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Discovery U.S. Hispanic Presents 2019-2020 Upfront Slate


NEW YORK, May 13, 2019 /PRNewswire/ -- Discovery U.S. Hispanic enters the 2019-2020 Upfront season as a force in the Hispanic media landscape, with its networks Discovery en Español and Discovery Familia claiming nearly a quarter of the total share for all Hispanic cable primetime viewing1. The networks today presented their Upfront slates, featuring new and original premiere hours across both Discovery en Español and Discovery Familia. Discovery US Hispanic's TVE products, Discovery en Español GO and Discovery Familia GO, will house more than 7,000 episodes by the end of 2019, while additionally offering exclusive digital content to give viewers even more of their favorite programs.

Discovery U.S. Hispanic Presents 2019-2020 Upfront Slate (PRNewsfoto/Discovery U.S. Hispanic)

"We are grateful to our loyal viewers for continuing to choose our networks as their destination for high quality, real-world shows that resonate with their interests, lives, and aspirations," said Eduardo Hauser, General Manager U.S. Hispanic. "Our beloved, fast-growing brands continue to strike a chord, and we are committed to making a genuine and authentic connection to our audience. That's why we're strengthening the features and content of our entire portfolio, including our leading channels and our digital TV everywhere GO Apps, for the enjoyment of existing and new viewers ? anytime, anywhere, on the platform of their choice."

The fastest-growing network in Hispanic television2, Discovery Familia, celebrates the differences in how we all live but focuses on the things that unite us ? from families and relationships to food, home improvement and health. This Upfront season, Discovery Familia will offer new series such as Juntas y revueltas (sMothered) and Cristina en la Costa (Christina on the Coast) and returning hits like Todo en 90 días (90 Day Fiancé) and Hermanos a la obra (Property Brothers).

Discovery en Español, the #1 non-fiction cable, has led all Spanish language cable for length of tune3, and will continue to entice audiences with upcoming programs such as Planeta profundo (Deep Planet), Leyendas de lo salvaje (Legends of the Wild), and original series Mexicuaticos. Discovery en Español's real-life cast of characters seeks out the new and undiscovered in the worlds of ingenuity, natural history, current affairs, adventure, entrepreneurship and top automotive content from Motortrend.

Having launched just one year ago, Discovery US Hispanic's TVE products, Discovery en Español GO and Discovery Familia GO, are now available on top platforms including IOS, Android, Roku and FireTV. The GO apps have over 200,000 active users and have grown at an average rate of 18% per month. With over 150 complete series currently available across both networks, the GO Experience also offers GO Originales, a series of exclusive short-form content available on both GO Apps. This digital programming lineup focuses on genres including Auto, Adventure, Food, Travel and Lifestyle, as well as Tech and Innovation.

Based upon viewer interests and demand, Discovery U.S. Hispanic is also developing new and exciting brand extensions drawing from Discovery Inc.'s leadership in key content genres across its portfolio of 17 core brands. One such project is Hogar de HGTV, the first and only Spanish-language destination for food and home enthusiasts, to launch in 2019/20 Upfront season. Additional details are forthcoming.

Programming highlights for Discovery U.S. Hispanic's 2019-20 Upfront slate include:

DISCOVERY EN ESPAÑOL

Docu-Reality

Natural History

Automotive:

Adventure:

Specials and Stunts

Investigation

DISCOVERY FAMILIA:

Relationships

Family

Food

Home

Specials

About Discovery U.S. Hispanic 
Discovery U.S. Hispanic, a division of Discovery Communications the world's #1 pay-TV programmer, is comprised of Discovery en Español and Discovery Familia, two networks for Spanish-speaking audiences in the United States. Discovery en Español connects Spanish-speaking viewers in the U.S. to the world and all its wonder and possibilities. through quality programming focusing on bold storytelling across core genres including adventure, ingenuity, natural history, investigation and current affairs. Discovery Familia celebrates the differences in how we all live but focuses on the things that unite us. The network offers programming in the genres of modern families, relationships, food, health, home improvement and home décor. Both Discovery en Español and Discovery Familia also reach audiences across screens on the "GO" TV Everywhere apps with live streaming and On Demand content. For more information, please follow us on Facebook: www.facebook.com/discoveryenespanol and www.facebook.com/discoveryfamilia, Instagram: www.instagram.com/discoveryenespanol and www.instagram.com/discovery.familia.
Our GO apps: Discovery en Español: Android: http://bit.ly/2w6Spod iOS: http://apple.co/2fiMNE3 
Discovery Familia: Android: http://bit.ly/2xUFz0R! iOS: http://apple.co/2xpOGVM 

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1 Discovery en Español and Discovery Familia have a combined 23 share of all Hispanic Cable Primetime viewing. [Source: Nielsen Live+3 Days, Hispanic Sample. P18-49 Prime= Mon-Sun, 7p-11p. 1Q19-to-date (12/31/18-3/5/19)]

2 Q1'19:  Familia: +46% in A18-49, +47% in A25-54 [Source: Nielsen L+SD MIT, Hispanic sample, Broadcast & Cable SL. Prime= Mon-Sun 7p-11p. Q1'19 (12/31/18-3/31/19) vs. Q1'18 (1/1/18-4/1/18).]

3 Discovery en Español is the #1 ranked network in length of tune for 18+ (1h20') against all Spanish language Cable in 2018 - Total day Source: Nielsen, Live+3, P25-54, Total Day, YTD 2019 (through April 28), ATS

SOURCE Discovery U.S. Hispanic



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