BlueRush Announces Contract of up to US$810,000 with a Large U.S. Financial Services Provider for Software Services Including IndiVideotm

TORONTO, Aug. 20, 2019 /CNW/ - BlueRush Inc. ("BlueRush" or the "Company") (TSX-V: BTV), an emerging personalized video Software as a Service ("SaaS") company, announced that it has secured a contract valued at approximately US$810,000 with a leading U.S. based provider of retirement planning and fiduciary outsourcing solutions.

Under terms of the contract, BlueRush will complete two projects, each of which includes a combination of one-time and recurring revenues. One of the projects is a scalable services offering designed to help businesses in the U.S. streamline and simplify the process for managing retirement plans. The other project involves the creation of a sales tool targeted at onboarding existing or net new prospects that will harness the IndiVideotm platform. Up to US$570,000 of the total contract is for one-time development fees, and the remaining US$240,000 will be recognized as recurring revenue over a period of 2 years.

"We are gaining increased traction in the U.S., helping leading enterprises to digitally transform their customer communications," said Larry Lubin, President of BlueRush. "This contract demonstrates our versatility and ability to deliver diverse and customized solutions for a leading financial services company. It also reflects growing demand for IndiVideo, our flagship product, which is driving increased customer engagement and analytics across the financial services sector."

About BlueRush
BlueRush develops and markets IndiVideotm, a disruptive, award-winning interactive personalized video platform that drives return on investment throughout the customer lifecycle, from increased conversions to more engaging statements and customer care. IndiVideo enables BlueRush clients to capture knowledge and data from their customers' video interaction, creating new and compelling data driven customer insights.

For more information visit www.bluerush.com.

Forward-Looking Statements
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Neither TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in the policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release.

SOURCE BlueRush Inc.