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Engaged Communications Encom and BCG to Honor Top Professionals at the World's First Pricing Awards


BERLIN, Germany, Dec. 12, 2018 /PRNewswire-PRWeb/ -- Submissions are now being accepted for potential honorees at the inaugural NYPS World Pricing Excellence Awards, which will occur on April 9, 2019, in Frankfurt am Main, Germany. With these awards, Engaged Communications Encom, in association with Boston Consulting Group (BCG), will recognize the most innovative and pioneering work done in the field of pricing.

Innovation lies at the heart of pricing transformation?and in this age of value-based pricing and digitization, companies are dedicated to maximizing their efficiencies, services, and solutions to improve their products and services. The NYPS World Pricing Excellence Awards will celebrate the outstanding performance of companies, teams, and individuals that are transforming pricing globally.

Award categories will include pricing-driven value generation, pricing innovation, digital pricing excellence, behavioral pricing, value communication in pricing, and pricing enablement. The deadline for submissions is December 21, 2018.

Savio Soares, managing director at Engaged Communications Encom commented, "It's priceless to see a vision turning into a reality and we are dedicated to making the NYPS World Pricing Excellence Awards & Conference a great success and a global platform that offers exceptional value to the global pricing and revenue management community.''

Amadeus Petzke, a cofounder and leader of BCG's Pricing Enablement Center in Europe, said, "We are always concerned with improving pricing structures. This awards program offers a unique opportunity to reward the people responsible for new methods that have had such an impact on success in this field."

An Illustrious Jury

The jury that will select the award winners includes such highly respected pricing and revenue management industry experts as Nolwenn Godard, director of pricing product at PayPal; Daniel Cho, senior director of global pricing and competitive portfolio analytics at Philips Healthcare; Dr. Dominik Papies, chair of marketing at Eberhard Karls Universität Tübingen; Marcus Alves, partner and global vice president of revenue management at Kraft-Heinz; and Maristela Castanho, vice president for revenue management at Groupe Renault.

Speaking ahead of the launch, Godard said, "Pricing is a crucial function in businesses, but it needs to be better understood. By recognizing the pricing community for its innovation and excellence, we intend to educate people across industries about the power of pricing."

In a similar vein, Cho said, "I am a believer in restless pricing improvements to drive profitable growth, and I am sure there is still a lot we can learn from each other through healthy competition and active sharing. May the best innovators win!"

Dr. Papies shared, "Setting good prices is quite a challenging problem. When I talk to managers, I realize over and over again that firms all have their own way of tackling this issue, and there is a lot of uncertainty surrounding this problem. That's why I believe that it is very important that managers and researchers who work on pricing interact - to the benefit of both sides. And here, a competition and awards can play an important role to stimulate the debate and out-of-the-box thinking with regard to new pricing solutions."

The NYPS World Pricing Excellence Awards are open to any organization anywhere in the world that is working on pricing transformation. There is no entry fee, and companies are encouraged to submit entries in more than one category. Complete information is available at the website http://nypsworld.encom-global.com/Awards.

The awards will be presented as part of the NYPS World Pricing Conference, which brings together hundreds of senior pricing, revenue management, commercial, and marketing experts from around the world annually. This year, leading companies such as Nike, The Lego Group, Lenovo, Lufthansa, and Henkel will share their best practices and insights into pricing strategy. The conference will take place from April 9 to April 11, 2019, in Frankfurt am Main, Germany, and will include a gala awards dinner on the evening of April 9.

About Engaged Communications Encom UG: Engaged Communications Encom provides tailor-made platforms created to perfect the art of learning, networking, and business development. Its events are curated keeping in mind the industry's needs. These events provide unparalleled access to information, data, and learning, along with detailed networking opportunities to maximize people and business potential. For more information, please visit http://www.encom-global.com.

About Boston Consulting Group
Boston Consulting Group (BCG) is a global management consulting firm and the world's leading advisor on business strategy. We partner with clients from the private, public, and not-for-profit sectors in all regions to identify their highest-value opportunities, address their most critical challenges, and transform their enterprises. Our customized approach combines deep insight into the dynamics of companies and markets with close collaboration at all levels of the client organization. This ensures that our clients achieve sustainable competitive advantage, build more capable organizations, and secure lasting results. Founded in 1963, BCG is a private company with 85 offices in 48 countries. For more information, please visit http://www.bcg.com.

 

SOURCE Engaged Communications Encom



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