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CDR Fundraising Group selected as direct response fundraising agency by the Mount Vernon Ladies' Association


BOWIE, Md., Oct. 18, 2019 /PRNewswire-PRWeb/ -- CDR Fundraising Group, a member of the Moore DM Group of affiliated companies, is proud to announce that it has been named fundraising agency of record by the Mount Vernon Ladies' Association (MVLA), the organization that seeks to preserve the life and legacy of the first president of the United States, George Washington. CDR will support the mission of the MVLA to preserve, restore, and manage the estate of Washington through the development of exceptional direct mail, membership and digital programs. With the resources available within CDR and Moore DM Group, the agency intends to increase the organization's number of supporters and members on both a regional and national level.

Thanks to the MLVA, formed in 1853, an average of 1 million guests every year can view the historic footprint that George Washington has left behind. As the oldest national historic preservation in the country, Mount Vernon thrives on the trust and generosity of the American people and is directed by a Board of Regents. Through their steadfast devotion to the preservation of Mount Vernon, the Ladies remain innovative while informing and inspiring future generations through examples of Washington's leadership and character.

"We're proud to partner with the Mount Vernon Ladies' Association. Their important work promises that visitors can experience the wonder of George Washington and ensures future generations can experience the history that shaped our nation," said Steve Harrison, president of CDR.

The MVLA's Senior Vice President for Development Joe Bondi also commented, "We are excited about our new partnership with CDR Fundraising Group. We look forward to working together to fulfill our 160-year mission to preserve the beloved estate of George Washington and to educate people throughout the world about his extraordinary life and legacy."

CDR's breadth and depth of services, knowledge and experience are key to creating a natural fit for the Mount Vernon Ladies' Association. Offering full-service strategic guidance, analytical tools, creative excellence and cost-effective implementation, CDR brings an integrated, growth- and value-focused approach to fundraising for the MVLA. CDR will deliver a seamless experience that will promote the virtues of George Washington through top-notch programs.

About CDR Fundraising Group
CDR Fundraising Group is an award-winning direct response fundraising agency that has created exponential revenue growth for nonprofit organizations for nearly 40 years. A member of the Moore DM Group of affiliated companies, CDR provides a full suite of fundraising services uniquely tailored to each of its nonprofit clients. The agency's areas of expertise include multi-channel marketing, data-driven audience targeting and media planning, creative strategy and execution, brand strategy, research and analytics, and specialization in mid-level, sustainer and catalog programs.

About Moore DM Group
Moore DM Group is a global leader in performance-driven marketing solutions focused on all facets of the consumer experience. Moore DM Group is comprised of 32 companies with more than 2,000 employees dedicated to helping clients fulfill their mission. The organization's services offerings include strategic consulting, creative development, media planning and buying, research and analytics, production management and product fulfillment, and database services and public relations to nonprofit, association, commercial and government clients. Moore DM Group is a key contributor to strengthening these sectors.

 

SOURCE CDR Fundraising Group


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