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Subjects: PDT, SCZ

Revel Communities Leads Senior Living Industry with Move Toward Pricing Transparency


Revel launches innovative new website experience and resident membership model

Scottsdale, Ariz., July 21, 2023 /PRNewswire-PRWeb/ -- Revel Communities, a division of The Wolff Company representing a portfolio of 13 dynamic independent living communities with best-in-class service and amenities, announces the launch of its innovative new website experience and the rollout of its resident membership model. The new website, Revelcommunities.com, offers a unique way for prospective residents to shop for senior living options online. With features such as real-time pricing, availability and online leasing, Revel's approach is focused on self-service, convenience and price transparency, a new approach in the senior living industry.

Part of this innovative approach is also the rollout of Revel's new resident membership model, which provides member services that include much more than rent. This model gives residents additional flexibility and independence in supporting their ideal lifestyle. Revel membership plans include: beautifully appointed apartment homes, premium on-site amenities, monthly dining credits, wellness and lifestyle programming, group and private transportation services, 24-hour concierge, utilities, weekly housekeeping and maintenance. Additionally, Revel resident members receive Revel Travel Club access, which offers residents the opportunity to stay at any other Revel community in their guest suite for up to seven nights per year at no cost.

Within the new membership offering, four different tiers are planned to be rolled out across Revel communities, giving residents the ability to choose the number of membership points included in their monthly membership fee, creating the ultimate in flexibility and what best suits their individual lifestyle. Points can be used for a number of different services throughout the community, including dining, special events, catered celebrations, salon and spa services, additional Lyft transportation charges, guest suite accommodations, tickets purchased through the onsite concierge, additional housekeeping and laundry services, handyman services, and printing and mailing services. Each of the four membership tiers will be outlined online with corresponding pricing, again offering price transparency that is not often experienced in senior living. Tiered memberships are already available at Revel Palm Desert and Revel Vegas, with additional communities launching in the coming months.

"At Revel, we are in service to our residents, and as the wants and needs of our senior population evolves, we strive to meet that challenge, by creating new approaches to our resident experience through innovation and empowerment," said Danette Opaczewski, EVP, Resident Experience and COO, Revel Communities. "We're proud to lead the senior living industry by creating transparent pricing models through our new website and moving away from the simple concept of 'rent' to a new membership model, which provides greater independence and additional choices for our residents to live life on their own terms."

About Revel Communities

Revel's growing portfolio includes 13 communities that span across the Western U.S. Each Revel community is complemented by the unique culture of its location, but all offer the best-in-class amenities and services synonymous with Revel's reputation. Each community offers a timeless, resort-style experience that features chef-driven restaurants with made-from-scratch menus, bringing guests, residents and neighbors together for signature cocktails, food, entertainment and more. Additional amenities that can be found at Revel communities include full-service salons, wellness and fitness centers, game rooms, libraries, art studios, indoor and outdoor pools, and outdoor living spaces. The goal of each amenity is to foster community and social activity in a safe and comfortable atmosphere to encourage life-long learning and growth.

Revel Communities, a division of fully integrated investment firm The Wolff Company, is a portfolio of dynamic independent living communities with best-in-class amenities and services. Revel's growing portfolio spans across the Western U.S., including Arizona, California, Colorado, Idaho, Nevada, Oregon, and Washington. As part of The Wolff Company, who holds more than 70 years of real estate experience combined with deep expertise in hospitality, Revel creates communities that keep residents connected, engaged and curious through transformative experiences for residents and team members. Offering wellness-centered lifestyles and residences for lease, Revel communities aim to support residents' life choices, focus on well-being, foster genuine connections, and celebrate their independence. For more information, visit http://www.revelcommunities.com.

About The Wolff Company

The Wolff Company is an integrated real estate investment firm focused on the mission-driven development and management of rental communities across North America. Wolff combines a discretionary private equity platform with an integrated, in-house development team and a newly formed resident experience company. The Wolff Company focuses on improving the lives of its residents by fundamentally redefining the residential rental experience, while delivering outsized investment returns. Since 1949, The Wolff Company has promoted a "people first" culture that encourages relentless innovation, steadfast execution, faithful stewardship, and continuous learning. For more information, visit http://www.awolff.com.

Pull Quote

"We're proud to lead the senior living industry by creating transparent pricing models through our new website and moving away from the simple concept of 'rent' to a new membership model, which provides greater independence and additional choices for our residents to live life on their own terms."

Media Contact

Jennifer Adler, Revel Communities, 1 4802680185, [email protected], https://revelcommunities.com/

 

SOURCE Revel Communities


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