Toronto, Oct. 18, 2018 (GLOBE NEWSWIRE) -- The stigma around Cannabidiol (CBD) oil has decreased making many CBD infused brands gain mainstream popularity and command more shelf space in stores across the country. Cannabidiol (CBD) oil is one of the hundreds of cannabinoids found in the cannabis sativa plant and can be derived from two different species of cannabinoids: marijuana and hemp. The many therapeutic and health benefits of CBD oil has been widely reported and is the key market driver for this trend.
Google searches show that hemp-derived CBD products are one of the hottest commodities right now. Customers following trends in the health and wellness category and those interested in alternative medicine and herbal beauty treatments are choosing CBD products and are willing to pay a higher price for them. Retailer interest in CBD products is also growing exponentially, and beyond specialty stores, in hopes of attracting today's coveted high spending customer. While some store owners introducing CBD products for the first time are setting aside dedicated shelf space, others are beginning to integrate CBD brands among existing product inventory throughout their store.
"With so much information at their fingertips, customers are increasingly educated and informed about the choices they are making, " says Danielle Brown, Chief Marketing Officer, Hubba. "Customers are also looking to their trusted retailers to cut out some of the clutter when it comes to the mountain of choices they have. And those retailers are turning to Hubba to better understand, and get ahead of the trends and products that their customers will be looking for.
Inspired by the growing interest in CBD and its health benefits, brands are developing unique and interesting products from snacks to beverages and beauty products. The top trending products based on retailer interest and searches on Hubba over the past six months are:
Top Products and Brands:
Hubba is a global wholesale marketplace that has revolutionized the buying process for the new retail economy. Independent retail, both on and offline, is ushering in the new age of commerce. Hubba helps today's buyers find, purchase, and sell-through the right unique products for their stores. Based on detailed profiles and preferences, and using a mix of AI and personal curation, Hubba recommends a personalized product catalog customized for each buyer. By negotiating terms upfront, Hubba makes the buying process easier and wholesale orders can be completed online with the click of a few buttons. Hubba has a network of 100K independent retailers and craft brands and counting.