Le Lézard
Classified in: Health, Sports and recreation
Subjects: PDT, MAT

Boxing Legend Mike Tyson Unveils His 'Undisputed 87' Premium Cannabis Brand Exclusively at Planet 13 Las Vegas


LAS VEGAS, Feb. 25, 2020 /PRNewswire-PRWeb/ -- Planet 13 Holdings Inc. (CSE: PLTH) (OTCQB: PLNHF) ("Planet 13" or the "Company"), a leading vertically-integrated Nevada cannabis company, has announced an exclusive partnership with Tyson Ranch to sell Undisputed 87 at the Planet 13 Las Vegas SuperStore.

The Undisputed 87 name is inspired by a historic milestone that represents excellence. On August 1, 1987, Mike Tyson defeated Tony Tucker in Las Vegas to become the Undisputed Heavyweight Boxing Champion of the world unifying the WBA, WBC, and IBF Heavyweight championship belts.

"Undisputed87 is an ode to the legacy Mike left not only in Vegas but in the world of fighting," said Tyson Ranch CEO, Rob Hickman. "We knew there was no better place to launch this brand than the cannabis SuperStore that is Planet 13. We are extremely excited about this exclusive partnership and bringing Mike back to Vegas"

Planet 13 is the perfect venue to match the excitement and showmanship of this brand. Planet 13 is the world's largest cannabis dispensary and entertainment SuperStore located just steps from the Las Vegas strip where Tyson had some of his biggest fights.

"We are the only dispensary on the planet that has thousands of tourists and cannabis aficionados from all over the world visit daily, making Planet 13 the perfect place for any brand looking to create a national reputation," said David Farris, Planet 13 VP of Sales and Marketing. "We've been supporters of Mike Tyson for a long time. We launched Tyson Ranch as a SuperStore exclusive in March 2019 and it quickly became one of the top selling pre-rolls in Nevada . We are excited that Mike Tyson has chosen Planet 13 to launch Undisputed 87."

"The Baddest Cannabis on The Planet is only available at Planet 13. Listen, you don't want to miss this!" said Mike Tyson, the founder of Tyson Ranch.

The Ranch Companies was founded by Mike Tyson and partner Rob Hickman. With a diversified portfolio, The Ranch Companies has built successful companies within hemp consumer packaged goods, cannabis packaging and branding, CBD processing, and in the world of entertainment. Learn more at tysonranch.com, hotboxinpodcast.com, and coppergel.com.

Investor Relations
LodeRock Advisors Inc., Planet 13 Investor Relations
[email protected] [[email protected] __title__ ]
(416) 519-2156 ext. 2230

Media Inquiries
PRmediaNow Communications
Colin Trethewey [email protected] [ [email protected] __title__ ]
(813) 480.1354

# # #

About Planet 13
Planet 13 (http://www.planet13holdings.com) is a vertically integrated cannabis company based in Nevada, with award-winning cultivation, production and dispensary operations in Las Vegas - the entertainment capital of the world. Planet 13's mission is to build a recognizable global brand known for world-class dispensary operations and a creator of innovative cannabis products. Planet 13's shares trade on the Canadian Stock Exchange (CSE) under the symbol PLTH and OTCQB under the symbol PLNHF.

Cautionary Note Regarding Forward-Looking Information
This news release contains "forward-looking information" and "forward-looking statements" (collectively, "forward-looking statements") within the meaning of the applicable Canadian securities legislation. All statements, other than statements of historical fact, are forward-looking statements and are based on expectations, estimates and projections as at the date of this news release. Any statement that involves discussions with respect to predictions, expectations, beliefs, plans, projections, objectives, assumptions, future events or performance (often but not always using phrases such as "expects", or "does not expect", "is expected", "anticipates" or "does not anticipate", "plans", "budget", "scheduled", "forecasts", "estimates", "believes" or "intends" or variations of such words and phrases or stating that certain actions, events or results "may" or "could", "would", "might" or "will" be taken to occur or be achieved) are not statements of historical fact and may be forward-looking statements. In this news release, forward looking statements relate to, among other things, future expansion plans.

These forward-looking statements are based on reasonable assumptions and estimates of management of the Company at the time such statements were made. Actual future results may differ materially as forward-looking statements involve known and unknown risks, uncertainties and other factors which may cause the actual results, performance or achievements of the Company to materially differ from any future results, performance or achievements expressed or implied by such forward-looking statements. Such factors, among other things, include: final regulatory and other approvals or consents; fluctuations in general macroeconomic conditions; fluctuations in securities markets; expectations regarding the size of the Nevada cannabis market and changing consumer habits; the ability of the Company to successfully achieve its business objectives; plans for expansion; political and social uncertainties; inability to obtain adequate insurance to cover risks and hazards; and the presence of laws and regulations that may impose restrictions on cultivation, production, distribution and sale of cannabis and cannabis related products in the State of Nevada; and employee relations. Although the forward-looking statements contained in this news release are based upon what management of the Company believes, or believed at the time, to be reasonable assumptions, the Company cannot assure shareholders that actual results will be consistent with such forward-looking statements, as there may be other factors that cause results not to be as anticipated, estimated or intended. Readers should not place undue reliance on the forward-looking statements and information contained in this news release. The Company assumes no obligation to update the forward-looking statements of beliefs, opinions, projections, or other factors, should they change, except as required by law.

The Company is indirectly involved in the manufacture, possession, use, sale and distribution of cannabis in the recreational and medicinal cannabis marketplace in the United States through its subsidiary MMDC. Local state laws where MMDC operates permit such activities however, these activities are currently illegal under United States federal law. Additional information regarding this and other risks and uncertainties relating to the Company's business are contained under the heading "Risk Factors" in the Company's annual information form dated October 18, 2018 filed on its issuer profile on SEDAR at http://www.sedar.com.
No stock exchange, securities commission or other regulatory authority has approved or disapproved the information contained herein.

 

SOURCE Planet 13


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