Subject: CON
NFL and Verizon Announce Game-Changing Partnership to Distribute Unprecedented Mobile Access to Live NFL Games
NEW YORK, Dec. 11, 2017 /PRNewswire/ -- The National Football League and Verizon announced today a multi-year partnership in which Verizon's portfolio of premium digital and mobile media properties, including Yahoo Sports, will stream in-market and national games, including national pre-season, regular season, playoff games, and the Super Bowl nationwide to sports fans ? regardless of mobile network. The partnership kicks off in January 2018 with streaming of the NFL playoffs on Yahoo and Yahoo Sports, in addition to go90 and the NFL mobile app.
In addition to the expanded availability of live games, the new agreement will provide fans mobile access to NFL highlights, coverage of NFL throughout the week and year, and a robust set of jointly-developed original content. With Verizon and Oath's lead in U.S. monthly mobile millennial reach and more than 200 million U.S. monthly unique mobile and digital views, NFL content will reach a massive digital audience.
Verizon will continue to be an Official Sponsor of the NFL and offer unique experiences for customers enrolled in the Verizon Up rewards program at key NFL events including the Super Bowl, Pro Bowl, and the NFL Draft. The partnership also involves work with individual NFL teams on Smart Stadium technology to help improve stadium operations.
"We're making a commitment to fans for Verizon's family of media properties to become the mobile destination for live sports," said Lowell McAdam, Chairman and CEO of Verizon Communications. "The NFL is a great partner for us and we are excited to take its premier content across a massive mobile scale so viewers can enjoy live football and other original NFL content where and how they want it. We believe that partnerships like this are a win for fans, but also for partners and advertisers looking for a mobile-first experience."
"Verizon has been a key NFL partner, both in the distribution of games on NFL mobile and as a sponsor, since 2010 and we're thrilled to be both extending and expanding our relationship with them," said NFL Commissioner Roger Goodell. "Our expanded partnership with Verizon is great for our fans. Starting with the upcoming playoffs and for seasons to come, live NFL action directly on your mobile device - regardless of carrier - will give millions of fans additional ways to follow their favorite sport."
To watch the live mobile experience on Yahoo in January, download the Yahoo Sports app on iOS and Google Play.
Verizon Communications Inc. (NYSE, Nasdaq: VZ), headquartered in New York City, has a diverse workforce of 160,100 and generated nearly $126 billion in 2016 revenues. Verizon operates America's most reliable wireless network and the nation's premier all-fiber network, and delivers integrated solutions to businesses worldwide. Its Oath subsidiary reaches about one billion people around the world with a dynamic house of media and technology brands.
VERIZON'S ONLINE NEWS CENTER: News releases, feature stories, executive biographies and media contacts are available at Verizon's online News Center at www.verizon.com/news/. News releases are also available through an RSS feed. To subscribe, visit www.verizon.com/about/rss-feeds/.
Yahoo Sports connects fans to the sports and fantasy games they love most and is the first screen for the next generation of sports fans worldwide, who crave real-time personalized quality content and superior fan experiences every day. Download the Yahoo Sports app on iOS and Google Play for the mobile home of the NFL.
Media contacts:
Adria Tomaszewski
908.809.2382
[email protected]
Alex Riethmiller
954-599-4154
[email protected]
SOURCE Verizon
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