The "People Counting System Market by Type (Unidirectional, Bidirectional), Technology (Infrared Beam, Thermal Imaging, Video-Based), Offering, End-User (Retail Stores, Supermarkets, Shopping Malls, Transportation), Region - Global Forecast to 2025" report has been added to ResearchAndMarkets.com's offering.
The overall people counting system market is expected to grow from USD 818 million in 2020 to USD 1,333 million by 2025; it is estimated to record a CAGR of 10.3% during the forecast period.
Ongoing technological advancements in the retail industry, rising concerns for safety and security at public places, growing need for people counting systems in hospitality, sports and entertainment applications, and the surging demand for people counting systems to ensure the safety of people in public places and retail stores in the midst of COVID-19 are the major factors for the people counting system market growth.
Retail, supermarket, and shopping malls end-user to witness the highest CAGR in people counting system market during the forecast period.
The market for retail, supermarket, and shopping malls is expected to grow at a higher CAGR than other end users during the forecast period. This growth is attributed to the increasing adoption of various technologies such as digital marketing, people counting, analytics, omnichannel retail, and artificial intelligence in brick-and-mortar stores and shopping malls. People counting systems offer critical information about the footfall in a store, which helps store owners to take more effective business decisions. The increasing number of shopping malls in emerging economies such as Brazil, Hungary, Malaysia, South Africa, China, and India also plays a vital role in the growth of the people counting system market. Also, in countries such as the UAE and Saudi Arabia, the number of ongoing constructions for malls and smart buildings drives the growth of the people counting system market.
Video-based people counting systems to witness the highest CAGR in people counting system market during 2020-2025.
The video-based people counting system is expected to exhibit the highest CAGR in the overall people counting system market during the forecast period. The growth of the market for Video-based people counting systems can be attributed to its ability to offering accuracy of more than 95% with bidirectional counting abilities. They can be integrated with advanced analytical systems that help end-users for in-store analytics, dwell time measurement, queue management, and others.
North America is expected to hold a significant share of people counting system market by 2025.
North America accounted for the largest share of the people counting system market by 2025. The growth of this market attributes the presence of technologically advanced retail stores and shopping malls, stadiums, banks, and theme parks. Moreover, the presence of a large number of airports that highly require visitor counting and tracking solutions are expected to fuel the growth of the people counting market in the North America region.
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