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Location-Based Services (LBS) Market to Grow at a CAGR of 26.22% from 2022 to 2027|AiRISTA Flow Inc., Alphabet Inc., Apple Inc., and more to emerge as key players -Technavio


NEW YORK, July 17, 2023 /PRNewswire/ -- The location-based services (LBS) market size is estimated to grow by USD 167.69  billion from 2022 to 2027. The market is estimated to accelerate at a CAGR of 26.22 %, according to Technavio.The growing competition in the market is compelling vendors to adopt various growth strategies such as promotional activities and spending on advertisements to improve the visibility of their services. Technavio report analyzes the market's competitive landscape and offers information on several market vendors, including AiRISTA Flow Inc., Alphabet Inc., Apple Inc., AT and T Inc., Bayerische Motoren Werke AG, Cisco Systems Inc., Emanate Wireless, Esri Global Inc., Foursquare Labs Inc., General Electric Co., Halma Plc, Hewlett Packard Enterprise Co., International Business Machines Corp., Microsoft Corp., Oracle Corp., Qualcomm Inc., Siemens AG, Telefonaktiebolaget LM Ericsson, Zebra Technologies Corp., and Ziff Davis Inc. Download a Sample Report Now!

Location-Based Services (LBS) Market Insights -

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Major Drivers - Increasing demand for personal and enterprise navigation services drives the location-based services market growth during the forecast period. Several prominent companies, such as SF Express are utilizing the real-time sensors of location-based services to monitor the movement of goods across the country by tapping into the BeiDou Navigation satellite system. Factors such as the high penetration of smartphones and the rising use of data plans for connectivity have significantly contributed to the adoption of location-based services such as maps and in-car navigation across industries. Furthermore, there is a growing adoption of workforce management services due to the high availability and decreasing cost of smartphones which has significantly enhanced business efficiency. Hence, the growing demand for personal and enterprise navigation services is expected to fuel the location-based services market growth during the forecast period.

Significant Trends - The increasing use of analytics for business process optimization is an emerging trend in the location-based services market. There is increasing integration of analytics software services as it helps in estimating the time spent at locations and routes that are taken on a daily basis. This analytics software displays data in the form of diagrams and heat maps which enables easy estimation and processing of the information. Hence, the insights that are generated are helpful in recognizing the busiest hours in a day or week. Hence, several companies utilize these insights for various promotional activities with the right product placements as the companies can evaluate the number of people passing through a particular spot on a particular day. The main application of this software in the industrial sector is estimating the best efficient layout of the plant and implementing lean manufacturing tools and processes based on the measurement of the movements of objects, such as operating equipment, goods, or products. Hence, such factors are expected to drive the location-based services market growth during the forecast period.

Key challenges - Data privacy and security issues can pose a significant threat to the location-based services market during the forecast period. The personal data of consumers are highly prone to data leakage as they share the details with advertisers and third parties to avail coupons, deals, and promotions, which are then shared among the location-based services value chain. Additionally, several network providers are able to access this personal information without the consent of customers as they maintain a database to store these data. Some of the other vital customer information which is accessible to LBS include data related to places the consumer visits, the people they meet, and the events they attend. Hence, the misuse of such data can negatively impact the market, which in turn can hinder the location-based services market growth during the forecast period.

Drivers, Trends, and challenges have an impact on market dynamics, which can impact businesses. Find more insights in a sample report!

The location-based services (LBS) market report provides critical information and factual data, with a qualitative and quantitative study of the market based on market drivers and limitations as well as future prospects.

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Location-Based Services (LBS) Market Scope

Report Coverage

Details

Base year

2022

Historic period

2017-2021

Forecast period

2023-2027

Growth momentum & CAGR

Accelerate at a CAGR of 26.22%

Market growth 2023-2027

USD 167.69 billion

Market structure

Fragmented

YoY growth 2022-2023 (%)

24.6

Regional analysis

North America, Europe, APAC, South America, and Middle East and Africa

Performing market contribution

North America at 48%

Key countries

US, China, Japan, Germany, and UK

Competitive landscape

Leading Vendors, Market Positioning of Vendors, Competitive Strategies, and Industry Risks

Key companies profiled

AiRISTA Flow Inc., Alphabet Inc., Apple Inc., AT and T Inc., Bayerische Motoren Werke AG, Cisco Systems Inc., Emanate Wireless, Esri Global Inc., Foursquare Labs Inc., General Electric Co., Halma Plc, Hewlett Packard Enterprise Co., International Business Machines Corp., Microsoft Corp., Oracle Corp., Qualcomm Inc., Siemens AG, Telefonaktiebolaget LM Ericsson, Zebra Technologies Corp., and Ziff Davis Inc.

Market dynamics

Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID-19 impact and recovery analysis and future consumer dynamics, and Market condition analysis for the forecast period.

Customization purview

If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized.

Table of Contents

1 Executive Summary

2 Market Landscape

3 Market Sizing

4 Historic Market Size

5 Five Forces Analysis

6 Market Segmentation by Component

7 Market Segmentation by Type

8 Customer Landscape

9 Geographic Landscape

10 Drivers, Challenges, and Trends

11 Vendor Landscape

12 Vendor Analysis

13 Appendix

About Us
Technavio is a leading global technology research and advisory company. Their research and analysis focus on emerging market trends and provide actionable insights to help businesses identify market opportunities and develop effective strategies to optimize their market positions. With over 500 specialized analysts, Technavio's report library consists of more than 17,000 reports and counting, covering 800 technologies, spanning 50 countries. Their client base consists of enterprises of all sizes, including more than 100 Fortune 500 companies. This growing client base relies on Technavio's comprehensive coverage, extensive research, and actionable market insights to identify opportunities in existing and potential markets and assess their competitive positions within changing market scenarios.

Contact
Technavio Research
Jesse Maida
Media & Marketing Executive
US: +1 844 364 1100
UK: +44 203 893 3200
Email: [email protected]
Website: www.technavio.com

SOURCE Technavio


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