Le Lézard
Classified in: Science and technology
Subject: SVY

Cloud Ratings Initiates Research Coverage of Direct Mail Automation Software


Cloud Ratings has initiated research coverage of the Direct Mail Automation Software category. Ranked vendors included Contact Pigeon, Lob, PFL, Cardly, PostGrid, Switch, and Postalytics. Over 17,000 customer ratings (inclusive of vendor-supplied Net Promoter Score - or NPS - data) factored into the Direct Mail Automation Software category assessment.

SAN DIEGO, March 21, 2023 /PRNewswire-PRWeb/ -- March 21, 2023 - Cloud Ratings has initiated research coverage of the Direct Mail Automation Software category. Ranked vendors included Contact Pigeon, Lob, PFL, Cardly, PostGrid, Switch, and Postalytics.

Over 17,000 customer ratings (inclusive of vendor-supplied Net Promoter Score - or NPS - data) factored into the Direct Mail Automation Software category assessment.

Chart Quadrant Summary:

(Presented Alphabetically by Quadrant)

Leaders - High Market Adoption + High Customer Ratings:

Market Excellence - High Market Adoption:

Product Excellence - High Customer Ratings:

Challenger - Market + Customer Validation:

The full report is available at: cloudratings.com/direct-mail-automation-software

Defining Direct Mail Automation Software:

Cloud Ratings Category Report focuses on the core competency of automating the creation, sending, and tracking of physical mail (like letters, postcards, and other marketing materials).

Commentary:

"Cloud Ratings was created to allow organizations to make more confident, lower-risk software purchasing decisions," commented Matt Harney, Founder of Cloud Ratings. "Our mission is especially oriented towards categories - like Direct Mail Automation Software - that are undercovered by the largest IT analyst firms."

"While software review directories have become a very valuable tool in the software buying journey, there is a 'silent majority' of customers that do not submit to software review platforms. Cloud Ratings' use of private NPS data - through our Request For Information (RFI) - provides a more holistic view of customer experiences," continued Matt Harney from Cloud Ratings. "Moreover, the volume of directory reviews can be disconnected from a software vendor's true market share. To better reflect reality, our Market Adoption axis factors include revenue, revenue growth, and the current number of customers."

About Cloud Ratings:

Cloud Ratings is a customer outcomes-focused, data-driven software research analyst firm. We exist to allow organizations to make more confident, lower-risk software purchasing decisions.

Built upon investigative customer interviews, our True ROI Reports quantify and provide 3rd party validation of a software product's business value.

Our Cloud Ratings Category Report research methodology combines user reviews with verified vendor data to impartially identify leading software products.

cloudratings.com

Media Contact

Gerelli Angga, Cloud Ratings, 619-538-8220, [email protected]

 

SOURCE Cloud Ratings


These press releases may also interest you

at 15:15
Dentsu announced today the official launch of Merkury for Media, the network's latest offering within its unrivaled global data, identity, and insights platform, Merkury. The new...

at 15:11
The technology service provider market is at a crucial turning point, marked by exponential technological innovation,...

at 15:10
ServiceChannel, the leading platform for the procurement and delivery of facilities services, announced today the introduction of new solutions that empower business operators to maximize their facilities investments. The Spring 2024 Product...

at 15:05
MAIA Biotechnology, Inc., ("MAIA", the "Company"), a clinical-stage biopharmaceutical company developing targeted immunotherapies for cancer, today announced that independent directors Cristian Luput and Ramiro Guerrero, J.D, LL.M. made individual...

at 15:01
G FUEL and Gearbox Entertainment Company celebrate gaming icon Duke Nukem with Ego Boost, a new zero-sugar Energy Formula now available at GFUEL.com. Fans can purchase the cherry, orange, and pomegranate flavor as a 40-serving standalone powder Tub...

at 15:00
Beghou Consulting announced Thursday several additions to its executive team to support the company's technology innovation, product development and growth initiatives. Dan Cardinal, a Partner at Beghou, will become Chief Technology Officer. The...



News published on and distributed by: