Subject: OTC
VIVA Entertainment Group Signs Agreement With Oi2 Media Group to act as Lead Advertising Sales Agent Covering North America
MIAMI, November 21, 2017 /PRNewswire/ --
VIVA Entertainment Group, Inc. (OTTV) ("VIVA" or "the Company"), a distributor of Over-The-Top (OTT) IPTV content to consumers in a bundled subscription format, today announced that it has signed an agreement with Oi2 Media Group whereby Oi2 will act as lead advertising sales agent for the VIVA LIVE TV App. The agreement extends to network and national spot advertising sales, and in-program sponsorships and advertising in the United States, its territories, and Canada for all VIVA LIVE TV APP channels and content. Under the terms of the Agreement, Oi2 will share revenues on all advertising and sponsorships revenues generated, as well as assign approximately 15 advertising specialists to work on behalf of Viva.
VIVA Chief Executive Officer, Johnny Falcones, commented, "As OTT continues its rapid expansion of pulling consumers away from traditional cable companies, a significant new revenue opportunity is developing in the way advertising reaches consumers. In fact, OTT ad revenues made significant contributions to recent earnings reports as disclosed by industry leaders like Roku. From where we sit, as our viewership and subscription base expand, we too, see a huge window of opportunity to increase revenues through in-program advertising and sponsorships. The simple reality is the viewers are increasingly abandoning conventional programming delivery providers such as cable and satellite in favor of no-contract streaming providers like VIVA. The reasoning is simple-we provide a lower cost alternative that allows viewers to selectively pay for and watch those programs and channels they prefer without the headache and expense of long-term contracts, bundles, and hardware. This quantum shift in how viewers choose to receive content will naturally be followed by advertising dollars. Our agreement with Oi2, a recognized leader in monetizing network advertising sales inventory, positions us to capture these revenues as an add on to subscription income."
Anthony Michael Hernandez, CEO of Oi2 Media stated, "The American television viewer, for the first time since the inception of TV as a medium, now holds the ultimate power to watch what they want, when they want to, and how they want. As this migration of consumer behavior continues to grow, our plan is to deliver a captivated audience to advertising brands and sponsors looking to reach this important population segment. We anticipate that as Viva Live TV grows its audience, and consumers continue to become ever more adopting to advertising within OTT delivered content, Oi2 and Viva will be well positioned to capitalize on these new streams of revenue."
About VIVA Entertainment Group, Inc.
VIVA Entertainment Group, Inc. is a global entertainment and technology company connecting content owners and video distributors to deliver premium content on any smart device with a screen. Viva is a service provider of an OTT system through which television services are delivered using the Internet protocol suite over a network such as the Internet, instead of being delivered through traditional terrestrial, satellite signal and cable television formats. Viva, your entertainment partner, provides subscribers access to the content they want anywhere, anytime. With a WiFi connection our customers can watch Live TV from around the world, TV shows, as well as movies on demand, Tele-video conference and many other interactive features. Independent and Major film studios, television networks, Telecoms, Cable Companies, and emerging ISPS partner with Viva for enhanced capabilities in multi-platform video distribution. The only true end-to-end provider of premium content technology services, VIVA looks to license and deliver to traditional and OTT video distributors across the world.
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About Oi2 Media Corp
Oi2 Media Corp (http://www.Oi2networks.com ) is a leading global provider of millennial and multicultural focused audio and video content programming services. Oi2's current footprint spans throughout the digital space and across a territorial broadcast and digital media presence in 33 countries via a network 1,700+ radio station affiliations and digital distribution on mobile and satellite media platforms including iHeartRadio, TuneIn, SiriusXM Satellite Radio, and more. As a premium provider of content, Oi2 operates a slate of 24×7 audio streams with a diverse menu of music, news, sports, and entertainment genres. Plus over 100+ daily marquees branded content features, talk and specialty shows. Some of the Oi2 menu of brands include ESPN Deportes Radio; NBC-TELEMUNDO; ALMA Exitos Positivos; Escuchame Tu Show Prep Service; and much more. For more information visit our websites: http://www.Oi2networks.com
Safe Harbor Statement
This release contains forward-looking statements that are based upon current expectations or beliefs, as well as a number of assumptions about future events. Although we believe that the expectations reflected in the forward-looking statements and the assumptions upon which they are based are reasonable, we can give no assurance or guarantee that such expectations and assumptions will prove to have been correct. Forward-looking statements are generally identifiable by the use of words like "may," "will," "should," "could," "expect," "anticipate," "estimate," "believe," "intend," or "project" or the negative of these words or other variations on these words or comparable terminology. The reader is cautioned not to put undue reliance on these forward-looking statements, as these statements are subject to numerous factors and uncertainties, including but not limited to: adverse economic conditions, competition, adverse federal, state and local government regulation, international governmental regulation, inadequate capital, inability to carry out research, development and commercialization plans, loss or retirement of key executives and other specific risks. To the extent that statements in this press release are not strictly historical, including statements as to revenue projections, business strategy, outlook, objectives, future milestones, plans, intentions, goals, future financial conditions, events conditioned on stockholder or other approval, or otherwise as to future events, such statements are forward-looking, and are made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. The forward-looking statements contained in this release are subject to certain risks and uncertainties that could cause actual results to differ materially from the statements made. Readers are advised to review our filings with the Securities and Exchange Commission that can be accessed over the Internet at the SEC's website located at http://www.sec.gov.
Contact:
Viva Entertainment Group Inc.
+1-347-681-1668
http://www.vivalivetv.net
http://www.vivalivetv.com
SOURCE VIVA Entertainment Group, Inc.
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