Le Lézard
Classified in: Science and technology
Subject: PER

Permission.io Announces Rob Gregory as President


AUSTIN, Texas, Jan. 21, 2019 /PRNewswire-PRWeb/ -- Permission.io today announced that proven marketing executive and thought leader Rob Gregory joined the team in the role of President, effective January 2, 2019. As former President at Whosay, a Viacom company, Rob brings extensive C-level experience in social media, mobile, influencer marketing, consumer print, and B2B publishing to Permission.io.

About the future of permission-based marketing, Gregory said, "Consumers now have the power to be marketed to on their terms, and with their permission. They won't be interrupted, and they look for value in return for engaging with a brand. The security of the blockchain makes it possible to make this value exchange at scale, and to measure it."

"I am extremely impressed with Rob's forward-thinking prowess as evidenced by the notable success of his past endeavors and believe his addition to Permission.io is an exciting step toward achieving our vision of a permission-driven advertising industry," said Permision.io CEO Charles Silver.

Permission.io's live Permission Marketplace will empower brands and marketers with tools to engage in trusted and transparent relationships with their customers in a brand new, but familiar-feeling digital advertising model. Forward-thinking marketers will be the first to participate in a permissioned economy, where consumers control their personal data and are directly engaged and compensated by advertisers.

About Permission.io
Permission.io is creating a new digital advertising model built purely on permission between advertisers and consumers. With complete transparency, advertisers and consumers can now forge trusted relationships that were unavailable through the legacy model built on interruption.

 

SOURCE Permission.io


These press releases may also interest you

at 15:38
Automation Anywhere, a leader in AI-powered automation solutions, announced that AI marketing leader ?Tim McDonough joined the company as chief marketing officer (CMO). McDonough, who brings more than two decades of experience in driving growth...

at 15:25
Vontier Corporation , a leading global provider of critical technologies and solutions to connect, manage and scale the mobility ecosystem, announces the opening of a state-of-the-art engineering office for Invenco by GVR in Bengaluru, India this...

at 15:16
Anyline, a global leader in AI-powered mobile data capture and data insights, is inviting leaders from the tire, fleet management and automotive service industries to participate in a first-of-its-kind T.I.R.E. Summit. The one-day event, which will...

at 15:14
Cymbiotika, a trailblazer in health and wellness, is thrilled to announce the launch of its new pet line, meticulously crafted to enhance the health and vitality of beloved pets. The new line includes four revolutionary products: Probiotic+, Calm,...

at 15:14
Fintech Breakthrough: CFOs and franchise operators have long been searching for a comprehensive, web based accounting solution that can meet G.A.A.P. requirements of large, complex organizations. AccountTECH has...

at 15:14
In a significant expansion of its cryptocurrency portfolio, Revolut, a frontrunner in Europe's neobank sector, has added the FLOKI token to its platform. This move opens up avenues for over 40 million users across more than 150 countries to engage...



News published on and distributed by: