Women Health App Market to grow by USD 2.9 Bn by 2026, Market Segmentation by Type and Geography - Technavio

NEW YORK, Nov. 7, 2022 /PRNewswire/ -- The women health app market is expected to grow by USD 2.9 billion during 2021-2026, accelerating at a CAGR of 20.1% during the forecast period, according to Technavio. The report offers an up-to-date analysis to know the exact growth variance and the Y-O-Y growth rate Request a free sample report.

Women Health App Market 2026: Segmentation

• Type 
• Menstrual Health
• During the anticipated period, the market share for women's health apps in the menstrual health category will expand significantly. Using menstrual health apps, women can track their menstrual cycle and forecast their cycles and fertile periods. A lot of these apps also allow users to monitor additional information, like menstruation symptoms and sexual activities. These apps support women who want to get pregnant by helping them track ovulation.
• Fitness And Nutrition
• Pregnancy Tracking
• Others
• Geography 
• North America
• North America will account for 40% of market growth. The main market for women's health applications in North America is the US. The market in this region will expand more slowly than markets in other regions. The growth of the women's health app market in North America would be facilitated by raising awareness of the advantages of living a healthy lifestyle.
• Europe
• APAC
• South America
• Middle East And Africa

Learn more about the additional trends impacting the future of the market and the positive and negative consequences on the businesses, download a free sample report.

Women Health App Market 2026: Scope

Technavio presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources. Our women health app market report covers the following areas:

• Women Health App Market size
• Women Health App Market trends
• Women Health App Market industry analysis

The increasing awareness about the benefits of a healthy lifestyle and mobile app use, and the increase in women health awareness programs by government and non-government organizations will offer immense growth opportunities. However, compatibility issues might hamper the market growth.

Women Health App Market 2022-2026: Vendor Insights

The competition among vendors in the global women health app market is high due to the presence of major vendors and small vendors operating in the market. In addition, vendors compete to increase their market share based on solution differentiation, pricing, portfolios, and value-added services. Therefore, it is imperative for vendors in the market to differentiate their solutions and service offerings through a clear and unique value proposition. Major vendors in the market focus on marketing strategies that use effective marketing to attract consumers.

• Alphabet Inc.
• Apple Inc.
• Atus Technologies Pvt. Ltd.
• BioWink GmbH
• Exandus LLC
• FemTec Health
• Flo Health UK Ltd.
• GH Solutions AB
• Hello Baby Inc.
• KBI Services Inc.
• Maven Clinic Co.
• Nabla Technologies SAS
• Natural Cycles Nordic AB

Find additional highlights on the growth strategies adopted by vendors and their product offerings, Buy Sample Report.

Women Health App Market 2026: Key Highlights

• CAGR of the market during the forecast period
• Detailed information on factors that will assist women health app market growth during the next five years
• Estimation of the women health app market size and its contribution to the parent market
• Predictions on upcoming trends and changes in consumer behavior
• The growth of the women health app market
• Analysis of the market's competitive landscape and detailed information on vendors
• Comprehensive details of factors that will challenge the growth of women health app market vendors

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1 Executive Summary

• 1.1 Market Overview
• Exhibit 01: Executive Summary ? Chart on Market Overview
• Exhibit 02: Executive Summary ? Data Table on Market Overview
• Exhibit 03: Executive Summary ? Chart on Global Market Characteristics
• Exhibit 04: Executive Summary ? Chart on Market by Geography
• Exhibit 05: Executive Summary ? Chart on Market Segmentation by Type
• Exhibit 06: Executive Summary ? Chart on Incremental Growth
• Exhibit 07: Executive Summary ? Data Table on Incremental Growth
• Exhibit 08: Executive Summary ? Chart on Vendor Market Positioning

2 Market Landscape

• 2.1 Market ecosystem
• Exhibit 09: Parent market
• Exhibit 10: Market Characteristics

3 Market Sizing

• 3.1 Market definition
• Exhibit 11: Offerings of vendors included in the market definition

• 3.2 Market segment analysis
• Exhibit 12: Market segments

• 3.3 Market size 2021

• 3.4 Market outlook: Forecast for 2021-2026
• Exhibit 13: Chart on Global - Market size and forecast 2021-2026 ($ million)
• Exhibit 14: Data Table on Global - Market size and forecast 2021-2026 ($ million)
• Exhibit 15: Chart on Global Market: Year-over-year growth 2021-2026 (%)
• Exhibit 16: Data Table on Global Market: Year-over-year growth 2021-2026 (%)

4 Five Forces Analysis

• 4.1 Five forces summary
• Exhibit 17: Five forces analysis - Comparison between 2021 and 2026

• 4.2 Bargaining power of buyers
• Exhibit 18: Chart on Bargaining power of buyers ? Impact of key factors 2021 and 2026

• 4.3 Bargaining power of suppliers
• Exhibit 19: Bargaining power of suppliers ? Impact of key factors in 2021 and 2026

• 4.4 Threat of new entrants
• Exhibit 20: Threat of new entrants ? Impact of key factors in 2021 and 2026

• 4.5 Threat of substitutes
• Exhibit 21: Threat of substitutes ? Impact of key factors in 2021 and 2026

• 4.6 Threat of rivalry
• Exhibit 22: Threat of rivalry ? Impact of key factors in 2021 and 2026

• 4.7 Market condition
• Exhibit 23: Chart on Market condition - Five forces 2021 and 2026

5 Market Segmentation by Type

• 5.1 Market segments
• Exhibit 24: Chart on Type - Market share 2021-2026 (%)
• Exhibit 25: Data Table on Type - Market share 2021-2026 (%)

• 5.2 Comparison by Type
• Exhibit 26: Chart on Comparison by Type
• Exhibit 27: Data Table on Comparison by Type

• 5.3 Menstrual health - Market size and forecast 2021-2026
• Exhibit 28: Chart on Menstrual health - Market size and forecast 2021-2026 ($ million)
• Exhibit 29: Data Table on Menstrual health - Market size and forecast 2021-2026 ($ million)
• Exhibit 30: Chart on Menstrual health - Year-over-year growth 2021-2026 (%)
• Exhibit 31: Data Table on Menstrual health - Year-over-year growth 2021-2026 (%)

• 5.4 Fitness and nutrition - Market size and forecast 2021-2026
• Exhibit 32: Chart on Fitness and nutrition - Market size and forecast 2021-2026 ($ million)
• Exhibit 33: Data Table on Fitness and nutrition - Market size and forecast 2021-2026 ($ million)
• Exhibit 34: Chart on Fitness and nutrition - Year-over-year growth 2021-2026 (%)
• Exhibit 35: Data Table on Fitness and nutrition - Year-over-year growth 2021-2026 (%)

• 5.5 Pregnancy tracking - Market size and forecast 2021-2026
• Exhibit 36: Chart on Pregnancy tracking - Market size and forecast 2021-2026 ($ million)
• Exhibit 37: Data Table on Pregnancy tracking - Market size and forecast 2021-2026 ($ million)
• Exhibit 38: Chart on Pregnancy tracking - Year-over-year growth 2021-2026 (%)
• Exhibit 39: Data Table on Pregnancy tracking - Year-over-year growth 2021-2026 (%)

• 5.6 Others - Market size and forecast 2021-2026
• Exhibit 40: Chart on Others - Market size and forecast 2021-2026 ($ million)
• Exhibit 41: Data Table on Others - Market size and forecast 2021-2026 ($ million)
• Exhibit 42: Chart on Others - Year-over-year growth 2021-2026 (%)
• Exhibit 43: Data Table on Others - Year-over-year growth 2021-2026 (%)

• 5.7 Market opportunity by Type
• Exhibit 44: Market opportunity by Type ($ million)

6 Customer Landscape

• 6.1 Customer landscape overview
• Exhibit 45: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

7 Geographic Landscape

• 7.1 Geographic segmentation
• Exhibit 46: Chart on Market share by geography 2021-2026 (%)
• Exhibit 47: Data Table on Market share by geography 2021-2026 (%)

• 7.2 Geographic comparison
• Exhibit 48: Chart on Geographic comparison
• Exhibit 49: Data Table on Geographic comparison

• 7.3 North America - Market size and forecast 2021-2026
• Exhibit 50: Chart on North America - Market size and forecast 2021-2026 ($ million)
• Exhibit 51: Data Table on North America - Market size and forecast 2021-2026 ($ million)
• Exhibit 52: Chart on North America - Year-over-year growth 2021-2026 (%)
• Exhibit 53: Data Table on North America - Year-over-year growth 2021-2026 (%)

• 7.4 Europe - Market size and forecast 2021-2026
• Exhibit 54: Chart on Europe - Market size and forecast 2021-2026 ($ million)
• Exhibit 55: Data Table on Europe - Market size and forecast 2021-2026 ($ million)
• Exhibit 56: Chart on Europe - Year-over-year growth 2021-2026 (%)
• Exhibit 57: Data Table on Europe - Year-over-year growth 2021-2026 (%)

• 7.5 APAC - Market size and forecast 2021-2026
• Exhibit 58: Chart on APAC - Market size and forecast 2021-2026 ($ million)
• Exhibit 59: Data Table on APAC - Market size and forecast 2021-2026 ($ million)
• Exhibit 60: Chart on APAC - Year-over-year growth 2021-2026 (%)
• Exhibit 61: Data Table on APAC - Year-over-year growth 2021-2026 (%)

• 7.6 South America - Market size and forecast 2021-2026
• Exhibit 62: Chart on South America - Market size and forecast 2021-2026 ($ million)
• Exhibit 63: Data Table on South America - Market size and forecast 2021-2026 ($ million)
• Exhibit 64: Chart on South America - Year-over-year growth 2021-2026 (%)
• Exhibit 65: Data Table on South America - Year-over-year growth 2021-2026 (%)

• 7.7 Middle East and Africa - Market size and forecast 2021-2026
• Exhibit 66: Chart on Middle East and Africa - Market size and forecast 2021-2026 ($ million)
• Exhibit 67: Data Table on Middle East and Africa - Market size and forecast 2021-2026 ($ million)
• Exhibit 68: Chart on Middle East and Africa - Year-over-year growth 2021-2026 (%)
• Exhibit 69: Data Table on Middle East and Africa - Year-over-year growth 2021-2026 (%)

• 7.8 US - Market size and forecast 2021-2026
• Exhibit 70: Chart on US - Market size and forecast 2021-2026 ($ million)
• Exhibit 71: Data Table on US - Market size and forecast 2021-2026 ($ million)
• Exhibit 72: Chart on US - Year-over-year growth 2021-2026 (%)
• Exhibit 73: Data Table on US - Year-over-year growth 2021-2026 (%)

• 7.9 Germany - Market size and forecast 2021-2026
• Exhibit 74: Chart on Germany - Market size and forecast 2021-2026 ($ million)
• Exhibit 75: Data Table on Germany - Market size and forecast 2021-2026 ($ million)
• Exhibit 76: Chart on Germany - Year-over-year growth 2021-2026 (%)
• Exhibit 77: Data Table on Germany - Year-over-year growth 2021-2026 (%)

• 7.10 India - Market size and forecast 2021-2026
• Exhibit 78: Chart on India - Market size and forecast 2021-2026 ($ million)
• Exhibit 79: Data Table on India - Market size and forecast 2021-2026 ($ million)
• Exhibit 80: Chart on India - Year-over-year growth 2021-2026 (%)
• Exhibit 81: Data Table on India - Year-over-year growth 2021-2026 (%)

• 7.11 France - Market size and forecast 2021-2026
• Exhibit 82: Chart on France - Market size and forecast 2021-2026 ($ million)
• Exhibit 83: Data Table on France - Market size and forecast 2021-2026 ($ million)
• Exhibit 84: Chart on France - Year-over-year growth 2021-2026 (%)
• Exhibit 85: Data Table on France - Year-over-year growth 2021-2026 (%)

• 7.12 China - Market size and forecast 2021-2026
• Exhibit 86: Chart on China - Market size and forecast 2021-2026 ($ million)
• Exhibit 87: Data Table on China - Market size and forecast 2021-2026 ($ million)
• Exhibit 88: Chart on China - Year-over-year growth 2021-2026 (%)
• Exhibit 89: Data Table on China - Year-over-year growth 2021-2026 (%)

• 7.13 Market opportunity by geography
• Exhibit 90: Market opportunity by geography ($ million)

8 Drivers, Challenges, and Trends

• 8.1 Market drivers

• 8.2 Market challenges

• 8.3 Impact of drivers and challenges
• Exhibit 91: Impact of drivers and challenges in 2021 and 2026

