Le Lézard
Classified in: Science and technology, Sports and recreation

Sports Innovation Lab Announces Creation of Women's Sports Leadership Board at espnW: Women + Sports Summit


LA JOLLA, Calif., Oct. 19, 2021 /PRNewswire-PRWeb/ -- Sports Innovation Lab, a data-driven fan intelligence company, announced today at the 2021 espnW: Women + Sports Summit the formation of the Women's Sports Leadership Board, bringing together leading executives from leagues, media networks, brands, retailers, and other influential properties from across the sports landscape. The board is the first of its kind, specifically dedicated to accelerating the growth and commercialization of women's sports.

Amongst the inaugural members include: ESPN's Rachel Epstein; Athletes Unlimited's Jon Patricof; Coca-Cola's Amber Steele and Pablo Kennedy; Delta Air Lines' Emmakate Young; Dow's Chris Chandler; Elysian Park Ventures' Cole Van Nice; Facebook's Melissa Lawton; Gaming Society's Jaymee Messler; Goal Five's Ann Kletz; International Tennis Federation's Kelly Fairweather and Tim Stemp; Just Women's Sports' Ali Braverman; LPGA's Mollie Marcoux Samaan; Mastercard's Alison Giordano; Monumental Sports & Entertainment's Monica Dixon; New Balance's Romina Bongiovanni; New York Liberty's Shana Stephenson; Octagon's Christine Franklin; Premier Hockey Federation's Johanna Boynton and Tyler Tumminia; PUMA's Maura Everett; The Big Ten's Jessica Palermo; U.S. Olympic & Paralympic Committee's Katie Bynum; VISA's Andrea Fairchild; WNBA's Phil Cook; WWE's Laura Petrucelli; and Zoomph's Amir Zonozi.

The announcement came at the conclusion of Sports Innovation Lab CEO and Co-Founder Angela Ruggiero's W Power Talk on-stage presentation, which highlighted the results of the company's industry-defining The Fan Project report released previously this year. Produced in partnership with 27 key organizations and based on more than 10 million data points, The Fan Project presents a new business model for the entire sports industry that blueprints how to capitalize on shifting fan behavior.

"The Women's Sports Leadership Board is a landmark step in the growth of women's sports," said Ruggiero. "By uniting a world-class group of leaders in sports, business, and entertainment, we are facilitating deals that will unlock billions of dollars in revenue. These leaders have demonstrated a commitment to our new Community-Based Monetization Model, and are embracing new methods in how to produce, distribute, and measure sports content."

Megan Perry, Sports Innovation Lab's VP of Executive Engagement & Women's Initiatives, added: "The espnW Summit is an incredible platform to share ideas with the most talented, influential leaders in women's sports. As we pair our event participation this week with the announcement of our Women's Sports Leadership Board, we hope that our contribution to the conversation will inform and inspire those responsible for the continued growth of our industry."

Following the announcement, Sports Innovation Lab hosted a breakout session for summit attendees interested in having their organizations adopt strategies from its Community-Based Monetization Model to maximize fan engagement.

To follow the conversation around the formation of the Women's Sports Leadership Board on Twitter, follow @sportsilab, @angelaruggiero, and #espnWsummit.

About Sports Innovation Lab
Sports business decisions require understanding an ever-changing fan: The Fluid Fantm. Sports Innovation Lab exists to educate clients on who their Fluid Fans are and how technology is changing their behavior. Through our industry-leading fan data and research we inspire brands to create breakthrough fan experiences, and work with the world's leading sports organizations including the NFL, NHL, NASCAR, FIFA, Google, Facebook, Coca-Cola, Visa, and more.

Media Contact

Anthony Baldini, Athlete Strategies, +1 4085065975, anthony@athletestrategies.com

Megan Perry, Sports Innovation Lab, megan@sportsilab.com

Twitter

 

SOURCE Sports Innovation Lab


These press releases may also interest you

at 20:11
China-Africa friendship is expected to continue to flourish as cooperation is further deepened in various areas after the ongoing 8th Ministerial Conference of the Forum on China-Africa Cooperation (FOCAC) held in Dakar, Senegal....

at 20:05
Unleash live, one of the world's leading A.I. video analytics platforms, announced today that it has achieved Amazon Web Services (AWS) Energy Competency status. This designation recognizes that Unleash live has demonstrated deep expertise helping...

at 20:03
Cribl, the leading Observability Pipeline company, today announced that it has received the Amazon Web Services (AWS) Rising Star Independent Software Vendor (ISV) Partner of the Year Award. This award acknowledges Cribl as a top AWS Partner with a...

at 20:00
Shanghai Junshi Biosciences Co., Ltd. ("Junshi Biosciences", HKEX: 1877; SSE: 688180) announced today that the National Medical Products Administration (NMPA) of China has approved its supplemental New Drug Application (sNDA) for toripalimab in...

at 20:00
Hotel Tech Report, the leading platform for hoteliers every where to research, discover and buy new products, today announced that RateGain Travel Technologies Limited (RateGain), a provider of SaaS solutions for travel and hospitality, has earned...

at 20:00
Longtime CES® exhibitor LG Electronics plans to create a new approach to engaging audiences to experience LG's latest technology innovations at CES 2022....



News published on 19 october 2021 at 18:05 and distributed by: