Bulletproof Backpack Designed to Protect Athletes and Students -- Courtsmith Inc Making Waves With New Fall Apparel Line Hydra

OAKLAND, Calif., Aug. 9, 2021 /PRNewswire-PRWeb/ -- Courtsmith Inc, the Bay Area's only Black-owned sports apparel company, releases a controversial bulletproof backpack product as part of Hydra, their new fall/winter clothing line launched this week. Backpacks have become a functional and stylish accessory to many apparel companies but Courtsmith is making its most important function personal protection.

Gun violence in our schools and communities has increased in the past few years. According to recent studies, 2020 was the deadliest gun violence year in decades and, by almost every measure, 2021 is looking worse. Experts attribute the increase in gun violence to a variety of new and long-standing issues entrenched in inequality ? all intensified during the COVID pandemic. "Gun violence, just like the coronavirus, takes an unequal toll on communities of color," says Courtney Smith, CEO of Courtsmith Inc. "Our aim is to find additional ways to protect and support our kids and members of our community."

The Hydra Propacks are crafted with high quality materials but affordably priced. The lightweight and flexible armor shields and safeguards against most high caliber guns. It also includes a USB charging pack to keep phones charged during emergencies.

Courtsmith is taking the social impact of the backpacks one step further by partnering with Ascension, a newly formed Bay Area non-profit committed to celebrating the brilliance and intersectionality of the black experience by providing solutions that advance and develop the next generation of leaders, creatives and entrepreneurs. Ascension is matching the purchase of the Hydra Propacks one-for-one and donating to kids living in areas with the highest rates of gun violence. "The goal of the Courtsmith and Ascension partnership is to provide the right tools to secure the future of our communities through entrepreneurship and innovation," says Ascension board member Regina Brown.

About Courtsmith Inc
Headquartered in Oakland CA, Courtsmith Basketball Industries uses leading edge designs and technology to create products that ensure players have an edge on the court. The Lerna Collection, Courtsmith's Women's athletic line, also debuted along with Quantum, a high-end luxury collection. Courtsmith sources the best quality materials, partners with leading factories, and cultivates equity sharing with players that honors culture and community.
Learn more at http://www.courtsmith.com. For press inquiries, contact Aja Cooper at [email protected].

Media Contact

Aja Cooper, Courtsmith Inc, +1 510-999-2339, acoop.ac@gmail.com

SOURCE Courtsmith Inc