Media Advisory - IBC teams up with Kennebecasis Regional Police Force on youth road safety

HALIFAX, Aug. 19, 2019 /CNW/ - In collaboration with the Insurance Bureau of Canada (IBC), the Kennebecasis Regional Police Force (KRPF) is hosting the launch of its youth distracted driving campaign. To aid the discussion on road safety, IBC has donated its desktop distracted driving simulator to the campaign. The aim of the simulation is to educate youth on the dangers of distracted driving, without the risk of being on the road. Media and elected officials in attendance will have the opportunity to experience the consequences of "texting and driving" in a safe environment. 

The launch is the first in a series of local school visits that are set to take place this fall. Members of the KRPF have partnered with IBC to remind students about the importance of road safety. The sessions will include engaging activities and conversation starters to help educate youth on the consequences of distracted driving and how to prevent it.

About Insurance Bureau of Canada

Insurance Bureau of Canada is the national industry association representing Canada's private home, car and business insurers. Its member companies represent 90% of the property and casualty (P&C) insurance market in Canada. The P&C insurance industry employs over 128,000 Canadians, contributes more than $9 billion in taxes to the federal, provincial and municipal governments, and has a total premium base of $59.6 billion.

For media releases and more information, visit IBC's Media Centre at www.ibc.ca. Follow IBC on Twitter @IBC_Atlantic or like us on Facebook. 

SOURCE Insurance Bureau of Canada