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Classified in: Transportation, Science and technology
Subject: PDT

Toyota Motor North America Introduces Next-Generation Multimedia System To Deliver Best In-Car User Experience


PLANO, Texas, June 11, 2021 /PRNewswire/ -- As the need for a more personalized and intelligent in-vehicle experience continues to grow and be a driving force behind vehicle selection, Toyota Motor North America (TMNA) is proud to unveil a new multimedia solution delivering an exceptional in-car user experience.

Developed in North America
 
As a result of listening to customers' requests and anticipating their future desires, TMNA turned its focus in-house to develop a superior solution. With the philosophy of One Toyota in mind, the formation of the Connected Technologies group took shape in 2018. The new group aimed to unify customer experience, in-vehicle technology, value chain and connected revenue process ? functions previously scattered across the organization. Connected Technologies invested in the expansion by building an agile, cross-functional team of more than 400 dedicated team members and business partners. From the outset, the team began development of solutions that would meet and exceed customer needs and deliver amazing and personal connected experiences.

"With the new multimedia system, we focused on the needs and wants of the customer and what would enable a more seamless and enjoyable experience on the road," said Charan Lota, executive chief engineer and vice president at TMNA Connected Technologies. "We brought multiple groups from electrical engineering to software development and business planning together into one team with one common goal - enhancing the in-vehicle experience."

The significantly advanced technological solution represents true collaboration across the TMNA Connected Technologies group as well as with teams from partner companies Toyota Connected and Toyota Motor Corporation ? involving hundreds of team members working over the course of three years while devoting thousands of hours to testing.

"The development of this new system represents a fundamental shift in the way we design products," said Daniel Hall, global chief UX designer, TMNA Connected Technologies. "With the adoption of over-the-air (OTA) updates we are able to develop software in smaller, more manageable pieces ? with the ability to provide updates to customers even quicker."

Enhanced Technologies and User Experience

The new system features multiple touchscreen options from 8- inches up-to 14-inches, which all feature the same newly enhanced design cues and functionality, while retaining a volume knob. The system also offers five-times the processing power of the previous generation system, an incredible leap in processing capability that provides faster and more responsive touch functionality. All screens feature modern designs with optically bonded, glare reducing technology allowing a customer experience that mirrors smartphone-like capability.

An all-new native navigation system featuring 100% cloud capability allows faster, more accurate directions and mapping. OTA updates will allow real-time updates for navigation mapping, enriched media experiences and other enhancements across the system's lifetime.

The new Human Machine Interface (HMI) provides an enhanced user interaction through sight, touch and voice thanks to improvements in the graphical user interface (GUI), voice interface and unique North American animation. It delivers a unified feeling and ease of use, while balancing accessibility needs. Additionally, the voice interface is designed to use advanced graphics to distinguish between listening and processing states, and the appearance matches the new and improved capability of cloud processing. Another significant advancement is the animation incorporated into this multimedia solution, which brings it to life. These unique, leading designs can be seen everywhere from interacting between functions, sliding menus and dropdown banners.

Whether selecting from AM or FM, standard SiriusXM® stations or connected streaming music sources, such as Apple Music® or Amazon Music®, the audio HMI is also significantly improved. Occupants can now select from available music sources based on music genre or frequent preference. AM and FM station dial numbers are displayed along with logos when available. Sourcing information from the cloud, the native music system is always up to date and features enhanced programming details. Speaking of connected sources, the new multimedia system now brings standard wireless Apple CarPlay® and Android Autotm compatibility.

Structured with a customer first approach, the newly developed Virtual Assistant (VA) is intended to be the primary way occupants interact with the new multimedia system and is designed to enable a voice first application. Combining a hybrid developed structure of in-house Toyota Connected engineered machine learning with a cloud-based platform featuring up to date content, VA aims to provide a natural and easy to use interaction for vehicle occupants. Designed with dual-microphones, enhanced noise-cancellation, speaker location and seat detection capabilities, the approach allows front seat occupants an expanded and interactive functionality to access navigation, media, phone and select vehicle settings.

In the age of digital transformation in mobility, having a more personalized experience that moves from vehicle to vehicle with the driver is essential. Through the new multimedia system's User Profile feature, the driver's personalized settings and experience, from preferred media or radio station to climate settings in some models, will be retained and accessible when the driver next returns to the vehicle.

Key Features of the New Multimedia Solution*:

"With this new system we are jumping into the future, from larger touchscreens up to 14 inches to having a 100% cloud-navigation for more accurate and faster directions, we are thrilled to deliver this amazing and connected experience to our Toyota and Lexus guests," said Steve Basra, group vice president, TMNA Connected Technologies.  "We want all of our customers to experience this in-vehicle advancement, and that is why this system will eventually be offered across our vehicle line-up ? regardless of screen size or model grade. This is another first in company history."

The new system will make its debut as Lexus Interface multimedia system with the launch of the all-new Lexus NX in the fourth quarter of 2021. An all-new Toyota multimedia system will debut in the fourth quarter of 2021, with more information available closer to launch.

*Certain features include a trial period at no extra cost upon original date of new vehicle purchase or lease. After the trial period ends, a paid subscription is required. More detail on trial-periods and subscription-based features will be available at the on-sale date.

Android Auto is a trademark of Google LLC.

About Toyota
Toyota (NYSE:TM) has been a part of the cultural fabric in the U.S. for more than 60 years, and is committed to advancing sustainable, next-generation mobility through our Toyota and Lexus brands, plus our nearly 1,500 dealerships. 

Toyota has created a tremendous value chain and directly employs more than 36,000 in the U.S. The company has contributed world-class design, engineering, and assembly of more than 30 million cars and trucks at our 9 manufacturing plants, 10 including our joint venture in Alabama that begins production in 2021.

To help inspire the next generation for a career in STEM-based fields, including mobility, Toyota launched its virtual education hub at www.TourToyota.com with an immersive experience and chance to visit many of our U.S. manufacturing facilities. The hub also includes a series of free STEM-based lessons and curriculum through Toyota USA Foundation partners, virtual field trips and more. For more information about Toyota, visit www.toyotanewsroom.com.

About Toyota Connected, Inc.
Based in Plano, Texas, Toyota Connected North America (TCNA) was established in 2016 to drive Toyota's global efforts for an intelligent mobile society. With big data collected from vehicles and analyzed on a cloud platform, Toyota Connected humanizes the driving experience by providing customers secure, seamless and contextual services, elevating the customer experience while benefitting dealers, distributors, and partners. At the heart of TCNA is Toyota's belief in human-centered mobility and a fundamental commitment to personal privacy.

Contact Information:
Corey Proffitt
646-971-4522
[email protected]

SOURCE Toyota Motor North America


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