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Subject: PDT

HeyLets Announces v2.0 | Now in over 100 Countries | Featured by Apple

SAN FRANCISCO, July 3, 2015 /PRNewswire-iReach/ -- HeyLets Inc. is releasing the first major update to its experience discovery app for iPhone, which has been selected by Apple to be featured in the App Store today.

Photo - http://photos.prnewswire.com/prnh/20150702/227961

HeyLets is a social city and travel guide that's re-inventing the way you find and share the experiences you love. Version 2.0 incorporates feedback from initial releases and includes a beautiful redesign of the interface, a simplified and more intuitive user experience, a significant upgrade to the machine learning personalization algorithm, and integration with Uber to quickly and easily connect you to those real world experiences.

HeyLets re-invents discovery by showing you only those experiences that people really enjoy. When someone posts an experience on HeyLets they're saying, "I had an awesome time, you should try it too". By eliminating long, negative reviews, HeyLets inspires you to explore your surroundings through a feed of beautiful photos and 200 character descriptions from friends, locals and like-minded people. Your preferences matter, so your feed on HeyLets shows you experiences relevant to your interests and demographic profile.

HeyLets launched in November 2014 and already over 100,000 experiences have been posted in over 100 countries by a highly engaged community of people sharing their adventures. HeyLets CEO Justin Parfitt said, "We wanted to shift the focus from sifting and evaluating competing opinions to a friendlier, more personal approach. Our community has responded well with users coming back to the app nearly every other day, which is over 5 times more frequently than users of traditional review apps." Parfitt says version 2.0 with its cleaner more direct interface is designed to make the transition between browsing in app and real world experience as seamless as possible. "It's all about the moment when a user sees something on HeyLets, goes and does it, then raves about it. That's how you know it's working."

HeyLets is available for download for free here .

Media Contact: Justin Parfitt, HeyLets, 415 323 8720, justin@heylets.com

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News published on 3 july 2015 at 09:36 and distributed by: