Le Lézard
Classified in: Sports and recreation
Subject: MISCELLANEOUS

Ontario residents are not happy with how they can purchase legal cannabis


TORONTO, Dec. 12, 2019 (GLOBE NEWSWIRE) -- As the Ontario government is looking to review the cannabis file, RCU - Responsible Cannabis Use, who is a member of the Ontario Cannabis Policy Council, conducted a survey with Ontario residents to understand their thoughts and opinions on the legal cannabis market in the province.

The themes were not surprising: access, price, quality and packaging are the items industry and government must tackle together in order to achieve their ultimate goal of eliminating the black market. Ontario residents want more physical stores close to home so they can see, smell and be educated on the product and regional cannabis laws. Some consumers are even willing to pay more just because they feel safer.

"The potential for the recreational cannabis industry is huge. However, with only 24 stores for 14 million Ontarians, there are simply not enough locations to compete with the illicit market. Continuing along the path of reform will open the door for major economic growth, resulting in thousands of jobs and a boost to investor confidence. The Ontario Cannabis Policy Council is urging the government to address any hurdles which remain in implementing a merit-based, open allocation system, as well as allowing licensed producers to directly negotiate with retailers to help establish a fair competitive marketplace." ? Trevor Fencott, Chief Executive Officer of Fire & Flower and Co-Chair of the Ontario Cannabis Policy Council

Here are some key takeaways from the survey.

50% of Ontarians said they want to see more licensed cannabis retailers close to home.
Many of the individuals surveyed expressed their frustration with how inaccessible legal cannabis retailers are. For some, the travel time to the nearest licensed retailer is too great. When asked if they would buy from a licensed retailer if there was one closer to home, - 50% said they can't wait to see more stores in their area. 33% indicated that they will continue to buy from the illicit market (online or in-person). Only 1% indicated that they will continue to buy online from the Ontario Cannabis Store (OCS). There is an obvious demand for more licensed cannabis retailers close to home. In addition, 23% said they do not think the prices are reasonable but are willing to pay more because they want to know what they are buying, which they cannot do in the illegal market.

46% of Ontarians believe that consumer demand should dictate the number of stores.
In comparison to the 860 LCBO government stores and partner locations, and over 450 Beer Stores, there are currently only 25 licensed cannabis retailers in Ontario. When asked how many stores Ontario should have - 46% of Ontarians believe that consumer demand should dictate the number of stores. 26% think there should be a minimum of 750 stores in Ontario. Twenty-four is not an adequate amount of stores considering Ontario's population of 14.5 million in comparison to 353 stores in Alberta to serve a population of 4.3 million. Having adequate access is a significant factor in eliminating the illegal market.

64% of Ontarians believe prices from legally licensed retailers are not reasonable and will not buy there.
There was overwhelming feedback in regards to the cost of legal cannabis, the quality of the products available and the waste created from the packaging. Many Ontarians stated that they will continue to purchase illegal cannabis products or grow their own plants at home.

67% of Ontarians believe retailers should educate consumers on the local cannabis laws at the point of sale.
As recreational cannabis was only recently legalized, many residents are still learning the laws and believe that retailers should help educate consumers. All the education efforts currently fall on the budtender, but it is not realistic to expect them to cover product information, pricing and laws in their short interactions. Retailers have an opportunity to leverage this position and use other methods to educate consumers on the information they are looking for. RCU's CannEd Retail is a turn-key online and in-store educational platform for licensed cannabis retailers that  educates consumers on practical topics like smoking laws, possession limits, how to store their cannabis in the car on their way home.

Afshin Mousavian, CEO at RCU explains, "Access to licensed retailers, competitive prices, and education at point of sale are key factors in addressing the illicit market. It's important to note that licensed retailers will have to abide by strict rules and policies which ensure public safety - the illicit market does not have these concerns or overheads."
 
About RCU - Responsible Cannabis Use
RCU (Responsible Cannabis Use) is a cannabis education company that brings awareness to cannabis facts, laws, regulations, and research. Through its products: Don't Be Sorry, CannEd Retail, and CannEd, RCU aims to educate all Canadians about responsible cannabis use.

To learn more visit thercu.org, follow @thercuorg on Twitter and join RCU on Facebook.

For Media Enquiries:
Afshin Mousavian, RCU
press@thercu.org
T: 416-879-2873

A photo accompanying this announcement is available at https://www.globenewswire.com/NewsRoom/AttachmentNg/3da05a22-3df6-4225-8820-10cf33ea1cce


These press releases may also interest you

at 14:05
The Pure Silk Championship, presented by Visit Williamsburg, announced that bloxtm is the official mask provider for this year's LPGA tournament event at Kingsmill Resort in Williamsburg, Virginia. blox is a collection of high-fidelity face masks...

at 13:45
When NASCAR's three premier national touring series debut at the world-renowned Circuit of The Americas May 21-23, Toyota cars and trucks will lead the fields to the green flags as the Official Vehicles of NASCAR at COTA. Speedway Motorsports...

at 13:17
Today, Arc announced a new partnership with sports trade organization The Green Sports Alliance (GSA) on the new Playing for the Next Generation (PLAY) campaign to help sports teams, leagues, venues and conferences around the world reduce their GHG...

at 13:14
Pinch A Penny Pool Patio Spa, the nation's largest swimming pool retail, service, and repair franchise, announced today the opening of its newest franchised location in Conroe, Texas. Located at 4489 W. Davis St., Suite 220, the new store marks the...

at 12:00
O'Yeet, a game-changing fitness gear and healthcare company, has recently launched its NEX massage gun series on Amazon. As one of the world's strongest yet ultra-portable percussion massage gun, the NEX supports professional muscle recovery on the...

at 12:00
CBS Sports today announced a new multi-year rights agreement with PokerGO as its new television partner for the World Series of Poker Main Event and select WSOP Bracelet Events....



News published on 12 december 2019 at 14:10 and distributed by: