Hawcx Launches Cutting-edge Passwordless Authentication Platform, Appointing Lakshmi Sharma, Former CPO of Fastly, as Chief Product Officer

Hawcx, a pioneer in Intelligent passwordless authentication, marks a significant milestone with the launch of its cutting-edge platform. The platform, designed to revolutionize authentication for both enterprises and end-users, offers a seamless blend of convenience and security, ushering in a new era of digital authentication.

Passwordless authentication is crucial today, with 81% of data breaches caused by weak or stolen passwords. Traditional systems also lead to user frustration and productivity losses, as 65% admit to password reuse across accounts. "Innovative key-based authentication secures sensitive user data, ensuring peace of mind for enterprises and end-users," says Selva Kumaraswamy, Co-Founder & CTO of Hawcx. "We're thrilled to unveil our groundbreaking, platform-agnostic passwordless platform, democratizing access for all internet users."

In a strategic move, Hawcx appoints Lakshmi Sharma, former CPO of Fastly, as its Chief Product Officer. Sharma's extensive experience in technology leadership roles at Fastly, Google, Cisco, and Target makes her an invaluable addition to the team. Her appointment underscores Hawcx's commitment to delivering superior user experience and innovation in authentication technology.

"Lakshmi Sharma's appointment reflects our dedication to delivering a paradigm shift in authentication," said Riya Shanmugam, Co-Founder & CEO of Hawcx. "With the launch of our platform and Lakshmi's leadership, we are committed to redefine authentication for enterprises and their end-users, providing a seamless and secure authentication experience."

"I am excited to join Hawcx at such an exciting period of growth," said Lakshmi Sharma. "I am eager to work alongside the exceptionally talented and modest leadership team, who bring extensive expertise in Security, Cloud, and Large Scale Systems. Together, at Hawcx, we will strengthen our solid foundation and drive innovation across our product portfolio." In her role as Chief Product Officer, Lakshmi Sharma will oversee all aspects of product strategy, development, and innovation at Hawcx.

Hawcx remains committed to making the digital world safer and more accessible for all through passwordless authentication.

About Hawcx:

Hawcx is an intelligent passwordless authentication company that drastically minimizes the risk of a personal data breach using zero-knowledge key-based authentication. Unlike vendor-dependent password-based authentication or other MFA methods, Hawcx is the industry's first and only solution that does not store any user sensitive information, including the passwords and private keys, anywhere in their systems.