Le Lézard
Classified in: Transportation, Science and technology, Business
Subjects: PDT, JVN

COMING SOON TO DUBAI: BINGHATTI UNVEILS GROUNDBREAKING BRANDED REAL-ESTATE COLLABORATION WITH MERCEDES-BENZ: INTRODUCING MERCEDES-BENZ PLACES | BINGHATTI


LONDON, Dec. 6, 2023 /PRNewswire/ -- Binghatti Properties, one of Dubai's largest real estate development companies, and Mercedes-Benz, luxury automotive company, announce the reveal of a groundbreaking project ? Mercedes-Benz Places | Binghatti. Brought together by a shared passion for iconic design and innovation, this partnership merges the world of real estate and automotive excellence to set new standards in luxury design and living.

The new real-estate icon will be built in the heart of Dubai's Downtown, surrounded by some of Dubai's most eminent landmarks, including the Dubai Mall, and with unobstructed views of the Burj Khalifa. Rising to a towering height of 341 metres and 65 storeys, Mercedes-Benz Places in Dubai stands as an architectural masterpiece that redefines the skyline of Downtown.

Muhammad BinGhatti, CEO of Binghatti, shared: "We are profoundly excited to be working alongside Mercedes-Benz ? a truly iconic name ? to develop the first Mercedes-Benz branded luxury residence in the world. Mercedes-Benz Places in Dubai is not merely a real-estate development; it will also place community and mobility at its core, setting a new benchmark for intelligent living."

Binghatti and Mercedes-Benz have been defining the details on this project for over a year. During this time, the main focus has been on creating a customer-centred approach that places the needs of future residents at the forefront of the experience. The Mercedes-Benz design philosophy revolving around Sensual Purity is a driving force behind the project's architecture, creating timeless and beautiful spaces in an oasis of serenity and purity. By combining smart home technologies with intelligent mobility solutions, Mercedes-Benz Places Dubai aims to redefine comfort and convenience in a modern living space.

Britta Seeger, Member of the Board of Management Mercedes-Benz Group AG, Marketing & Sales shared: "With Mercedes-Benz Places in Dubai, we are going beyond automotive to create outstanding brand moments. With their many years of experience in real-estate development, Binghatti is the ideal partner for us. Our aim with our first branded, real estate residential tower is to create new, desirable grounds that inherit our brand's DNA and give our customers a place to arrive, unwind and come home to."

As Binghatti and Mercedes-Benz partner on the automotive brand's first real-estate branded project, Mercedes-Benz Places in Dubai emerges as a symbol of excellence, innovation, and a timeless presence of luxury living. The collaboration will commence with a launch event in Dubai on January 24, 2024, where further details about the project will be announced.

 

Photo - https://mma.prnewswire.com/media/2294381/Binghatti_Properties.jpg
Logo - https://mma.prnewswire.com/media/2294380/Mercedes_Benz_Place_Binghatti__Logo.jpg

 

 


These press releases may also interest you

at 13:48
Directions Inc, a leading insights and intelligence firm, recently held its highly anticipated annual company meeting where incoming President and CEO Elizabeth (Beth) Finn unveiled her vision for the firm's future. Beth was recently selected by the...

at 13:45
The Public Inquiry into Foreign Interference in Federal Electoral Processes and Democratic Institutions has expanded its public consultation process by adding content to its website in 17 additional languages....

at 13:41
Constella Intelligence ("Constella") proudly introduced its Advanced Know Your Business (KYB) solution, a pioneering leap in external identity risk management that builds upon its established Know Your Employee (KYE) capabilities. Constella's...

at 13:38
Central Contra Costa Sanitary District (Central San) and nationwide solar provider REC Solar announce the completion of a 2.16 megawatt (MW) solar array near Central San's treatment plant in Martinez, Calif....

at 13:38
Kanvas Biosciences, a full-stack spatial biology company, today introduced its newest drug candidate in its Immuno-oncology Program: KAN-003. The Kanvas platform provides the unique ability to map host-microbiome interactions and leverage the...

at 13:37
ProviderTrust was recently selected by Modern Healthcare as one of this year's "Best Places to Work in Healthcare" and awarded a "Top Workplaces 2024" honor by The Tennessean Top Workplaces. These two prestigious awards highlight ProviderTrust's...



News published on and distributed by: