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Subject: MRR

Manuka Honey Market: Segmentation by category (conventional and organic) and geography (APAC, Europe, North America, South America, and MEA)--Forecast till 2026|Technavio

NEW YORK, Jan. 28, 2022 /PRNewswire/ -- The Manuka Honey market is segmented into two parts based on category (conventional and organic) and geography (APAC, Europe, North America, South America, and MEA). The market share is expected to increase by USD 434.50 million from 2021 to 2026, and the market's growth momentum will accelerate at a CAGR of 6.29%.

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Parent Market Analysis

Technavio categorizes the global manuka honey market as a part of the global packaged foods market within the global consumer staples software market.

Technavio uses the total revenue generated by manufacturers to estimate the global manuka honey market size. External factors influencing the parent market's growth potential in the coming years have been thoroughly investigated in our research analysis, to know more about the levels of growth of the manuka honey market throughout the forecast period, Download a free sample.

Manuka Honey Market Value Chain Analysis

To maximize profit margins and evaluate business plans, an end-to-end understanding of manuka honey is required. The report will help vendors drive costs and enhance customer services during the forecast period.

To unlock information about vendor drive costs and customer service, download our free sample report.

Vendor Insights 

The manuka honey market is fragmented, and the vendors are deploying various organic and inorganic growth strategies to compete in the market. To make the best of the opportunity, the market vendors should focus more on the fast-growing segment's growth prospect while maintaining their positions in the slow-growing segments.

We provide a detailed analysis of vendors operating in the manuka honey market, including some of the vendors such as Apihealth NZ Ltd., Arataki Honey Ltd., Capilano Honey Ltd., Comvita Ltd., Manuka Health New Zealand Ltd., Natures Way Products LLC, Pure New Zealand Honey Ltd., Streamland Honey Group Ltd., Te Runanga o Ngai Tahu Group, and Wedderspoon Organic Inc.

Backed with competitive intelligence and benchmarking, our research reports on the manuka honey market are designed to provide entry support, customer profile, and M&As as well as go-to-market strategy support.

Product Insights and News

The manuka honey market forecast report offers in-depth insights into key vendor profiles and offerings ? Download Free Sample Report

Geographical Highlights

The manuka honey market share growth in APAC will be significant during the forecast period. China, New Zealand, and Australia are the key markets for manuka honey in APAC. Market growth in this region will be faster than the growth of the market in Europe, North America, South America, and MEA.

The rising demand for market expansion is due to the increased usage of honey, the presence of a large number of producers, and concentrated production. The expansion in the middle-class population and urbanization in developing and developed economies such as Australia, China, India, Japan, and South Korea gives numerous opportunities for significant industry participants in the manuka honey market. The rising need for healthful foods is one of the key causes driving the expansion of manuka honey in APAC. People's eating habits have changed as a result of their hectic lifestyles and wellness concerns, promoting the rise of the manuka honey sector in the region. Furthermore, manuka honey consumption in APAC has risen as a result of growing disposable income and the availability of manuka honey in various forms.

Moreover, countries like China, the US, New Zealand, Argentina, and Australia are the key market for the manuka honey market in APAC, owing to the significant increase in the demand for honey and the presence of a large number of producers in this region.

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Key Market Dynamics-

The rising desire for healthier food products with lower fat levels and more vitamins and minerals is one of the primary factors driving the worldwide manuka honey market's rise. The demand for manuka honey has increased as people become more conscious of the need of living a healthy lifestyle despite their busy schedules. Individuals' immunity is boosted by the excellent nutritional profile and antibacterial qualities, which aid in cytokine generation. Other reasons, including its use in the medicinal and cosmetic industries, will drive demand for manuka honey, resulting in market expansion over the forecast period.

There has been a rise in demand for healthier foods with lower fat content and more vitamins and minerals. This is done to guarantee that clients can maintain a healthy lifestyle despite their busy schedules. As a result, consumer preferences are having a beneficial impact on manuka honey demand. Manuka honey has a unique nutritional profile as well as antibacterial capabilities that aid in the production of cytokines. This trait contributes to the body's increased immunity. Because of its anti-inflammatory and antioxidant properties, manuka honey can be used topically to treat eczema and acne. As a result, factors like these are driving up demand for manuka honey and will continue to do so in the future.

Download a free sample for highlights on market Drivers & Trends affecting the manuka honey market. 

Customize Your Report 

Don't miss out on the opportunity to speak to our analyst and know more insights into this market report. Our analysts can also help you customize this report according to your needs. Our analysts and industry experts will work directly with you to understand your requirements and provide you with customized data in a short amount of time. 

We offer USD 1,000 worth of FREE customization at the time of purchase. Speak to our Analyst now! 

Related Reports: 

Functional Tea Market by Type and Geography - Forecast and Analysis 2021-2025

Functional Foods and Beverages Market in North America by Product and Geography - Forecast and Analysis 2022-2026

Manuka Honey Market Scope

Report Coverage


Page number


Base year


Forecast period


Growth momentum & CAGR

Accelerate at a CAGR of 6.29%

Market growth 2022-2026

$ 434.50 million

Market structure


YoY growth (%)


Regional analysis

APAC, Europe, North America, South America, and MEA

Performing market contribution

APAC at 50%

Key consumer countries

China, US, New Zealand, Argentina, and Australia

Competitive landscape

Leading companies, Competitive strategies, Consumer engagement scope

Key companies profiled

Apihealth NZ Ltd., Arataki Honey Ltd., Capilano Honey Ltd., Comvita Ltd., Manuka Health New Zealand Ltd., Natures Way Products LLC, Pure New Zealand Honey Ltd., Streamland Honey Group Ltd., Te Runanga o Ngai Tahu Group, and Wedderspoon Organic Inc.

Market dynamics

Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID-19 impact and recovery analysis and future consumer dynamics, Market condition analysis for the forecast period

Customization purview

If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized.

About Us: 

Technavio is a leading global technology research and advisory company. Their research and analysis focus on emerging market trends and provides actionable insights to help businesses identify market opportunities and develop effective strategies to optimize their market positions. With over 500 specialized analysts, Technavio's report library consists of more than 17,000 reports and counting, covering 800 technologies, spanning across 50 countries. Their client base consists of enterprises of all sizes, including more than 100 Fortune 500 companies. This growing client base relies on Technavio's comprehensive coverage, extensive research, and actionable market insights to identify opportunities in existing and potential markets and assess their competitive positions within changing market scenarios. 

Technavio Research 
Jesse Maida 
Media & Marketing Executive 
US: +1 844 364 1100 
UK: +44 203 893 3200 
Email:?[email protected] 

SOURCE Technavio

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