Le Lézard
Subjects: PDT, TDS, BFA

Fin-tastic Baby Shark's Big Show! Toys Swim into Stores Just in Time for the Holiday Season!


MONTREAL, Nov. 18, 2021 /PRNewswire/ -- Based on Nickelodeon's Daytime Emmy Award-nominated hit preschool series, Baby Shark's Big Show!, WowWee's new line of toys is swimming into stores and online retailers, packed to the gills with big fun, big laughs, and new adventures for little sharks everywhere!

"As the Baby Shark phenomenon continues to entertain kids and families across the world, we're thrilled to deliver fun new ways to play with everyone's favorite shark and encourage creativity and imagination," says Emily Chacra, Vice-President, Preschool Brand & Product Development at WowWee.

"From play time to bath time, WowWee's new toys inspire kids to dive right into the colorful undersea world of Baby Shark's Big Show!" says Dion Vlachos, Executive Vice President, Hardlines Licensing and Retail, ViacomCBS Consumer Products. "Fans have really connected with the music, heart, and humor of the series, and we're excited to provide them with new opportunities to sing along and tell their own stories with these toys."

Most-wished-for gifts for kids include:

Shark-tastic stocking stuffers:

Look for WowWee's official Baby Shark's Big Show! toys with special promotions throughout the holiday season at Amazon, Walmart, Target, Kohl's, and wherever toys are sold!

Pinkfong Baby Shark launched on YouTube in November 2015 and took the world by storm, amassing 8.9 billion views and becoming the most-watched video in the platform's history. ViacomCBS is working with SmartStudy/Pinkfong to extend the reach of the franchise globally, through original programming including Baby Shark's Big Show! and consumer products across a wide range of categories including apparel, home, food & beverage, health & beauty, social expressions and toys.

ABOUT WOWWEE
WowWee® is a global innovator and industry leader in developing, marketing, and distributing hi-tech consumer robotic, toy, and entertainment products. Since its launch in 1988, WowWee has revolutionized the way consumers interact with robotics - fusing technology and imagination to deliver award-winning toys and gadgets such as Robosapien® and MiP®, The Toy Association's Innovative Toy of the Year (TOTY) in 2015. WowWee's Fingerlings®- the first-ever line of animatronic collectible toys - instantly skyrocketed in popularity, topping retail best-selling lists around the world, and won the 2018 Collectible Toy of the Year and overall Toy of the Year awards. Also, the company won Plush Toy of the Year in 2020 for its licensed, official Pinkfong Baby Sharktm Song Puppets with Tempo Control, and Licensing International's Excellence Award for Best Toy of the Year ages 0-8.  With offices in Montreal, San Diego, and Hong Kong, WowWee continues to innovate across the toy and entertainment categories. Please visit http://www.wowwee.com

SOURCE WowWee



News published on and distributed by: