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Classified in: Business
Subjects: AWD, NPT, VET, CSR

PenFed Foundation Announces Winner and Finalists for 2022 Veteran Entrepreneur Ignition Challenge Presented by MidCountry Bank


Mississippi River Flavor Company Claims Top Spot and $25,000 Grant

Bucket of Bread LLC Placed Second, and Barnside Woodworks, Catalyst Group and Rivers Edge Bistro Named Finalists

TYSONS, Va. and MINNEAPOLIS, July 21, 2022 /PRNewswire/ -- The PenFed Foundation, a national 501(c)3 founded by PenFed Credit Union, today proudly announced Mississippi River Flavor Company as the winner of the PenFed Foundation's Veteran Entrepreneur Investment Program (VEIP)  Ignition Challenge presented by MidCountry Bank, which included grants for the winner and finalists totaling $75,000.

"PenFed Foundation is proud to support veteran-owned businesses across the Midwest through the PenFed Foundation Ignition Challenge," said PenFed Foundation President and PenFed Credit Union Senior EVP and President of Affiliated Businesses Shashi Vohra. "We would like to thank MidCountry Bank for their generosity and helping to make this challenge possible. We were amazed by the quality of applicants, and we are thrilled to be a part of the promising futures of these veteran-owned companies."

The winner of the pitch competition, Mississippi River Flavor Company, won a grant of $25,000 and will also receive a full-length promotional video and publicity.

Second place finalist, Bucket of Bread LLC received a grant of $20,000, while runners up also received $10,000 grants. Each of these businesses had the opportunity to pitch to a panel consisting of PenFed Foundation and MidCountry Bank leadership.

This challenge supports veterans, active duty, guard, reserve, and military spouse entrepreneurs located in Iowa, Minnesota, North Dakota, South Dakota, and Wisconsin by inviting them to identify their business impact and goals and providing the top businesses with funding and mentorship.

In addition to funding, VEIP staff is providing coaching and support to all winners and finalists to help each fine-tune their businesses and to further position them for future success.

About PenFed Foundation

Founded in 2001, the PenFed Foundation is a national nonprofit organization committed to empowering military service members, veterans and their communities with the skills and resources to realize financial stability and opportunity. It provides service members, veterans, their families and support networks with the skills and resources they need to improve their lives through programs on financial education, homeownership, veteran entrepreneurship, and short-term assistance. Affiliated with PenFed Credit Union, the Foundation has the resources to effectively reach military communities across the nation, build strong partnerships, and engage a dedicated corps of volunteers in its mission. The credit union funds the Foundation's personnel and most operational costs, demonstrating its strong commitment to the programs the Foundation provides. Equal Housing Opportunity. To learn more, visit www.penfedfoundation.org.

SOURCE PenFed Foundation


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