Le Lézard
Classified in: Business, Sports and recreation
Subject: CXP

B.A.S.S. Expanding On ESPN Networks For 2019


BIRMINGHAM, Ala., Jan. 11, 2019 /PRNewswire/ -- Television's biggest name in fishing is now entering its 20th season on ESPN. The 2019 season of the award-winning program The Bassmasters will see expanding airtime on ESPN networks as part of the sports giant's increased coverage of B.A.S.S. fishing.

ESPN2 logo

Beyond its 30 hours of coverage of Bassmaster Elite Series events and the GEICO Bassmaster Classic presented by DICK'S Sporting Goods, ESPN has nearly doubled (54 hours) its shows on ESPN Classic for the 2019 season.

"For two decades, ESPN has had an incredibly strong relationship with B.A.S.S., giving millions of bass fishing fans innovative, quality coverage of professional bass fishing," said Mike McKinnis, vice president of media content for JM Associates and producer of Bassmaster LIVE and The Bassmasters. "No matter the sport, ESPN has the best networks for coverage, and we're excited that ESPN has committed fantastic coverage for our shows."

In addition to the television coverage, ESPN will now be streaming 24 hours of "Bassmaster LIVE" programming from each Bassmaster Elite Series tournament on both ESPN3 and the ESPN App ? up from 18 hours per tournament in 2018. Counting nine regular-season Elite events, the Toyota Bassmaster Angler of the Year Championship and the GEICO Bassmaster Classic presented by DICK'S SPORTING GOODS, B.A.S.S. will be live-streaming 252 hours of programming through ESPN and Bassmaster.com this year, an increase of 27% in streaming hours over last year.

Coverage of B.A.S.S. will also extend to ESPNU, with nine hours of programming from events in the Carhartt Bassmaster College Series presented by Bass Pro Shops as well as the Mossy Oak Fishing High School Series.

The Bassmasters will begin airing on ESPN2 with back-to-back weekends from the biggest stage in tournament fishing, the Bassmaster Elite Series. March 9 will kick off with the inaugural event of the Elite season, the Bassmaster Elite at St. Johns River, Fla., followed the next weekend, March 16, by the Bassmaster Elite at Lake Lanier, Ga.

The GEICO Bassmaster Classic presented by DICK'S Sporting Goods will be covered in three episodes airing on Sunday mornings, March 31, April 7 and April 14.

McKinnis noted that the recently announced agreement with the Pursuit Channel to air The Bassmasters has been expanded to 130 hours for 2019, providing for a total of 223 hours of television time to complement the on-the-water streaming programming.

See schedule: https://www.bassmaster.com/tv-schedule  

CONTACT: Dave Precht, 205-313-0931, [email protected]

 

The B.A.S.S. television fishing show, 'The Bassmasters,' will receive expanded airtime on ESPN networks.

SOURCE B.A.S.S. LLC


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