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BookBaby Now Shares Readers' Email Addresses With Authors


PENNSAUKEN, N.J., June 25, 2019 /PRNewswire-PRWeb/ -- BookBaby has introduced the ability for readers to share their email addresses directly with independent authors.

BookBaby is the nation's leading full-service self-publishing platform, catering to independent authors who want to control their creative output. Every author distributing their book through BookBaby gets a free e-commerce page on BookShop, the company's retail site where they can sell eBooks and printed books directly to readers. Now, readers can opt-in to share their email addresses with authors, allowing authors to reach out with thank you notes, news on upcoming titles, and more.

"Up to now, it's been impossible to get any buyer data from the large book retail sites," said Steven Spatz, BookBaby President. "Authors selling books online have no idea who bought them. Amazon, Barnes & Noble, and other stores don't share that information, and that's a lost opportunity for indie authors."

"BookShop has always been an important part of BookBaby's distribution strategy for authors. Along with access to direct-to-reader book sales, we're constantly developing tools that help authors strengthen their relationships with readers."

Reader email collection is just the latest author-friendly component added to BookBaby's online retail store. The company also provides authors with a range of empowering features:

More details about BookBaby and BookShop are available here: https://www.bookbaby.com/bookshop-store/

About BookBaby: BookBaby is where writers become authors. From book printing, eBooks, cover design and editing, to marketing services and global distribution, BookBaby is the nation's leading self-publishing services company. Since 2011, the company has helped thousands of writers realize their publishing goals, all backed by a 100% satisfaction guarantee.

 

SOURCE BookBaby


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