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Classified in: Business
Subjects: HSP, WOM, ASI, BLK, SBS, FVT, DEI

New York City Entrepreneurs Selected for Small Business Spotlight at Bank of America Winter Village at Bryant Park


Four Minority-Owned Small Businesses will join the Holiday Shops at Bank of America Winter Village at Bryant Park rent-free thanks to the bank

NEW YORK, Oct. 27, 2023 /PRNewswire/ -- Bank of America today announced the four New York City-based women and/or minority-owned business beneficiaries of this year's Bank of America Small Business Spotlight program at the iconic Bank of America Winter Village at Bryant Park. Each business will showcase and sell their products at a rent-free booth in the Bank of America Winter Village Holiday Shops for over two weeks each. Offering these local entrepreneurs and businesses the opportunity to reach new customers at one of the city's top winter shopping and tourist destinations, Bank of America will cover shop rent and coordinate the basic build-out of the shop.

Last year, the approximately 173 holiday shops, including the four Small Business Spotlight vendors, generated about $34 million in sales during the season.

"Small businesses are an integral part of the city's economy, and the lifeblood of our communities. Bank of America is committed to supporting New York City's small businesses as their growth and success help New Yorkers and local communities thrive," said José Tavarez, president, Bank of America New York City. "We look forward to continuing to support business owners with free access to the Small Business Spotlight booth space. This year's entrepreneurs join a network of 17 other New York City-based minority-owned small business owners who have benefitted from this program since we launched it in 2020."

The four featured Small Business Spotlight businesses are:

New York City's small businesses continue to navigate a challenging business landscape that disproportionately affects women and minority-owned businesses. According to Bank of America's 2023 Women and Minority Business Owner Spotlight, 31% of women business owners said they do not think they will ever have equal access to capital to start a business; 35% of Black business owners, 20% of Hispanic-Latino business owners and 20% of Asian American and Pacific Islander business owners said the same. 

"Being selected for the Bank of America Small Business Spotlight program in 2022 allowed me to learn firsthand what it would be like to manage my own brick-and-mortar business," said Courtney Wiggins, Founder, The Winsome Apothecary, former Small Business Spotlight vendor. "I had to quickly adapt and learn how to manage, operate, and maintain my space. In addition to learning how to trust my instincts, product placement and inventory, and proper marketing, I met customers from all around the world. I now have customers from Ireland, Wales, France, and parts of the United States that would have taken me longer to reach without this experience. The guidance, support, and encouragement I received from Bank of America, Bryant Park, and Urbanspace staff extended far beyond my time at Bank of America Winter Village at Bryant Park."

Another former Small Business Spotlight vendor, Putrice Thomas, Artist & Founder, Cocoa Puzzles, said, "Participating in the Bank of America Small Business Spotlight program in 2022 was an incredible journey. It provided us with the unique opportunity to introduce our puzzles to a global audience visiting New York City, fostering valuable connections that have significantly contributed to our business's growth." 

Kalsang Chomphel, Founder, Kalsang Pottery, a returning business to the Bank of America Winter Village at Bryant Park Holiday Shops and former Small Business Spotlight vendor, said, "The opportunity Bank of America's Small Business Spotlight gave us has been crucial in finding our place within New York City's marketplace for business. Small Business Spotlight not only gave us the opportunity to present our business to the market, but it opened up new avenues to gain clients, build connections, and increased our confidence to grow as a business."

Designed to empower business owners by addressing the many inequities and barriers to success ? such as access to capital and resources ? that minority-owned businesses often face, the Small Business Spotlight will help drive economic growth and opportunity for these local entrepreneurs.

Celebrating its 11th season and more than a decade of partnership between Bryant Park and Bank of America, the iconic Winter Village opens today. The Small Business Spotlight dates align with the Holiday Shops calendar and will run October 27, 2023, until January 2, 2024. Shops will be open weekdays from 11 a.m. to 8 p.m. and weekends from 10 a.m. to 8 p.m. (opening day will begin at noon). The Small Business Spotlight booth can be found near the fountain, close to the 41st Street and 6th Avenue entrance to Bryant Park.

Bank of America 
Bank of America is one of the world's leading financial institutions, serving individual consumers, small and middle-market businesses and large corporations with a full range of banking, investing, asset management and other financial and risk management products and services. The company provides unmatched convenience in the United States, serving approximately 69 million consumer and small business clients with approximately 3,900 retail financial centers, approximately 15,000 ATMs (automated teller machines) and award-winning digital banking with approximately 57 million verified digital users. Bank of America is a global leader in wealth management, corporate and investment banking and trading across a broad range of asset classes, serving corporations, governments, institutions and individuals around the world. Bank of America offers industry-leading support to approximately 4 million small business households through a suite of innovative, easy-to-use online products and services. The company serves clients through operations across the United States, its territories and more than 35 countries. Bank of America Corporation stock is listed on the New York Stock Exchange (NYSE: BAC).

For more Bank of America news, including dividend announcements and other important information, visit the Bank of America newsroom and register for news email alerts.

Reporters May Contact:  
Juan Soto, Bank of America
[email protected]
646.855.5252

SOURCE Bank of America Corporation


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