Automotive Multimedia Touchpads: Worldwide Market Forecast to 2022

DUBLIN, Dec. 10, 2018 /PRNewswire/ --

The "Global Automotive Multimedia Touchpad Market 2018-2022" report has been added to ResearchAndMarkets.com's offering.

One trend in the market is development of genuine glass surface to enhance control functionality and feel.

The center consoles of vehicles have remained the focus of leading OEMs to differentiate themselves from rivals. Automotive OEMs and suppliers are constantly striving to reduce driver distraction when the system is being navigated. The quality of material used is also crucial in determining the performance of user interfaces. In 2013. Preh developed a genuine glass surface based on optical bonding technology, which enhanced readability significantly.

According to the report, one driver in the market is development of touchpad steering wheel to eliminate traditional switches and buttons.

These days, steering wheels of vehicles come with several switches and buttons to control a range of gadgets from ratio to navigation systems. The principal aim was to mitigate driver distraction as also to make it easy to operate a vehicle's features while driving. Developments achieved at curbing driver distraction has ushered in the touchpad that controls infotainment systems from the panel located near the driver.

Further, the report states that one challenge in the market is high cost associated with multimedia touchpad.

The high cost of touchpad-based multimedia systems is a major challenge for the market as automotive manufacturers struggle to keep product prices low. Automotive manufacturers need to either keep their profit margins low or pass the cost burden onto consumers. But the market is price-sensitive, with customers looking for products that offer maximum value for money.

Key Players

• Continental
• Preh
• Panasonic
• Robert Bosch
• Synaptics
• Visteon

Topics Covered

PART 01: EXECUTIVE SUMMARY

PART 02: SCOPE OF THE REPORT

PART 03: RESEARCH METHODOLOGY

PART 04: MARKET LANDSCAPE

• Market ecosystem
• Market characteristics
• Market segmentation analysis

PART 05: MARKET SIZING

• Market definition
• Market sizing 2017
• Market size and forecast 2017-2022

PART 06: FIVE FORCES ANALYSIS

• Bargaining power of buyers
• Bargaining power of suppliers
• Threat of new entrants
• Threat of substitutes
• Threat of rivalry
• Market condition

PART 07: MARKET SEGMENTATION BY APPLICATION

• Segmentation by application
• Comparison by application
• Luxury cars - Market size and forecast 2017-2022
• Mid-size passenger cars- Market size and forecast 2017-2022
• Market opportunity by application

PART 08: CUSTOMER LANDSCAPE

PART 09: REGIONAL LANDSCAPE

• Geographical segmentation
• Regional comparison
• EMEA - Market size and forecast 2017-2022
• APAC - Market size and forecast 2017-2022
• Americas - Market size and forecast 2017-2022
• Market opportunity

PART 10: DECISION FRAMEWORK

PART 11: DRIVERS AND CHALLENGES

• Market drivers
• Market challenges

PART 12: MARKET TRENDS

PART 13: VENDOR LANDSCAPE

• Overview
• Landscape disruption

PART 14: VENDOR ANALYSIS

• Vendors covered
• Vendor classification
• Market positioning of vendors
• Continental
• Preh
• Panasonic
• Robert Bosch
• Synaptics
• Visteon

For more information about this report visit https://www.researchandmarkets.com/research/b7vlk3/automotive?w=5

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