Gift & Incentive Cards, 2019 - Global Market Size & Forecast (2014-2023): Analysis on Business & Retail Consumer Spending Pattern, Attitude and Behaviour - ResearchAndMarkets.com
This offering is a bundled offering, combining 20 country reports
(Argentina, Australia, Brazil, Canada, China, France, Germany, India,
Indonesia, Italy, Kenya, Mexico, Nigeria, Philippines, Russia, South
Africa, Thailand, United Arab Emirates, United Kingdom, United States).
Each country report provides a detailed data centric analysis of global
gift cards and corporate incentive cards market along with consumer
behaviour and retail spend dynamics. With over 150 KPIs at country
level, these reports provide comprehensive understanding of gift and
incentive card market dynamics.
Gift cards: Drawing from proprietary survey results, the country
reports provide in-depth analysis of opportunities in both open loop
and closed loop prepaid gift card categories. Assesses consumer
behaviour by type of consumer (retail and corporate - SMB, Mid-Tier,
Large Enterprise), gifting occasion, digital gift card type, and
market share by retail categories.
Details six essential KPIs: number of cards in circulation, load
value, unused value, average purchase value, average value per
transaction, and value of transactions.
Corporate incentive & loyalty cards: Each country report provides
detailed market dynamics of corporate incentive cards, broadly
segmented in four categories - consumer incentive card, employee
incentive card, sales incentive card, and festival & other. It details
market size and forecast at category level, by functional attribute
(open loop and closed loop), and by corporate consumer segments (small
scale business, mid-size business, and enterprise business).
Digital gift card analysis: Provides market size and forecast for
digital gift cards, broken down by retail and corporate buyers and by
occasion.
Open loop and closed loop: Provides market estimates and forecasts to
assess opportunities in open loop and closed loop gift and incentive
card segments across consumer segments.
Consumer attitude and behaviour: Drawing from proprietary survey
results, this report identifies and interprets key prepaid KPIs,
including spend by age, gender, and income level. In addition, it
provides an overview of how consumers are currently using gift cards
across key retail sectors.
Retail spend: Breaks down retail spend across 12 categories / sectors
to provide detailed insights on consumer behaviour and changing
dynamics of gift card spend.
Market share by retailer: Provides market share of closed loop gift
cards by key retailers.
Report Scope
Global Gift Card Market Size by KPIs across Consumer Segments
Gross Load Value
Transaction Value
Unused Value
Average Value Per Transaction
Transaction Volume
Average Value of Card Purchased
Number of Cards
Global Gift Card Market Size by Consumer Segment
Retail Consumer
Corporate Consumer (Small Scale, Mid-Tier, Large Enterprise)
Global Digital Gift Card Market Size
By Retail Consumer
By Retail Purchase Occasion
By Corporate Consumer
By Corporate Purchase Occasion
Global Gift Card Market Size by Retail Consumer
By Functional Attribute (open loop and closed loop)
By Occasion
Value by Purchase Channel
Global Gift Card Spend by Retail Sector (Split by Retail and Corporate
Consumers)
Health & Wellness
Travel
Apparel
Electronics
Fine Dining Restaurant
Department Store
Supermarket
Specialty Retail Store
Discount Store
Gas Station or Convenience Store
Fast Casual Restaurant
Entertainment
Other
Global Gift Card Spend by Consumer Behavior and Demographics
Consumer Purchase Behaviour
Gift Card Buyer by Age Group
Gift Card Buyer by Income Level
Gift Card Buyer by Gender
Global Gift Card Market Size by Corporate Consumer
By Functional Attribute (open loop and closed loop)
By Key Segments
Employee Incentive
Sales Incentive
Consumer Incentive
Festival & Other
By Scale of Business
Budget Allocation Trend for 2019
Global Employee Incentive Gift Card Market Size
By Functional Attribute (open loop and closed loop)
By Scale of Business
Global Sales Incentive Gift Card Market Size
By Functional Attribute (open loop and closed loop)
By Scale of Business
Global Consumer Incentive Gift Card Market Size
Overall
By Scale of Business
Global Festival & Others Gift Card Market Size
By Functional Attribute (open loop and closed loop)
By Scale of Business
Reason to Buy
In-depth understanding of global gift card and incentive card market
dynamics: Understand market opportunity, key trends and drivers along
with five-year forecast (2014-2023) for gift cards and incentive cards.
Develop market specific strategies: Identify growth segments and
target specific opportunities across consumer segments and occasions
to formulate your global gift cards strategy; assess market specific
key trends and risks.
Get insights into consumer attitude and behaviour: Understand changing
consumer attitude and behaviour and boost ROI. Get detailed insights
into retail spend through gift cards for both retail and corporate
consumers.
Get complete perspective through six essential KPIs: number of cards
in circulation, load value, unused value, average purchase value,
average value per transaction, and value of transactions.
This is a bundled offering, comprising of 20 reports:
Gift Cards and Incentive Cards Market Intelligence: