Le Lézard
Classified in: Transportation
Subjects: SLS, HSP

Acura Brand Nets Double-Digit Sales Gain for American Honda in November


TORRANCE, Calif., Dec. 3, 2018 /PRNewswire/ --

American Honda

Honda

Acura

Total

Cars

Trucks

Total

Cars

Trucks

Total

Cars

Trucks

120,534

53,352

67,182

106,481

49,672

56,809

14,053

3,680

10,373

-9.5%

-12.6%

-6.8%

-11.6%

-13.6%

-9.8%

+10.5%

+2.2%

+13.8%

Acura sales advanced 10.5% in November, with cars up 2.2% and trucks setting a new November record as they gained 13.8% for the month. Acura's white-hot RDX also set a best-ever November, jumping 57.6%.

"We are thrilled to have the Honda Insight and Acura RDX named as finalists for the 2019 North American Car- and Utility- of the Year awards, an honor that reinforces the success each vehicle is enjoying with a record number of new customers," said Henio Arcangeli Jr., senior vice president of the American Honda Automobile Division. "With the RDX setting new sales records each month and the Insight helping Honda set a new sales mark for electrified vehicles, we are pleased to have each vehicle in contention for these prestigious awards."

Honda

BRAND REPORT

Sales Highlights


Model Notes

Honda sedans drew strength in November from notably improved Accord sales while electrified vehicles surpassed 5,000 in sales for the fifth straight month?further enhancing a record year for electrified vehicle sales.

  • Accord remained strong in a challenging segment, gaining 1.6% on sales of 23,367 for the month.
  • Insight, Accord Hybrid and Clarity again combined for over 5,000 sales in November, while Insight was honored as Green Car Journal's Green Car of the Year.
  • Honda truck sales worked to overcome inventory issues, with Odyssey continuing its retail dominance and gaining 3.8% on sales of 8,123 units, while Pilot topped 10,000 in sales for the 13th straight month.

America's "Best SUV Brand" just got even better with the announcement of Honda's fourth SUV, the personal, powerful and off-road capable Honda Passport, launching early in 2019.


The 2019 Insight, now a 2019 North America Car of the Year finalist, has led Honda to a new all-time record for electrified vehicle sales with a month left to go in the year.





 

Acura

BRAND REPORT

Sales Highlights


Model Notes

The 2019 RDX scored its 6th straight monthly sales record, combining with rising sales of the newly refreshed ILX to push Acura to across-the-board increases for brand, passenger cars and trucks in November. Acura trucks also gained a new record for the month.

  • Acura brand sales gained a total of 10.5% in November, with cars up 2.2% and trucks rising 13.8%.
  • The award-winning 2019 RDX jumped 57.6% on sales of 5,951 units for its best-ever November.
  • ILX, fresh from its 2019 redesign, gained 27.5% on sales of 1,051 units, even as production of the new model continues to ramp up.

With six straight record months, the new RDX is the top retail-selling model in luxury's largest segment and a finalist for 2019 North American Utility of the Year.


A-Spec has become one of the most sought-after packages in the TLX lineup. It's also  available on ILX and all SUVs.





 


