IoT Platform Market: USD 1.25 billion Growth from 2020 to 2025, Moderately Intense Rivalry Among Vendors - Technavio
NEW YORK, July 25, 2022 /PRNewswire/ -- IoT is a network of physical devices, machines, and sensors that are integrated into everyday objects connected to the Internet for effective data communications. It enhances operational efficiency by increasing the speed of communications over the existing infrastructure and, in turn, improves business productivity in any industrial setup.
Technavio estimates that the IoT platform market size is expected to grow by USD 1.25 billion from 2020 to 2025. The growth momentum of the market will accelerate at a CAGR of 26.67% during the forecast period.
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Porter's Five Forces Analysis
Threat of Rivalry
The global IoT platform market has numerous global and regional players. Players compete on the basis of solution architecture, functionality, and price. However, as the exit barriers are high, vendors find it challenging to leave the IoT industry in case of a loss. Setting up and operating IoT platform companies require significant capital and high fixed costs, which increase rivalry among vendors. Moreover, buyers incur a moderate cost while switching between vendors. The market is growing at a significant rate and offers equal opportunities to vendors. These factors stabilize rivalry in the market. Hence, the threat of rivalry was high in 2020 and is expected to remain the same during the forecast period.
Vendor Landscape
The global IoT platform market has numerous small, large, and medium-sized manufacturers. A majority of the large and established players have extensive sales and distribution networks across the world, while most small players are concentrated in regional markets. Vendors compete based on parameters such as price, R&D, quality, technology, sensitivity, innovations, marketing strategies, brand identity, market expansion, investments, and distribution networks. Key vendors operating in the market are Alphabet Inc., Amazon.com Inc., AT and T Inc., Cisco Systems Inc. (Cisco Systems), International Business Machines Corp., Microsoft Corp., Nokia Corp., Siemens AG, Huawei Investment and Holding Co. Ltd., and Intel Corp. Other vendors operating in the market are Axiros GMBH, Davra, Echelon Solutions Group, General Electric Co., PTC Inc., Salesforce.com Inc., SAP SE., and Wipro Ltd. The rivalry among these vendors is moderately intense. Therefore, vendors opt for pricing and marketing strategies to retain their existing market shares and make use of new market opportunities.
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Market Segmentation
The IoT platform market has been segmented by end-user into manufacturing, retail, healthcare, ICT, and others. Among these, the manufacturing segment will account for the highest market growth. These advertisements have a stronger audio-visual effect, which gives viewers a positive product impression. Manufacturers use IoT to enhance their business productivity and gain a competitive advantage.
By geography, the market has been segmented into North America, Europe, APAC, South America, and the Middle East and Africa. APAC will have the highest market growth during the forecast period. The increase in investments in infrastructure development by governments in India, China, and the Philippines and the modernization of local businesses have increased the adoption of IoT.
Learn about the contribution of each segment summarized in concise infographics and thorough descriptions. View a PDF Sample Report
Key Drivers and Trends
The large-scale benefits of using IoT devices are driving the growth of the IoT platform market. Many organizations, industries, and technologists are adopting IoT. IoT provides advantages such as high convenience, improvement in quality of life, and remote access. Consumers are purchasing more devices that are connected to each other over the IoT network and share information.
The growing demand for smart homes is a key market trend in the IoT platform market. Smart home technologies can be used in homes to connect appliances such as heating modules, lighting systems, air conditioning units, computers, television sets, entertainment systems, security devices, and camera systems, with the help of a smartphone or tablet. In addition, governments are developing their urban infrastructure by integrating multiple information and technology solutions.
