Le Lézard
Classified in: Environment
Subjects: RCY, ENI

4ocean and E-Cloth Launch New Buy One Pull One Campaign to Help Stem the Tide of Plastic Into Our World Waterways


E-Cloth has committed to removing 200,000 lbs of trash and plastic from the world's oceans and will support ocean cleanup efforts with every reusable E-Cloth Window Cleaning Kit sold.

BOCA RATON, Fla., March 19, 2024 /PRNewswire-PRWeb/ -- Today, 4ocean announces that E-Cloth will officially join the clean ocean movement and launch their Buy One/Pull One campaign to help remove 1 lb of ocean plastic for every E-Cloth Window Cleaning Kit sold. Together, this partnership will help clean more than 200,000 lbs of trash and plastic from oceans, rivers, and coastlines around the world.

"Traditional household cleaners make up a huge part of the average person's daily plastic consumption, and choosing reusable brands like E-cloth will help us stop plastic pollution at the source," said Alex Schulze, CEO and Co-Founder of 4ocean.

About 40 million metric tons of plastic waste is produced each year, according to the UN Environmental Programme, with global production of primary plastic forecasted to reach 1,100 million metric tons by 2050. Approximately 36% of all plastics produced are used in packaging, including single-use plastic products for household cleaners ?85% of which end up in landfills or as unregulated waste.

While many household cleaning products use chemical liquids in plastic containers, the E-Cloth Window Cleaning Kit replaces the need for spray cleaners and paper towels. Their Window Cloth as well as their Glass and Polishing Cloth are both reusable and backed by a 1-year or 100-wash guarantee. Reducing the consumption of single-use plastics and choosing reusable alternatives is one of the most effective ways for individuals to help solve the ocean plastic crisis.

4ocean is a premier ocean cleanup company dedicated to ending the ocean plastic crisis. Since 2017, its professional, full-time captains and crews have removed more than 35 million pounds of plastic waste and other man-made debris from the world's oceans, rivers, and coastlines

"We're beyond stoked to be partnering with E-cloth and their sustainable cleaning solutions," said Alex Schulze, CEO and Co-Founder of 4ocean. "Traditional household cleaners make up a huge part of the average person's daily plastic consumption, and choosing reusable brands like E-cloth will help us stop plastic pollution at the source, while also helping our team remove more trash from our oceans, rivers and coastlines."

E-Cloth is the world's leading eco-friendly cleaning company that offers effective and environmentally friendly cleaning solutions that require just water, reducing the need for added chemical cleaners. E-Cloth's microfiber cleaning products are reusable, durable, and machine washable, making them a sustainable alternative to traditional cleaning products.

"E-Cloth was founded on the basis there was a better way to clean. Through decades of work, E-Cloth has helped consumers not just save time and money, but also help save the planet. Through cleaning with just water and E-Cloth, consumers are able to ditch the single use cleaning products and plastic spray bottles from their homes. The partnership with 4Ocean continues to build on decades of work to help leave the planet a better place than we found it."", said Zac Kieffer, E-Cloth President.

4ocean launched its corporate partnership program in 2022 to help forward-thinking brands transition to the circular economy?a regenerative economic system designed to minimize waste, maximize resource efficiency, and promote sustainability by designing products, processes, and business models that make it possible for brands to use their resources in a continuous loop without degradation or loss of value.

Buy One/Pull One Partners provide a direct and tangible impact for every purchase made, highlighting their commitment to ocean health for their customers and key stakeholders. This flexible program allows eco-conscious brands to choose the most effective method to support 4ocean global cleanup operations by connecting their products and services to a simple, constructive call to action.

By partnering with 4ocean to support the clean ocean movement, E-Cloth joins other top brands such as Kitsch, Full Well, and the U.S. Polo Assn. Partners who take part in a Buy One/Pull One campaign will have a significant impact on global cleanup operations .

Organizations interested in becoming a Buy One/Pull One Partner are encouraged to apply by visiting https://www.4ocean.com/pages/partnerships and filling out the form.

ABOUT 4OCEAN

4ocean is an ocean cleanup company based in Boca Raton, FL, that's dedicated to ending the ocean plastic crisis. As a Public Benefit Corporation and Certified B Corp, they harness the power of business to fund a global cleanup operation that recovers millions of pounds of plastic and other debris from the world's oceans, rivers, and coastlines each year.

LEARN MORE

Website: 4ocean.com
Twitter: @4ocean
Facebook: @4oceanBracelets
Instagram: @4ocean
TikTok: @4ocean

CONTACT
Jonathan Marshall
PR Manager
[email protected]

Media Contact

Jonathan Marshall, 4ocean, 1 561 270 0650, [email protected], https://www.4ocean.com/

SOURCE 4ocean


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