American Honda Vehicle Sales for November 2018




Month-to-Date

Year-to-Date




November 2018

November 2017

DSR** % Change

MoM % Change

November 2018

November 2017

DSR** % Change

YoY % Change



American Honda Total

120,534

133,156

-9.5%

-9.5%

1,449,713

1,492,112

-3.2%

-2.8%



Total Car Sales

53,352

61,059

-12.6%

-12.6%

663,835

738,402

-10.4%

-10.1%



Total Truck Sales

67,182

72,097

-6.8%

-6.8%

785,878

753,710

3.9%

4.3%



Honda

Total Car Sales

49,672

57,459

-13.6%

-13.6%

623,981

694,159

-10.4%

-10.1%



Honda

Total Truck Sales

56,809

62,981

-9.8%

-9.8%

683,572

658,413

3.5%

3.8%



Acura

Total Car Sales

3,680

3,600

2.2%

2.2%

39,854

44,243

-10.2%

-9.9%



Acura

Total Truck Sales

10,373

9,116

13.8%

13.8%

102,306

95,297

7.0%

7.4%



* Total Domestic Car Sales

42,937

55,033

-22.0%

-22.0%

548,277

627,661

-13.0%

-12.6%





Honda Division

39,416

51,562

-23.6%

-23.6%

510,138

584,469

-13.0%

-12.7%





Acura Division

3,521

3,471

1.4%

1.4%

38,139

43,192

-12.0%

-11.7%



* Total Domestic Truck Sales

67,177

72,097

-6.8%

-6.8%

785,873

753,710

3.9%

4.3%





Honda Division

56,804

62,981

-9.8%

-9.8%

683,567

658,413

3.5%

3.8%





Acura Division

10,373

9,116

13.8%

13.8%

102,306

95,297

7.0%

7.4%



  Total Import Car Sales

10,415

6,026

72.8%

72.8%

115,558

110,741

4.0%

4.3%





Honda Division

10,256

5,897

73.9%

73.9%

113,843

109,690

3.4%

3.8%





Acura Division

159

129

23.3%

23.3%

1,715

1,051

62.6%

63.2%



  Total Import Truck Sales

5

0

0.0%

0.0%

5

0

0.0%

0.0%





Honda Division

5

0

0.0%

0.0%

5

0

0.0%

0.0%





Acura Division

0

0

0.0%

0.0%

0

0

0.0%

0.0%


   MODEL BREAKOUT BY DIVISION


Honda Division Total

106,481

120,440

-11.6%

-11.6%

1,307,553

1,352,572

-3.7%

-3.3%





ACCORD

23,367

22,998

1.6%

1.6%

262,444

300,540

-13.0%

-12.7%





CIVIC

21,890

31,181

-29.8%

-29.8%

299,376

345,880

-13.8%

-13.4%





CLARITY

1,903

464

310.1%

310.1%

17,317

1,030

1,575.3%

1,581.3%





CR-Z

1

17

-94.1%

-94.1%

37

686

-94.6%

-94.6%





FIT

678

2,799

-75.8%

-75.8%

34,532

46,020

-25.2%

-25.0%





INSIGHT

1,833

0

0.0%

0.0%

10,275

3

341,181.1%

342,400.0%


















CROSSTOUR

0

0

0.0%

0.0%

0

5

-100.0%

-100.0%





CR-V

31,488

32,206

-2.2%

-2.2%

336,934

340,912

-1.5%

-1.2%





HR-V

4,241

6,153

-31.1%

-31.1%

79,181

86,491

-8.8%

-8.5%





ODYSSEY

8,123

7,823

3.8%

3.8%

95,815

90,433

5.6%

6.0%





PILOT

10,537

14,189

-25.7%

-25.7%

143,917

108,677

32.0%

32.4%





RIDGELINE

2,420

2,610

-7.3%

-7.3%

27,725

31,895

-13.4%

-13.1%
















Acura Division Total

14,053

12,716

10.5%

10.5%

142,160

139,540

1.5%

1.9%





ILX

1,051

824

27.5%

27.5%

10,349

10,922

-5.6%

-5.2%





NSX

13

83

-84.3%

-84.3%

153

525

-71.0%

-70.9%





RLX / RL

159

129

23.3%

23.3%

1,715

1,051

62.6%

63.2%





TLX

2,457

2,564

-4.2%

-4.2%

27,637

31,745

-13.3%

-12.9%


















MDX

4,422

5,341

-17.2%

-17.2%

45,564

48,810

-7.0%

-6.7%





RDX

5,951

3,775

57.6%

57.6%

56,742

46,487

21.6%

22.1%
















Selling Days

25

25



281

280



















*    Honda and Acura vehicles are made of domestic & global sourced parts



**   Daily Selling Rate


 

SOURCE American Honda Motor Co., Inc.


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