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ViacomCBS Unveils Comprehensive Streaming Strategy and Expansive Slate of Originals Headed to Paramount+


ViacomCBS (NASDAQ: VIAC; VIACA) today updated investors on its differentiated streaming strategy, which leverages the company's strong product offerings across free, premium and pay segments with Pluto TV and SHOWTIME® OTT to create a linked ecosystem with the highly anticipated launch of Paramount+ on March 4. Paramount+ will feature a powerful combination of live sports, breaking news and a mountain of entertainment from ViacomCBS' portfolio of world-renowned brands and production studios, including BET, CBS, Comedy Central, MTV, Nickelodeon, Paramount Pictures and the Smithsonian Channel.

New details about Paramount+ were unveiled during the ViacomCBS Streaming Event presentation, including an expansive slate of over 50 exclusive original series across scripted dramas, kids and family, reality, comedy, music, sports, news and documentaries that are set to premiere on the service in the next two years, including 36 arriving in 2021. These originals will join a deep and growing content catalog of more than 30,000 episodes and 2,500 movie titles. In addition, pricing tiers, leading launch sponsors and international rollout plans were announced.

"In today's entertainment landscape, ViacomCBS stands apart as the only media company to fully embrace every segment of the streaming universe across free, premium and pay," said Bob Bakish, President and Chief Executive Officer, ViacomCBS. "The launch of Paramount+ supercharges our strategy with a broad pay service that will be home to everything consumers love, all in one place: live sports, breaking news and a mountain of entertainment, at scale. As we look ahead, ViacomCBS is ideally positioned to harness the full power of our assets and capabilities ? from our world-class production studios and the value of our massive content library, to our global marketing platform and local relationships ? to seize the global opportunity in streaming."

Tom Ryan, President and Chief Executive Officer, ViacomCBS Streaming, said, "Built from an iconic portfolio of beloved consumer brands and iconic franchises like SpongeBob and Star Trek, Paramount+ is a compelling and differentiated streaming offering for all audiences. In combination with Pluto TV and SHOWTIME®, the service will further strengthen our robust linked streaming ecosystem, giving us a critical competitive advantage as we pursue our goal of reaching consumers across every platform, at every price point, with creativity, content and experiences that are second to none."

Differentiated Content Strategy ? Sports, News and Premium Entertainment, At Scale

The content strategy for Paramount+ is rooted in a commitment to telling great stories across every genre, including must-watch sports and news programming. The live and on-demand service will leverage the company's biggest franchises and storied IP, including through premium originals and a deep library of shows and movies from some of the world's greatest content creators, highlighting the hit-making power of ViacomCBS to deliver a truly unique offering with can't-miss content and wide demographic appeal.

Paramount+ To Feature Robust Collection of Films

Select upcoming films from Paramount Pictures will have their streaming debut on Paramount+ immediately following a theatrical release window of 30-45 days, including: A Quiet Place Part II, PAW PATROL: The Movie and Mission: Impossible 7. Other key titles arriving on Paramount+ in 2022 following their theatrical runs, and in some cases after their pay TV debuts on EPIX, include: Snake Eyes, Clifford the Big Red Dog, Top Gun: Maverick, Sonic the Hedgehog 2, Transformers 7, Dungeons and Dragons, Scream and more. Paramount Pictures' recent titles will be available as well, from Dora and the Lost City of Gold and Sonic the Hedgehog to Bumblebee and Rocketman, all coming to Paramount+. These films will join the previously announced The SpongeBob SquarePants Movie: Sponge on the Run, which will be available on Paramount+ at launch.

Additionally, Paramount Pictures announced an agreement with EPIX to make thousands of movie titles from a wide variety of studios available to Paramount+ subscribers. Beginning late spring, the service will stream some of the most popular films and franchises of all time, including films from the James Bond and Hunger Games franchises to features like The Addams Family and The Avengers, among many others in a deal that will grow the service's film library to over 2,500 titles.

And, following a theatrical release by MGM and an exclusive pay television window with EPIX, MGM's new movies will become available on Paramount+, including House of Gucci, Creed III and the highly anticipated new James Bond film, No Time to Die.

The company also outlined plans to ramp up production of movies made exclusively for Paramount+. The first of these feature-length films offered will include new versions of Paranormal Activity and Pet Sematary as well as an original supernatural story, The In Between, featuring Joey King, the star of the smash hit, The Kissing Booth. These titles produced by Paramount Players will join a collection of exclusive original movie premieres supplied by the broader portfolio of ViacomCBS studios.

