OptifiNow Announces Integration With Ellie Mae Digital Lending Platform

SEAL BEACH, Calif., June 16, 2020 /PRNewswire-PRWeb/ -- OptifiNow, a provider of sales and marketing automation technology, announced that its platform will be integrated with the Ellie Mae® Digital Lending Platform, including using Encompass Partner Connecttm API technology. The integration allows lenders to more efficiently and securely share data between OptifiNow's solutions and Encompass to drive quality and efficiency in the loan origination process.

OptifiNow is a comprehensive sales and marketing automation platform, featuring omni-channel marketing and wide-ranging configurability to support retail, wholesale, consumer direct and reverse mortgage lending. OptifiNow's extensive integration capabilities enable lenders to create an advanced sales and marketing process that connects data with Encompass and other vital systems.

Ellie Mae is a leading provider of innovative on-demand software solutions and services for the residential mortgage industry. The Ellie Mae Digital Lending Platform provides one system of record that enables banks, credit unions and mortgage lenders to originate and fund mortgages and improve compliance, loan quality and efficiency.

"OptifiNow is delighted to partner with Ellie Mae," said OptifiNow CEO and founder, John McGee. "Our secure, seamless integration with Encompass enables our clients to simplify the process of generating and converting leads, so they can more efficiently process mortgage loans and grow their business. We look forward to a long, successful relationship with Ellie Mae."

About OptifiNow
OptifiNow is a cloud-based provider of sales management and marketing automation software. OptifiNow's platform consists of multiple modules that are fully integrated to provide companies with a configurable solution that adapts to virtually any type of sales environment, from high volume call center operations to face-to-face sales engagements. OptifiNow delivers their solutions using a unique White Glove service model that significantly reduces implementation time, lowers the cost of maintenance and increases user adoption. Visit http://www.optifinow.com or call (888) 746-6743 to learn more.

SOURCE OptifiNow