Ensemble Living Launches Line of Affordable, Designer-Curated Place Settings

ALAMEDA, Calif., April 26, 2018 /PRNewswire-iReach/ -- Ensemble Living has launched its line of designer-curated place settings, with a goal of bringing convenience and affordability to the dinnerware industry. Ensemble aims to build upon the success of e-commerce lifestyle brands such as Casper, Brooklinen, Parachute Home, and Away to offer a similar combination of award-winning design and to-your-door convenience. Ensemble's Collections are available on its website, www.ensembleliving.com, and through Amazon.

Despite the fact that every home sets the same table?plates, bowls, glasses, silverware, and placemats?these items aren't sold together as a designed package, leaving consumers to mix and match their own selections. The reason for this gap in the market is that the logistics of merging products from four different factories?ceramic, glass, stainless steel, and vinyl?are complicated and expensive, eating into the fat margins of established companies. Ensemble Living looks to disrupt the dinnerware industry and ship affordable, stylish place settings to consumers in a uniquely designed box to their door within 2 days. What's more, Ensemble's place settings are painstakingly curated by an award-winning restaurant designer.

At ASIG Design, Andrew Sigfrids has spent years creating some of the most stunning restaurant interiors in Asia and North America. Andrew's design work has led him throughout the world, and those travels?to London, Kyoto, and Oslo?have inspired Ensemble's worldly collections.

"The real vision of Ensemble Living is to provide affordable place settings that have been pre-curated?because, let's face it, we all love good design but we can't necessarily do it ourselves," says Sigfrids. "One thing I have realized in my years of designing restaurants around the world is that people unconsciously view table arrangements as one of the most important elements of their dining experience. I am passionate about giving people the opportunity to bring home those appealing elements of the communal dining experience. And because I was spending so much time in Asia, where many home brands manufacture products to import to the US having never seen them, I decided to get my hands dirty and develop diverse place settings on the factory floors, using local warehousing to assemble them at the source, so the customer doesn't have to."

For each collection, Sigfrids and his team have meticulously sourced the finest artisanal producers of ceramics, glasses, silverware, and placemats from around the world. Meanwhile, Ensemble has designed an efficient logistics system that delivers place settings to consumers with a savings of 30-60% compared to mixing and matching at competing retailers like Crate and Barrel, West Elm, Neiman Marcus, or Williams Sonoma.

Media Contact: Jordan Calinoff, Ensemble Living, 9176690793, [email protected]

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SOURCE Ensemble Living