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AARP Poll Finds 95% of Older Women Will Vote in 2020, 7 in 10 Haven't Made Up Their Mind


WASHINGTON, Dec. 18, 2019 /PRNewswire/ -- Today AARP released the findings of a nationwide poll that explores the priorities and concerns of a key group of voters that could help determine the 2020 presidential election and races across the country: women age 50 and over. The new survey, conducted by The Harris Poll, found that 95% of women plan to vote in 2020, but nearly 7 in 10 have not decided who they will vote for.

AARP national logo. (PRNewsfoto/AARP)

The new poll surveyed 3,151 self-identified registered voters age 50 and over, with a sample of 1,924 women. It is the first survey in AARP's "She's the Difference" series that will run throughout the 2020 cycle.

"Women age 50 and over plan to turn out in force in 2020, and they are not a lock for either party," said Nancy LeaMond, AARP's Executive Vice President and Chief Advocacy & Engagement Officer. "As the 2020 campaign heats up, candidates would be wise to listen to older women voters and address the issues they care about. History shows older women make a difference in elections and candidates ignore them at their peril."

The poll findings include:

View the poll results here.

This survey was conducted online by The Harris Poll on behalf of AARP from November 8-25, 2019, among age 50-plus, self-identified registered voters. The data are weighted to the U.S. population age 50-plus using population benchmarks from the Census Bureau's March 2018 Current Population Survey.  Weighting by education, gender by age, race, Hispanic ethnicity, marital status, census division, household income, household size, and employment status bring these data into line with the actual proportions in the population.  Propensity score weighting was also used to adjust for respondents' propensity to be online to ensure representativeness among this non-probability sample. In keeping with standards set by American Association for Public Opinion Research, The Harris Poll does not estimate margin of error for representative online samples.

About AARP
AARP is the nation's largest nonprofit, nonpartisan organization dedicated to empowering people 50 and older to choose how they live as they age. With a nationwide presence and nearly 38 million members, AARP strengthens communities and advocates for what matters most to families: health security, financial stability and personal fulfillment. AARP also produces the nation's largest circulation publications: AARP The Magazine and AARP Bulletin. To learn more, visit www.aarp.org or follow @AARP and @AARPadvocates on social media.

SOURCE AARP



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