Mobile value-added services (VAS) market size to grow by USD 723.25 billion between 2022 and 2027; Growth opportunities led by Alphabet Inc., America Movil SAB de CV among others - Technavio
NEW YORK, Feb. 28, 2023 /PRNewswire/ -- The global mobile value-added services (VAS) market size is projected to grow by USD 723.25 billion between 2022 and 2027, accelerating at a CAGR of 15.76% during the forecast period, according to Technavio. The report offers an analysis of historic and forecast size along with the vendor landscape, product launches, and growth strategies adopted by various players including Alphabet Inc., America Movil SAB de CV, Apple Inc., AT and T Inc., Call Up, Cisco Systems Inc., Comviva Technologies Ltd., Huawei Technologies Co. Ltd., Infosys Ltd., InMobi Pte. Ltd., International Business Machines Corp., Monty Mobile, MyRepublic Ltd, OnMobile Global Ltd., Reliance Industries Ltd., Samsung Electronics Co. Ltd., Singapore Telecommunications Ltd., Telcovas Solutions and Services Pvt Ltd, Telefonaktiebolaget LM Ericsson, and Vodafone Group Plc. For more insights on the historic period (2017 to 2021) & forecast period (2023 to 2027) - Download a Sample PDF Report
Mobile Value-added Services (VAS) Market 2023-2027: Scope
Technavio presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources. Our mobile value-added services (VAS) market report covers the following areas:
APAC, North America, Europe, South America, and Middle East and Africa
Performing market contribution
APAC at 58%
Key countries
US, China, Japan, India, Canada, Mexico, Italy, Spain, Australia, South Korea and Germany
Competitive landscape
Leading Vendors, Market Positioning of Vendors, Competitive Strategies, and Industry Risks
Key companies profiled
Alphabet Inc., America Movil SAB de CV, Apple Inc., AT and T Inc., Call Up, Cisco Systems Inc., Comviva Technologies Ltd., Huawei Technologies Co. Ltd., Infosys Ltd., InMobi Pte. Ltd., International Business Machines Corp., Monty Mobile, MyRepublic Ltd, OnMobile Global Ltd., Reliance Industries Ltd., Samsung Electronics Co. Ltd., Singapore Telecommunications Ltd., Telcovas Solutions and Services Pvt Ltd, Telefonaktiebolaget LM Ericsson, and Vodafone Group Plc
Market dynamics
Parent market analysis, market growth inducers and obstacles, fast-growing and slow-growing segment analysis, COVID-19 impact and recovery analysis and future consumer dynamics, and market condition analysis for the forecast period.
Customization purview
If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized.
What`s New for 2023?
Special coverage on the Russia-Ukraine war; global inflation; recovery analysis from COVID-19; supply chain disruptions, global trade tensions; and risk of recession
Global competitiveness and key competitor positions
Market presence across multiple geographical footprints - Strong/Active/Niche/Trivial
Mobile Value-added Services (VAS) Market 2023-2027: Vendor Offerings
We provide a detailed analysis of around 25 vendors operating in the mobile value-added services (VAS) market, including some of the dominant vendors. Backed with competitive intelligence and benchmarking, our research reports on the mobile value-added services (VAS) market are designed to provide entry support, customer profile, and M&As as well as go-to-market strategy support.
America Movil SAB de CV - The company offers value-added services such as Claro Sync cloud storage services, Claro Video, Claro Música music app, and Claro Viajes travel application.
Apple Inc. - The company offers a value-added service named as Apple Pay, a mobile payment service that allows users to make payments in person, in iOS apps and on the web.
AT & T Inc. - The company offers value-added services such as nationwide coverage on an all band solution, access to 5G plus services, firstnet customer support, full application ecosystem, full device ecosystem, and credentialing processes.
Cisco Systems Inc. - The company offers value added services such as Wi Fi a service that allows customers to connect mobile devices to the internet.
Mobile Value-added Services (VAS) Market 2023-2027: Driver
The growth of the market is driven by the rapid increase in smartphone penetration. The number of smartphone users has soared in recent years. In 2019, smartphone users constituted about 60% of the global active mobile connections. Rising disposable incomes and the need to access content on the go are major factors driving the adoption of smartphones and tablets among consumers. Moreover, the declining price of smartphones has made the more affordable to customers, especially in emerging economies such as China and India. All these factors are creating significant growth opportunities for vendors operating in the market.
Discover other factors impacting the growth of the market, historic & forecast, 2017 to 2021, 2023 to 2027 Download a Sample Report
Mobile Value-added Services (VAS) Market 2023-2027: Segmentation
Mobile Value-added Services (VAS) Market is segmented as below:
Product
Mobile Advertising
Mobile Games
Mobile Music And Video Streaming
Mobile Money And M-commerce
Mobile Publications
End-user
Large Enterprises
Small
Medium Enterprises
Geography
APAC
North America
Europe
South America
Middle East And Africa
APAC will account for 58% of the market growth during the forecast period. The rapid penetration of smartphones and mobile broadband in emerging economies such as China and India has been crucial in driving the growth of the regional market. In addition, increased investments and government initiatives aimed at developing mobile technology infrastructure and the digitization of key industries such as transportation and banking are supporting the growth of the mobile value-added services market in APAC.
Mobile Value-added Services (VAS) Market 2023-2027: Key Highlights
CAGR of the market during the forecast period 2023-2027
Detailed information on factors that will assist mobile value-added services (VAS) market growth during the next five years
Estimation of the mobile value-added services (VAS) market size and its contribution to the parent market
Predictions on upcoming trends and changes in consumer behavior
The growth of the mobile value-added services (VAS) market
Analysis of the market's competitive landscape and detailed information on vendors
Comprehensive details of factors that will challenge the growth of mobile value-added services (VAS) market vendors
Related Reports:
The smart television (TV) sticks market is estimated to grow at a CAGR of 7.78% between 2022 and 2027. The size of the market is forecast to increase by USD 612.44 million. The growing penetration of the Internet is notably driving the market growth, although factors such as the restrictions on certain digital content may impede the market growth.
The over-the-top (OTT) market is estimated to grow at a CAGR of 24.85% between 2022 and 2027. The size of the market is forecast to increase by USD 439.12 billion. The growing preference for cloud streaming services is notably driving the market growth, although factors such as the growing threat of cyberattacks may impede the market growth.
Exhibit 179: Telefonaktiebolaget LM Ericsson - Overview
Exhibit 180: Telefonaktiebolaget LM Ericsson - Business segments
Exhibit 181: Telefonaktiebolaget LM Ericsson - Key news
Exhibit 182: Telefonaktiebolaget LM Ericsson - Key offerings
Exhibit 183: Telefonaktiebolaget LM Ericsson - Segment focus
12.17 Vodafone Group Plc
Exhibit 184: Vodafone Group Plc - Overview
Exhibit 185: Vodafone Group Plc - Business segments
Exhibit 186: Vodafone Group Plc - Key offerings
Exhibit 187: Vodafone Group Plc - Segment focus
13 Appendix
13.1 Scope of the report
13.2 Inclusions and exclusions checklist
Exhibit 188: Inclusions checklist
Exhibit 189: Exclusions checklist
13.3 Currency conversion rates for US$
Exhibit 190: Currency conversion rates for US$
13.4 Research methodology
Exhibit 191: Research methodology
Exhibit 192: Validation techniques employed for market sizing
Exhibit 193: Information sources
13.5 List of abbreviations
Exhibit 194: List of abbreviations
About Us
Technavio is a leading global technology research and advisory company. Their research and analysis focus on emerging market trends and provides actionable insights to help businesses identify market opportunities and develop effective strategies to optimize their market positions. With over 500 specialized analysts, Technavio's report library consists of more than 17,000 reports and counting, covering 800 technologies, spanning across 50 countries. Their client base consists of enterprises of all sizes, including more than 100 Fortune 500 companies. This growing client base relies on Technavio's comprehensive coverage, extensive research, and actionable market insights to identify opportunities in existing and potential markets and assess their competitive positions within changing market scenarios.
In a move poised to significantly elevate standards within Sterile Processing, Crothall Healthcare (Crothall), a leading provider of sterile processing and support services, and Ascendco Health (Ascendco), a leading health technology innovator, today...
Bach to Rock, America's music school for students of all ages, is helping its over 45,000 students say goodbye to boring music practice at home with the introduction of the MyB2R Rewards Program that was launched on May 6. With the launch of the...
The Los Angeles Cleantech Incubator (LACI) is pleased to announce that Urban Movement Labs (UML) has merged into LACI. The merger will strengthen LACI's capacity to accelerate progress toward the bold transportation electrification targets set by the...
Cloudflare, Inc. , the leading connectivity cloud company, today announced a partnership with the United States Department of Treasury and Pacific Northwest National Laboratory (PNNL) under the Department of Energy to improve the cyber resilience of...
Employ Prince George's is pleased to announce the signing of two crucial pieces of legislation by Governor Wes Moore on April 25, 2024. Employ Prince George's was joined for this momentous occasion by leaders from WorkSource Montgomery, Harris Jones...