Le Lézard
Classified in: Business, Sports and recreation
Subjects: LIC, CXP

Quaker Steak & Lube Signs Agreements for Two New Concession Locations


WESTLAKE, Ohio, Aug. 14, 2019 /PRNewswire/ -- Quaker Steak & Lube, one of the nation's leading family casual-dining restaurant chains, has signed agreements with Aramark Corporation, a food service and facilities management operator, to open two new franchised Quaker Steak & Lube concession locations. One concession will open in PPG Paints Arena, home to the National Hockey League's Pittsburgh Penguins, and will be open for the 2019-2020 hockey season. The second, inside FirstEnergy Stadium and home of the National Football League's Cleveland Browns, opened on August 8 for the first preseason game.

Having recently undergone a strategic brand refinement, Quaker Steak & Lube is newly positioned for franchise development and growth.  With heightened operational and service standards, an integrated marketing strategy, improved food and beverage menu offerings and a support team backed by decades of experience, the brand is drawing interest and consideration from restaurant franchisees nationwide. 

A three-year licensing agreement was signed for the new concessions location in the PPG Paints Arena located at 1001 Fifth Avenue in Pittsburgh, Pa. This premier walk-up concessions stand will be located on the main concourse of the arena and will be open for more than 150 events during the year, including all Pittsburgh Penguins hockey games, as well as concerts and other special events. In addition to the concession agreement with PPG Paints Arena, Quaker Steak & Lube also signed an agreement for a three-year marketing sponsorship to include a variety of advertising with the event venue. Both agreements with the arena strengthen the brand's presence in the Pittsburgh market and further its interest in supporting the community.

The long-term FirstEnergy Stadium concessions agreement will provide stadium-goers with access to a 66-foot wide walk-up order counter just inside one of the stadium's most heavily trafficked entrances on the southwest general concourse. The visual elements of the concessions space dramatically reflect the characteristics of Quaker Steak & Lube's new building design, featuring brick and wood elements, along with vibrant signage and food imagery. Eight order stations will be open during all Cleveland Browns home games and all other events hosted at FirstEnergy Stadium. The Cleveland Browns will also further support and promote the concessions venue and overall Quaker Steak & Lube presence in Greater Cleveland.

These two agreements raise the number of Quaker Steak & Lube counter-service eateries in stadiums and arenas to five, all being operated by Aramark.

"We're excited to be expanding Quaker Steak & Lube into more arenas and stadiums," said Bruce Lane, Vice President. "We have a lot of loyal guests in the Cleveland and Pittsburgh markets, but with sports fans coming far and wide from other cities, we will certainly increase the number of Quaker Steak enthusiasts. We welcome these Aramark locations and look forward to their continued success with the Quaker Steak brand."   

Quaker Steak & Lube operations are based in Westlake, Ohio, and the company has more than 40 casual-dining locations across the United States. The brand is actively seeking single- and multi-unit franchise partners to increase its presence across the country. With a low average initial investment of $463,500-$3,241,000 and high growth potential, Quaker Steak & Lube is a rewarding franchise investment. The brand is backed by a corporate leadership team that provides significant support to franchises in all aspects of the business for maximum sales and franchise success.

For more information about Quaker Steak & Lube franchising opportunities, visit https://lubefranchising.com/.

About Quaker Steak & Lube® 
The Quaker Steak & Lube® brand includes 43 locations in twelve states across the U.S. Quaker Steak & Lube restaurants combine unique décor, including gas station memorabilia, classic cars and motorcycles, with crave-able food and high-octane entertainment events. Quaker Steak & Lube has won hundreds of national and international awards for its food and more than 20 wing sauces. For more information about Quaker Steak & Lube, including franchise opportunities nationwide, please visit www.thelube.com or www.lubefranchising.com

 

(PRNewsfoto/Quaker Steak & Lube)

SOURCE Quaker Steak & Lube


These press releases may also interest you

at 04:05
The global Esports market size is expected to reach USD 6.82 Billion by 2027, registering a CAGR of 24.4% over the forecast period, according to a new report by Grand View Research, Inc. The market is expected to grow on account of the increasing...

1 jui 2020
Team Novo Nordisk, the world's first all-diabetes professional cycling team, is set to host its annual talent identification camps virtually due to COVID-19 travel restrictions. In its eighth year, the talent identification (Talent ID) camps serve as...

1 jui 2020
HOF Village, LLC ("HOF Village"), the owner of the multi-use sports, entertainment and media destination centered around the Pro Football Hall of Fame in Canton, Ohio, today announced the completion of its previously announced business combination...

1 jui 2020
Jazwares, a global leader in play, and UFC®, the world's premier mixed martial arts organization, are teaming up to bring the exciting world of UFC and mixed martial arts into homes everywhere with a new line of UFC action figures and role play...

1 jui 2020
Today, loanDepot Founder and CEO Anthony Hsieh announced the continuation of the War Heroes on Water Sportfishing Tournament (WHOW) in 2021, and outlined plans for the program's expansion....

1 jui 2020
Excitedly, behind the scenes, Mikey Garcia is making the case to fight boxing legend and current WBA Welterweight Champion, Manny Pacquiao. But more importantly, Mikey has recently teamed up with undefeated unified WBO/WBC Junior Welterweight...



News published on 14 august 2019 at 12:42 and distributed by: