LONDON, Jan. 17, 2019 /PRNewswire/ -- About this market
The increasing popularity of e-commerce channels to gain traction in the market. The online sales of gymnastic equipment have witnessed significant growth over the past decade due to the retailers' and manufacturers' efforts toward educating customers, streamlining the online retail process, and provides better after sales service and targeted marketing campaigns. Technavio's analysts have predicted that the gymnastic equipment market will register a CAGR of over 3% by 2023.
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Market Overview
Increased awareness about healthy lifestyle
The individuals are increasingly adopting a healthy lifestyle. Hectic work schedules and increasing health issues have forced people to opt for daily exercise.
Availability of counterfeit products
The presence of several local brands offering counterfeits in the gymnasium market is leading to fragmentation, resulting in issues such as lack of price standardization, uneven competitive scenario, market share erosion.
For the detailed list of factors that will drive and challenge the growth of the gymnastic equipment market during the 2019-2023, view our report.
Competitive Landscape
The market appears to be fragmented and with the presence of several companies including Techman-Head Group and Brackett Aircraft Company the competitive environment is quite intense. Factors such as the increased awareness about healthy lifestyle and the increasing popularity of e-commerce channels, will provide considerable growth opportunities to gymnastic equipment manufactures. Abéo, AK Athletic Equipment, and Bänfer are some of the major companies covered in this report.
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