Le Lézard
Classified in: Tourism and vacations, Business
Subject: CXP

SKINJAY, the French Start-up in Pursuit of our Well-being

PARIS, October 5, 2017 /PRNewswire/ --

Having won over the largest luxury hotels in Europe, SKINJAY has raised ?3.5 million and has begun its conquest of individual consumers, both in France and abroad. Positioned in the well-being sector, this French start-up founded by Nicolas Pasquier offers a product based on an exclusive technology which makes it possible to mix capsules containing 100% natural essential oils into shower water.  

     (Logo: http://mma.prnewswire.com/media/566878/SKINJAY_Logo.jpg )

In its initial marketing phase, the start-up saw interest from luxury and ultra-luxury "palace" ranked hotels, in France and in Europe (Paris, Rome, Barcelona, Monaco, Madrid, Prague, etc.)

A member of the Cosmetic Valley division (the leading global cosmetics resource centre pooling expertise, research and training) and of the Federation of Beauty Firms (FEBEA), SKINJAY has been accompanied by leading financial and institutional partners since its launch.

Supported by public and private investors, SKINJAY raised ?3.5 million in 2017 
At the start of the year, SKINJAY undertook a further round of investment with Seventure, one of Europe's leading venture capital firms, specialising in digital technologies.  The investment, amounting to ?3.5 million, will enable a significant increase in growth, particularly in terms of marketing its products to individual consumers.

A highly-ambitious B2C and international growth strategy   
SKINJAY has just launched its website, http://www.skinjay.com/en/, a totally new online store fully dedicated to its consumer offering. Its products are also on sale in the Parisian department store BHV Marais.

Simultaneously, SKINJAY is aiming to expand internationally and increase its sales in the B2B and B2C sectors with the opening of several subsidiaries in the form of joint ventures in Asia, the Middle East and North America.

Innovation and production: ambitious targets 
With 20% of its turnover allocated to R&D and 2 new patents registered since the start of the year, SKINJAY continues to innovate so as to offer new well-being experiences to home-based consumers.

The company has also invested in a new production chain capable of ensuring a high throughput rate of over 8 million products per year.

Key dates and figures: 
2012: SKINJAY founded by Nicolas Pasquier.
?400,000 turnover in 2016, the first full year of operation.
?5 million R&D investment since the company was founded.
Price: Discovery Kit in chrome finish from ?149, Sample pack of 6 Odyssey capsules at ?9.90, Pack of 5 boxes of capsules at ?49.90.

Founded by Nicolas Pasquier after several years of R&D, SKINJAY launched its eponymous offer, consisting of an innovative device and a unique collection of aromatic capsules, two years ago.  The system is based on an exclusive technology - micro-nebulisation® - which allows organic and 100% natural raw materials to be mixed into shower water. The aromatic scents then fall as fine water onto the skin, offering an immediate sensation of relaxation and well-being. In this way, the bathroom becomes an extraordinary space, focused on beauty, well-being and relaxation.

These press releases may also interest you

17 mar 2018
Lindblad Expeditions Holdings, Inc., a global provider of expedition cruises and adventure travel experiences, and Ulstein Group, Norwegian shipbuilder and ship designer, today celebrated the keel laying of Lindblad's first polar new build at the...

16 mar 2018
Boeing's [NYSE: BA] new 737 MAX 7 successfully completed its first flight today. The airplane remains on schedule and now begins a comprehensive flight test program leading to certification and delivery in 2019....

16 mar 2018
The 18th Annual Soul Beach Music Festival hosted by Aruba is sure to have you seeing stars, Memorial Day weekend, May 23-28, 2018 with main stage concert headliners Alicia Keys, Maxwell and Marlon Wayans. Alicia Keys, a 15-time Grammy®...

16 mar 2018
Atrium Hospitality, the hotel and assessment for the Holiday Inn Sacramento, is notifying three hundred and seventy-six (376) hotel guests of an event that could potentially impact the security of certain information. Although we are unaware of any...

16 mar 2018
Xenia Hotels & Resorts, Inc. ("Xenia" or the "Company") today announced that its 2018 Annual Meeting of Stockholders will be held in Orlando, Florida on Tuesday, May 22, 2018.  The Company's Board of Directors has established March 29, 2018, as the...

16 mar 2018
On March 13, Japan National Tourism Organization (JNTO) New York Office with Chef Dale Talde celebrated the successful conclusion of a digital campaign promoting travel to Japan's lesser known regions that are rich with travel offerings. The...

News published on 5 october 2017 at 04:00 and distributed by: