comfort of a puffy jacket, without the heavy reliance on petrochemical-based synthetics. 

The shoe is the first ever to feature a midsole in the all-new ReCORKtm Recycled Cork. Made from post-consumer recycled wine corks, this innovative material replaces carbon-intensive foams with a lightweight, flexible, durable, cushioning alternative that's also carbon negative ? it removes more carbon from the atmosphere than it adds. The material is the result of fifteen years of development since SOLE launched ReCORK in 2008 to create a recycling stream for wine corks. 

The Jasper Chukka boasts an array of other natural materials that combine with the striking cork midsole to create a shoe that's as versatile as it is comfortable.

The shoe gets its classic ?puffy jacket' feel from its quilted upper that combines two high-performance natural fibers: Merino wool and up-cycled bison fur. Together these materials provide cozy comfort that's temperature regulating, moisture wicking and antimicrobial.

Inside the shoe, a cushioning footbed in SOLE's Signature Supportive Shape makes for a unique step-in experience with its combination of comfort and support. This insole is topped with natural cork fabric while the natural rubber outsole rounds off the sustainable material choices. The end result is a shoe that feels amazing on your feet, not despite the sustainable materials it's made from, but because of them. 

"For a long time innovation in footwear has focused only on comfort and performance, with sustainability being an afterthought. With the Jasper Chukka we set out to prove that all three can go hand-in-hand," says SOLE and ReCORK Founder/CEO Mike Baker. "Sustainability doesn't need to be your top priority to choose this shoe, once you feel it on your feet you'll never want to take it off."

The Jasper Chukka is available for pre-order now from yoursole.com. MSRP is $170 USD/$199 CAD. 

For editorial samples and images of the Jasper Chukka featuring ReCORKtm Recycled Cork, reach out to [email protected].

About SOLE

SOLEtm is a Canadian footwear brand, founded in Vancouver in 2001. Our mission is to help people live active, pain-free lives while having the least possible impact on the planet. Our award-winning footbeds are the consumer's choice for supportive insoles, reducing pain and fatigue in the feet of millions. Building on the success of our footbeds, we launched into footwear that is great for your feet and gentle on the earth. We strongly believe that we have a responsibility to consider the impact our actions have on the environment, which is why we're blazing a trail for sustainability in footwear.  From product design and development, to material sourcing and creation, we are committed to providing quality and comfort that doesn't come at the cost of the planet. In 2008 we launched our natural wine cork recycling program, ReCORK, to set a new standard in sustainable footwear materials. Learn more about what we do and how we do it at yoursole.com.


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