Apart from the growing popularity of gaming among women, many other trends are also shaping the future of the market. View PDF Sample Report to learn about these trends
North America, Europe, APAC, MEA, and South America
Performing market contribution
APAC at 34%
Key consumer countries
US, China, Germany, Japan, and UK
Competitive landscape
Leading companies, Competitive strategies, Consumer engagement scope
Key companies profiled
Alphabet Inc., Amazon.com Inc., AT and T Inc., Cisco Systems Inc., Huawei Investment and Holding Co. Ltd., Intel Corp., International Business Machines Corp., Microsoft Corp., Nokia Corp., and Siemens AG
Market dynamics
Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID 19 impact and recovery analysis and future consumer dynamics, Market condition analysis for forecast period
Customization purview
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Table of Contents
1 Executive Summary
2 Market Landscape
2.1 Market ecosystem
Exhibit 01: Parent market
Exhibit 02: Market characteristics
2.2 Value chain analysis
Exhibit 03: Value chain analysis: Application software market
3 Market Sizing
3.1 Market definition
Exhibit 04: Offerings of vendors included in the market definition
3.2 Market segment analysis
Exhibit 05: Market segments
3.3 Market size 2020
3.4 Market outlook: Forecast for 2020 - 2025
Exhibit 06: Global - Market size and forecast 2020 - 2025 ($ million)
Exhibit 07: Global market: Year-over-year growth 2020 - 2025 (%)
4 Five Forces Analysis
4.1 Five forces summary
Exhibit 08: Five forces analysis 2020 & 2025
4.2 Bargaining power of buyers
Exhibit 09: Bargaining power of buyers
4.3 Bargaining power of suppliers
Exhibit 10: Bargaining power of suppliers
4.4 Threat of new entrants
Exhibit 11: Threat of new entrants
4.5 Threat of substitutes
Exhibit 12: Threat of substitutes
4.6 Threat of rivalry
Exhibit 13: Threat of rivalry
4.7 Market condition
Exhibit 14: Market condition - Five forces 2020
5 Market Segmentation by End-user
5.1 Market segments
Exhibit 15: End-user - Market share 2020-2025 (%)
5.2 Comparison by End-user
Exhibit 16: Comparison by End-user
5.3 Manufacturing - Market size and forecast 2020-2025
Exhibit 75: International Business Machines Corp. - Overview
Exhibit 76: International Business Machines Corp. - Business segments
Exhibit 77: International Business Machines Corp. - Key offerings
Exhibit 78: International Business Machines Corp. - Segment focus
10.10 Microsoft Corp.
Exhibit 79: Microsoft Corp. - Overview
Exhibit 80: Microsoft Corp. - Business segments
Exhibit 81: Microsoft Corp. - Key offerings
Exhibit 82: Microsoft Corp. - Segment focus
10.11 Nokia Corp.
Exhibit 83: Nokia Corp. - Overview
Exhibit 84: Nokia Corp. - Business segments
Exhibit 85: Nokia Corp. - Key news
Exhibit 86: Nokia Corp. - Key offerings
Exhibit 87: Nokia Corp. - Segment focus
10.12 Siemens AG
Exhibit 88: Siemens AG - Overview
Exhibit 89: Siemens AG - Business segments
Exhibit 90: Siemens AG - Key news
Exhibit 91: Siemens AG - Key offerings
Exhibit 92: Siemens AG - Segment focus
11 Appendix
11.1 Scope of the report
11.2 Currency conversion rates for US$
Exhibit 93: Currency conversion rates for US$
11.3 Research methodology
Exhibit 94: Research Methodology
Exhibit 95: Validation techniques employed for market sizing
Exhibit 96: Information sources
11.4 List of abbreviations
Exhibit 97: List of abbreviations
About Us
Technavio is a leading global technology research and advisory company. Their research and analysis focus on emerging market trends and provide actionable insights to help businesses identify market opportunities and develop effective strategies to optimize their market positions. With over 500 specialized analysts, Technavio's report library consists of more than 17,000 reports and counting, covering 800 technologies, spanning across 50 countries. Their client base consists of enterprises of all sizes, including more than 100 Fortune 500 companies. This growing client base relies on Technavio's comprehensive coverage, extensive research, and actionable market insights to identify opportunities in existing and potential markets and assess their competitive positions within changing market scenarios.
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