22 Year Leesburg Police Department Veteran Turned Entrepreneur Launches RISE Flag Football Powered by Under Armour in Winchester

Russ Bolden is combining his passion for sports and working with youth to bring the rising sport league to the community

WINCHESTER, Va., March 29, 2024 /PRNewswire-PRWeb/ -- Winchester's youth sports scene is about to get a major boost with the launch of RISE Flag Football Powered by Under Armour. Led by Russ Bolden, a 22-year veteran of the Leesburg Police Department, RISE Flag Football is designed to foster a love for the game while instilling essential life skills and is poised to become a beacon of athletic and personal development for the community's youth. With a career dedicated to serving his community, Bolden's journey from patrol officer to school resource officer and mentor has been driven by a desire to make a positive impact, particularly on the youth.

Growing up in the inner city of Buffalo, Bolden recognized the importance of shifting the narrative surrounding law enforcement and providing young people with positive role models and opportunities. As a school resource officer and high school football coach, he witnessed firsthand the transformative power of sports in shaping the lives of young athletes.

"When I saw the opportunity to bring RISE Flag Football to Winchester, I knew it was the perfect way to combine my passion for sports and working with kids," says Russ Bolden. "Youth sports have the potential to instill important values like teamwork, discipline, and perseverance, and I'm excited to give back to the Winchester community in a meaningful way."

Bolden, with an unwavering commitment to community engagement and collaboration, is eagerly anticipating the opportunity to become a park partner with the City of Winchester. As an advocate for fostering stronger ties between local government, businesses, and residents, Bolden sees this partnership as a significant step forward in his mission to bridge gaps and enhance communal bonds.

More than just a sports league, this initiative aims to provide a nurturing environment for young athletes to not only grasp the fundamentals of flag football but also cultivate crucial traits such as leadership, teamwork, and sportsmanship.

"We are thrilled to announce the launch of the Flag Football League in Winchester. This league is not just about the game; it's about shaping well-rounded individuals who can excel both on and off the field," said Owner and CEO TJ Lane.

RISE Flag Football League will provide a safe and supportive environment for young athletes to discover their potential in Winchester, but is also vital to the local community. Not only will RISE provide an avenue for young individuals to engage in physical activity and promote healthier lifestyles, these leagues bring families together and foster the growth of well-rounded individuals posed to become future leaders within their community.

The league is starting the new year with much to be proud of. The league saw an exceptional year of growth and impact in 2023, marking significant milestones that underscore its commitment to youth development. The organization has seen remarkable expansion, including engaging over 25,000 enthusiastic youth and providing them a platform to learn, grow and excel both on and off the field, securing a monumental partnership with global sports brand Under Armour, and signing 75 agreements with owners in local markets across 20 states.

For more information on registration, league details, and how to get involved, click HERE.

Media Contact

Julie Green, RISE Flag Football Powered by Under Armour, 1 9199068592, [email protected], uariseflag.com 

SOURCE RISE Flag Football Powered by Under Armour