Expansive Slate of Upcoming Paramount+ Original Series

Today's virtual presentation previewed an extensive new slate of original content for Paramount+, ranging from gripping dramas and unscripted series to franchise expansions and brand-new animated titles.

Scripted Dramas

With brilliant creators, top talent and smart execution, ViacomCBS has been the creative force behind countless award-winning scripted drama series. This incredible collection will come together as a key pillar of the Paramount+ content library, with new additions of exclusive originals and exciting new takes on iconic franchises outlined as follows:

Kids and Family

Home to some of the biggest franchises in the world, including SpongeBob SquarePants, Teenage Mutant Ninja Turtles and PAW Patrol, the kids' portfolio is fueled by Nickelodeon's library of nearly 7,000 hit episodes, plus a string of all-new originals based on the most beloved characters in the brand's history, such as:

This Nickelodeon-created slate joins Paramount+'s previously announced original kids' series such as WildBrain's Cloudy with a Chance of Meatballs, Boat Rocker's new Danger Mouse and new editions of Lassie, George of the Jungle and Mr. Magoo from DreamWorks Animation's Classic Media.

Reality

A genre created by MTV in 1992, reality TV is one of the most popular forms of content today. It reigns at the top of broadcast and cable ratings around the globe and in streaming, it's the fastest growing vertical. ViacomCBS leads the reality category with over 5,000 episodes of the biggest reality hits, with plans to expand its collection with the following original and reprisals:

Comedy

When it comes to beloved IP and iconic comedic franchises, Paramount+ delivers with a rich library of over 6,000 episodes in the genre alone. Joining this massive catalog of comedy titles, exclusive series arriving soon include:

Additionally, exclusive original comedy movies that will reignite franchises for new and nostalgia-driven fans alike are expected to arrive on Paramount+ in year one:

Music

For almost 40 years, MTV has chronicled the world of music through the eyes of the most important artists ? telling the stories that only MTV can, because MTV was there. And now, on Paramount+, MTV is unlocking its treasured vault to bring new and exclusive series like:

CBS All Access Originals to Continue as Paramount+ Originals

In addition to the forthcoming titles produced exclusively for Paramount+, the award-winning CBS All Access originals will rebrand to Paramount+ originals and continue to super-serve fans of:

Sports

In bringing everything sports fans love on CBS to Paramount+, the service will feature over 1,000 live sporting events per year, including regular season games, playoffs, championships and more across the following marquee properties:

In addition, Paramount+ is expanding its exclusive English-language rights in the U.S. with three more soccer properties, featuring hundreds of additional matches.

The service will also be the exclusive home of a long-running, Emmy® Award-winning original series Inside the NFL, which takes fans even deeper into the game and the passion of the NFL all season long. And knowing fans don't stop watching when the players stop playing, Paramount+ will feature the 24/7 streaming sports news service, CBS Sports HQ.

News

With breaking news and impactful journalism, the award-winning CBS News team will offer Paramount+ subscribers deep insights into the world through best-in-class reporting. News offerings will include renowned CBS News programs, new series such as 60 Minutes+, live streams of local affiliates in over 200 markets across the U.S., and the 24-hour streaming news service CBSN.

In addition to news programs audiences already know and love, Paramount+ will be home to brand-new titles based on CBS News' premier franchises, including:

Documentaries

ViacomCBS is a definitive leader in storytelling, and audiences are increasingly hungry for shows that document history, from the distant past to history that's being made today. Driven by these insights, Paramount+ is partnering with some of the world's best filmmakers to debut an incredible slate of gripping, powerful and relevant documentaries, including the following from CBS News, CBSN, CBS Sports, MTV Documentary Films and the Smithsonian Channel:

In addition to long-lead productions, ViacomCBS will also produce exclusive Insta Docs for Paramount+. These instant documentaries will be released within days of breaking news and will dive deeper into events that capture the attention of the nation.

***

Paramount+ Pricing Tiers

Paramount+ will have two pricing tiers available to U.S. subscribers that marry the best of live and on-demand programming.

The premium tier, at $9.99, will be available with the full depth and breadth of live sports, around-the-clock news programming and world-class entertainment spanning Paramount+ originals to an expansive suite of current and library shows and movies. The offering will include CBS' live linear feed and commercial-free on demand viewing, with 4k, HDR and Dolby Vision, mobile downloads and cross-platform dynamic play functionality.

An ad-supported tier will launch in June for $4.99 and offer the best in sports, news and entertainment. At that time, the current $5.99 plan will no longer be available for new users, but existing users will maintain grandfathered access. The ad-supported tier will feature a compelling offering of exciting Paramount+ originals, marquee sports content including live championship-level soccer and live NFL games, breaking news through CBSN and an extraordinary collection of content, including the full suite of current and library CBS shows available on demand.

Both Paramount+ tiers will feature a seamless user interface, enhanced curation and discovery, personalized homepages, content categories and central hubs for ViacomCBS' brands. Additionally, each subscription option will include parental control capabilities and up to six individual profiles.

Broad Distribution

At launch, Paramount+ will be available online at ParamountPlus.com, via the Paramount+ app for iOS and Android, and across a wide number of platforms, including smart TVs, connected-TV devices, online, mobile, gaming consoles, and leading OTT providers.

Launch Sponsors

ViacomCBS is proud to present General Motors, Expedia and Procter & Gamble among a select group of leading launch sponsors for Paramount+ in the U.S. Through marketing integrations, custom activations and ViacomCBS' suite of ad capabilities, these advertisers will have unparalleled access to leading brands, popular IP and premium digital video to deliver significant reach and impact across ViacomCBS' highly engaged and diverse audiences.

International Rollout

Paramount+ will debut internationally in 18 Latin American countries and Canada on March 4, 2021, the Nordics on March 25, 2021 and Australia with a rebrand and expansion of 10 All Access later this year, with additional markets to follow.

With production capabilities across five continents, strong distribution agreements and local relationships and expertise around the world, Paramount+ will leverage ViacomCBS' leading global reach ? including the largest global broadcast footprint ? to drive streaming growth and international expansion. ViacomCBS Networks International (VCNI) will build on its momentum in prized formats, and as one of the top global producers of Spanish-language content, to bring exclusive series to market for fans of kids and family, scripted dramas, reality and more.

In select international markets, Paramount+ will offer audiences exclusive originals that include The Man Who Fell to Earth, Mayor of Kingstown, Guilty Party, Halo and The Offer, among others, an expansive content library of over 5,000 hours of iconic ViacomCBS IP and hit franchises across genres and a premium user experience. For most international subscribers, Paramount+ will also be the home to SHOWTIME® and feature celebrated series Dexter, Ray Donovan, The Affair, Your Honor, The Comey Rule and Escape at Dannemora. And importantly, like in the U.S., internationally Paramount+ will offer some of the biggest kids franchises in the world, including SpongeBob SquarePants, Teenage Mutant Ninja Turtles, Dora the Explorer and PAW Patrol ? in addition to the highly anticipated Kamp Koral and Nickelodeon Animation Studio's The Astronauts.

Premieres of prized formats including some of MTV's biggest global reality franchises ? such as Acapulco Shore and Are You The One?: Brazil in Latin America, as well as Story of Songs in the Nordics, and a deep catalogue of the best reality hits such as Jersey Shore, Ex on the Beach, Catfish and more ? will be available in Latin America, the Nordics and Australia.

And, through ViacomCBS International Studios (VIS), a division of ViacomCBS Networks International, top creators from around the world will also debut premium local scripted dramas on the service. For example, in Latin America, the service will debut:

Subscription pricing will vary slightly by market, but Paramount+ will be available to international audiences at a compelling price point.

Internationally, Paramount+ will be available online at ParamountPlus.com, via the Paramount+ app for iOS and Android, and across a number of connected TV devices and OTT platforms. The service will also have broad distribution on major platforms in international markets, including Claro Video, Mercado Libre, Izzi & Claro Brazil in Latin America, and Nuuday, Telenor and Allente in the Nordics.

About ViacomCBS:

ViacomCBS (NASDAQ: VIAC; VIACA) is a leading global media and entertainment company that creates premium content and experiences for audiences worldwide. Driven by iconic consumer brands, its portfolio includes CBS, Showtime Networks, Paramount Pictures, Nickelodeon, MTV, Comedy Central, BET, CBS All Access, Pluto TV and Simon & Schuster, among others. The company delivers the largest share of the U.S. television audience and boasts one of the industry's most important and extensive libraries of TV and film titles. In addition to offering innovative streaming services and digital video products, ViacomCBS provides powerful capabilities in production, distribution and advertising solutions for partners on five continents.

For more information about ViacomCBS, please visit www.viacomcbs.com and follow @ViacomCBS on social platforms.

VIAC-IR


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