Subjects: PDT, CPN
AdGreetz Partners With U.S. Congressional Candidate Levi Tilleman For Innovative Personalized GIF Email, SMS Text And Video Messaging Campaign
LOS ANGELES, June 22, 2018 /PRNewswire/ -- AdGreetz brought its personalized touch to the midterm U.S. elections with a personalized video messaging campaign on behalf of Levi Tilleman, Democratic candidate in Colorado's 6th Congressional District. Deployed via email GIF (click to view) and SMS text, the messages direct recipients to a landing page hosting a personalized video from Tilleman (click to view).
"The Levi for Colorado personalized messages are a prime example of the positive ways in which data-driven technology can be used in our ever-changing world," said Eric Frankel, CEO of AdGreetz. "This upcoming midterm election is a very important one for the country, and finding smart and innovative ways to cut through the noise of disinformation is paramount. At AdGreetz, we are not in the position to take sides on political issues or candidates, that is up to voters to decide. However, we are unwavering in our commitment to transparency and truth in the messaging generated through our best-in-class platform."
For the Levi for Colorado campaign, AdGreetz was employed to create personalized GIFs and videos featuring Tilleman outlining his position on current issues. The personalized messaging content was tailored to recipients by name, contribution history and location. With the Colorado primary on Tuesday, June 26, the AdGreetz-powered outreach reflects another bold move by the Levi for Colorado campaign to attract voters. Tilleman recently received widespread national media attention for his unorthodox video on gun violence.
"AdGreetz did amazing work for us," said Tillemann. "I'm blown away by the power of the platform and how easy it was for us to build videos that were specifically targeted to each voter. We're looking forward to collaborating with them in the general election."
About AdGreetz:
AdGreetz is the leading proprietary SaaS video personalization platform that empowers brands worldwide to build stronger relationships with consumers, drive revenue and accelerate their digital transformation by allowing them to converse with (past, current and potential) customers on an individual level with millions of hyper-relevant, "smart", data-driven, personalized, video messages and ads (on 20 digital and traditional channels) that engage and activate 50-500 percent better than other marketing tactics. Channels include: email, Facebook, Instagram, YouTube, Twitter, display, premium video, print, outdoor, point of purchase, apps, on-pack, OTT, Snapchat and website.
Current and past clients include: Amazon, Google, Zalando, West Elm, Forever 21, JustFab, Anheuser-Busch, Quaker, PepsiCo, Kraft, General Mills, Flipkart, Myntra, Post Holdings, BMW, Toyota, Acura, Intel, LG, Lenovo, Disney, DirecTV, The Wall Street Journal, HBO, NBC, ABC, Hearst, Universal Pictures
AdGreetz is headquartered in Los Angeles with offices in New York and the UK.
Press Contact:
Ernesto Carreon
Tel: 310-806-6402
SOURCE AdGreetz
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