Digital Marketing Agency, fishbat, Lists Three Tips for Selecting the Best SEO Keywords for Optimizing Tamper Evident Tape Companies

NEW YORK, June 20, 2018 /PRNewswire-iReach/ -- Social media marketing agency, fishbat, explains three ways tamper evident tape companies can select the best keywords for optimizing their sites.

Taking advantage of Search Engine Optimization (SEO) and optimizing your site for specific keywords gives your business the ability to control your target audience and learn which searches you rank for within Google and other search engines. In order to choose the best keywords for your business, follow these three tips:

1. Own your brand. Before adding new keywords into your SEO strategy, you want to make sure you rank for your own branded terms - simply search for your brand name and see where you rank compared to other pages on the web. In addition to your brand name, you want to be ranking for brand-specific product names, brand-related terms, and your management team's name.
2. Research, research, research. Take some time to set your SEO goals and the types of ROI you want to see from your keyword optimization. Then, take advantage off the numerous keyword research tools and start searching. You can enter different phrases, products, and topics related to tamper evident tape and see which ones best describe your company, as well as their search volume and other related keywords that you might have overlooked.
3. Use different variations. When developing your list of SEO keywords, make sure to create a balance between "head" keywords, short phrases, usually one-to-three words, and "long-tail" keywords, longer, more conversational phrases. Head keywords tend to be associated with higher traffic, but that also means they have higher competition. Long-tail keywords usually have lower traffic and lower competition. In order to create the best optimization plan, it is important to include both types of keywords in your SEO strategy.

About fishbat: fishbat is a full-service digital marketing firm and social media agency dedicated to connecting all types of businesses, like American Casting & Manufacturing security tape supplier, with their target audiences in the most effective and efficient way. Through innovative strategies in social media management, search engine optimization (SEO), branding, web design, reputation management and public relations, fishbat promotes a consistent and professional online voice for all of its clients.

Media Contact: Scott Darrohn, fishbat, 855-347-4228, [email protected]

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SOURCE fishbat