• 8.4 Market trends

9 Vendor Landscape

• 9.1 Overview

• 9.2 Vendor landscape
• Exhibit 92: Overview on Criticality of inputs and Factors of differentiation

• 9.3 Landscape disruption
• Exhibit 93: Overview on factors of disruption

• 9.4 Industry risks
• Exhibit 94: Impact of key risks on business

10 Vendor Analysis

• 10.1 Vendors covered
• Exhibit 95: Vendors covered

• 10.2 Market positioning of vendors
• Exhibit 96: Matrix on vendor position and classification

• 10.3 Alphabet Inc.
• Exhibit 97: Alphabet Inc. - Overview
• Exhibit 98: Alphabet Inc. - Business segments
• Exhibit 99: Alphabet Inc. - Key news
• Exhibit 100: Alphabet Inc. - Key offerings
• Exhibit 101: Alphabet Inc. - Segment focus

• 10.4 Apple Inc.
• Exhibit 102: Apple Inc. - Overview
• Exhibit 103: Apple Inc. - Business segments
• Exhibit 104: Apple Inc. - Key news
• Exhibit 105: Apple Inc. - Key offerings
• Exhibit 106: Apple Inc. - Segment focus

• 10.5 BioWink GmbH
• Exhibit 107: BioWink GmbH - Overview
• Exhibit 108: BioWink GmbH - Product / Service
• Exhibit 109: BioWink GmbH - Key offerings

• 10.6 Flo Health UK Ltd.
• Exhibit 110: Flo Health UK Ltd. - Overview
• Exhibit 111: Flo Health UK Ltd. - Product / Service
• Exhibit 112: Flo Health UK Ltd. - Key offerings

• 10.7 Hello Baby Inc.
• Exhibit 113: Hello Baby Inc. - Overview
• Exhibit 114: Hello Baby Inc. - Product / Service
• Exhibit 115: Hello Baby Inc. - Key offerings

• 10.8 Natural Cycles Nordic AB
• Exhibit 116: Natural Cycles Nordic AB - Overview
• Exhibit 117: Natural Cycles Nordic AB - Product / Service
• Exhibit 118: Natural Cycles Nordic AB - Key offerings

• 10.9 Ovuline Inc.
• Exhibit 119: Ovuline Inc. - Overview
• Exhibit 120: Ovuline Inc. - Product / Service
• Exhibit 121: Ovuline Inc. - Key offerings

• 10.10 Upward Labs Holdings Inc.
• Exhibit 122: Upward Labs Holdings Inc. - Overview
• Exhibit 123: Upward Labs Holdings Inc. - Product / Service
• Exhibit 124: Upward Labs Holdings Inc. - Key offerings

• 10.11 Wildflower Health Inc.
• Exhibit 125: Wildflower Health Inc. - Overview
• Exhibit 126: Wildflower Health Inc. - Product / Service
• Exhibit 127: Wildflower Health Inc. - Key offerings

• 10.12 Withings France SA
• Exhibit 128: Withings France SA - Overview
• Exhibit 129: Withings France SA - Product / Service
• Exhibit 130: Withings France SA - Key offerings

11 Appendix

• 11.1 Scope of the report

• 11.2 Inclusions and exclusions checklist
• Exhibit 131: Inclusions checklist
• Exhibit 132: Exclusions checklist

• 11.3 Currency conversion rates for US$
• Exhibit 133: Currency conversion rates for US$

• 11.4 Research methodology
• Exhibit 134: Research methodology
• Exhibit 135: Validation techniques employed for market sizing
• Exhibit 136: Information sources

• 11.5 List of abbreviations
• Exhibit 137: List of abbreviations

Technavio is a leading global technology research and advisory company. Their research and analysis focus on emerging market trends and provides actionable insights to help businesses identify market opportunities and develop effective strategies to optimize their market positions. With over 500 specialized analysts, Technavio's report library consists of more than 17,000 reports and counting, covering 800 technologies, spanning across 50 countries. Their client base consists of enterprises of all sizes, including more than 100 Fortune 500 companies. This growing client base relies on Technavio's comprehensive coverage, extensive research, and actionable market insights to identify opportunities in existing and potential markets and assess their competitive positions within changing market scenarios.

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