U.S.Vision, a leading retailer of optical products and services with more than 370 locations across a variety of retail classes of trade, today announced the JCPenney Optical "Eyes on the Prize" sweepstakes. This sweepstakes supports its new brand launch of MITA sustainable eyewear and offers visitors at JCPenney Optical locations a chance to win an electric car or other environmentally friendly prizes.
"The Eyes on the Prize sweepstakes is the perfect opportunity for shoppers to learn about our new sustainable eyewear brand at JCPenney Optical," said Eric J. Bertrand, CEO, U.S.Vision. "We look forward to doing our part to help the environment with our assortment of MITA frames, and we felt it was important to celebrate that commitment to sustainability in a big way."
This sweepstakes will run for a total of six weeks and ends on Nov. 11. Visitors will have a chance to enter to win the grand prize of a 2021 Ford® Mustang Mach-E Select. Ten additional people will win eco-friendly prizes such as a NEST energy-saving programmable thermostat, Allbirds upcycled men's or women's sneakers, or a national parks annual pass. All winners will also receive a pair of MITA eyewear.
"We are thrilled to see the MITA brand come to life in JCPenney Optical locations across the country and appreciate that our new retail partners are committed to spreading the sustainability message with this exciting sweepstakes," said Fabio Ferracane, CEO, MITA Eyewear.
Eligible parties can visit a JCPenney Optical store to enter the sweepstakes. No purchase is necessary to enter or win. Entries are limited to one per person. Minors and sponsor-related parties are not eligible. Winners will be announced on or around November 22. Brand names are the trademarks of their respective owners. Ford, NEST and Allbirds are not affiliated sponsors of the sweepstakes.
For more information and official sweepstakes rules, including how to enter at a store near you or by mail, visit: https://www.jcpenneyoptical.com/sweepstakes/.
U.S.Vision is a retailer of optical products and services with licensed optical departments in many JCPenney locations. In addition to its JCPenney Optical stores, U.S.Vision operates in Meijer, Boscov's, AAFES Military Exchange and freestanding stores across the country, with more than 370 total locations nationwide. These retail optical departments offer a wide selection of designer brands and private label prescription eyewear, contact lenses, sunglasses and accessories. Many locations also provide direct access to independent doctors of optometry, who perform comprehensive eye exams and prescribe eyeglasses and contact lenses. U.S.Vision has been a national provider of managed vision care benefits since 1991. For additional information, please visit U.S.Vision's website.