Global Stand-up Paddleboard (SUP) Market: Opportunity Outlook, 2019-2023 - ResearchAndMarkets.com

The "Global Stand-up Paddleboard Market 2019-2023" report has been added to ResearchAndMarkets.com's offering.

The stand-up paddleboard market will register a CAGR of almost 7% by 2023.

Adventure tourism is a niche growing segment of the tourism industry that focuses on traveling and exploring remote areas or places difficult to access and includes a lot of physical activity. Adventure tourism includes backpacking; climbing; rafting; paddle boarding; mountain biking, and snowboarding.

The use of SUPs is growing in adventure tourism activities; and this is expected to drive market growth during the forecast period. SUPs can be used as a means to cruise in rivers, lakes, and oceans and are finding increasing use in adventure tourism activities. The with the number of guides and agencies offering stand-up paddle boarding adventure packages increasing. the demand for SUPs is also expected to grow during the forecast period.

Adoption of stand-up paddle boarding sports in emerging countries

The stand-up paddle boarding is gaining popularity in emerging countries such as China, India, and Thailand, including other countries across Asia and South America. The adoption of new and novel global trends among younger generations in emerging countries is also growing, and this is enhancing the demand for SUPs and related equipment. Such developments are expected to boost the growth of the global SUP market during the forecast period.

Competition from low-cost vendors

A major factor expected to challenge the overall SUP manufacturing industry is the influx of low-quality SUPs in to the market. The SUP manufacturing industry is saturated with several low-quality manufacturing businesses that primarily compete on product pricing. The easy availability of sub-standard SUP boards in the market has forced major SUP manufacturers to cut down on product pricing to remain competitive, and such a move has eroded their profit margins.

Competitive Landscape

The market appears to be highly fragmented with the presence of several vendors. This market research report will help clients identify new growth opportunities and design unique growth strategies by providing a comprehensive analysis of the market's competitive landscape and offering information on the products offered by companies.

Key Players

• BIC Sport
• Naish International
• Red Paddle Co.
• Starboard
• SUP ATX LLC
• Tower Paddleboards
  

Topics Covered

PART 01: EXECUTIVE SUMMARY

PART 02: SCOPE OF THE REPORT

PART 03: MARKET LANDSCAPE

• Market ecosystem
• Market characteristics
• Market segmentation analysis

PART 04: MARKET SIZING

• Market definition
• Market sizing 2018
• Market size and forecast 2018-2023

PART 05: FIVE FORCES ANALYSIS

• Bargaining power of buyers
• Bargaining power of suppliers
• Threat of new entrants
• Threat of substitutes
• Threat of rivalry

PART 06: MARKET SEGMENTATION BY PRODUCT

• Comparison by product
• Inflatables - Market size and forecast 2018-2023
• Hard boards - Market size and forecast 2018-2023
• Market opportunity by product

PART 07: CUSTOMER LANDSCAPE

PART 08: MARKET SEGMENTATION BY DISTRIBUTION CHANNEL

• Comparison by distribution channel
• Sports goods retailers - Market size and forecast 2018-2023
• Department stores - Market size and forecast 2018-2023
• Online retailers - Market size and forecast 2018-2023
• Market opportunity by distribution channel

PART 09: GEOGRAPHIC LANDSCAPE

• Geographic comparison
• North America - Market size and forecast 2018-2023
• Europe - Market size and forecast 2018-2023
• APAC - Market size and forecast 2018-2023
• South America - Market size and forecast 2018-2023
• MEA - Market size and forecast 2018-2023
• Key leading countries
• Market opportunity

PART 10: DRIVERS AND CHALLENGES

PART 11: VENDOR LANDSCAPE

• Overview
• Landscape disruption

PART 12: VENDOR ANALYSIS

• Vendors covered
• Vendor classification
• Market positioning of vendors
• BIC Sport
• Naish International
• Red Paddle Co.
• Starboard
• SUP ATX LLC
• Tower

For more information about this report visit https://www.researchandmarkets.com/research/cpvjkv/global_standup?w=4