Semihandmade Announces Cabinet Hardware Partnership With Rejuvenation

LOS ANGELES, Oct. 3, 2019 /PRNewswire/ -- Semihandmade, the Los Angeles-based brand known best for pairing stylish doors with IKEA cabinets today announced a partnership with Rejuvenation, designer, manufacturer and retailer of quality lighting, hardware and home goods. Semihandmade will be adding over 15 styles of cabinet hardware to their direct-to-consumer website including handles, drawer pulls, cabinet knobs and more.           

"It's an exciting time at Semihandmade. We've listened to our customers and are expanding offerings to include everyday kitchen items like paint, cutlery and tableware. There's nothing more requested than decorative cabinet knobs and drawer pulls. Rejuvenation topped an office poll on who best to partner as they have been at the forefront of beautifully-designed, impeccably-made lighting, hardware and furniture," said John McDonald, founder and CEO of Semihandmade.

Prior to this partnership, Semihandmade and Rejuvenation products have often been paired together by top designers, DIYers and influencers working on interior design projects, kitchen makeovers and more. The list includes heavyweights like Studio McGee, Sarah Sherman Samuel, Chris Loves Julia, Nate Berkus and more.

"Over and over again we see customers posting gorgeous photos featuring both Rejuvenation and Semihandmade so we are thrilled to now offer our products together," said Tina King, Vice President of Merchandising at Rejuvenation. "We're always looking for ways to better serve customers who are in the midst of remodeling projects. If a customer is taking great care designing custom cabinet doors, this partnership makes it easy to finish the look with quality hardware."

Semihandmade's partnership with a company as esteemed as Rejuvenation is a huge step towards their expansion into a full-fledge lifestyle brand. "It's an honor to include Rejuvenation on Semihandmade's journey into the lifestyle space, and we look forward to a long and fruitful relationship," said McDonald.

About Rejuvenation
Founded in Portland, Ore., in 1977, Rejuvenation is a designer, manufacturer and retailer of quality lighting, hardware and home goods. Rejuvenation products are inspired by history, designed for modern consumers and made to last. A member of the Williams-Sonoma Inc. family of brands, Rejuvenation offers in-home design consultations and sells its products by catalog, at retail stores in Portland, Seattle, Los Angeles, Berkeley, Palo Alto, Atlanta, Chicago, New York, Costa Mesa and Houston, and via the company's website www.rejuvenation.com

About Semihandmade
Founded by John McDonald, a screenwriter-turned-carpenter, Semihandmade launched in 2011 with the goal of using Ikea cabinets as a base for handmade craftsmanship at a competitive price.  In eight years, Semihandmade has grown to over sixty employees and opened design centers in NY, LA, Minneapolis, Palm Springs and Chicago. The company has ranked among Inc. Magazine's 2000 fastest-growing private companies in the US every year since 2015 and will ship over 5000 Ikea projects in 2019. www.semihandmade.com 

Media Contact: LaRue PR
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SOURCE Semihandmade